This document discusses effective business writing and communication. It covers topics such as knowing your audience, purpose, letter format, and protocol. It provides examples of full block, modified block, and semi-block letter formats. It discusses maintaining unity and coherence in letters. Exercises are provided to have the reader practice writing different types of letters, including an application, recommendation, endorsement, and memorandum. The overall purpose is to teach best practices for professional written communication.

1. Written Communication
Business Writing
Laforeza L. Maguate
Education Program Supervisor
English

2. Profound Reflection leads to a journey toward Perfections
Education is continuous and never-ending
No one is perfect to say, “I no longer need
education”.
The start of maturity is the recognition of immaturity.
The beginning of wisdom is the acceptance of
ignorance.
The highway to perfection is the roads of
imperfections.

3. Session Objectives
1. Recognize the importance of effective communication
as an element of management and leadership within
and outside of a school.
2. Appreciate the characteristics of a good letter
3. Observe or use the current protocol in letter writing
4. Make an effective letter that will warrant a positive
reply or action

7. Audience
• How well do I know my audience?
• How much does my audience already
know about my subject?
• How will she or he feel about my
message?
• What vocabulary will set the
appropriate tone for the situation?

8. Purpose
• What do I want the reader to know?
• What kind of business letter am I
writing? Some types include: a letter
of inquiry, letter of application,
informative letter, letter of complaint,
letter of regret and “thank-you” letter

9. Form
• Use a print size and font that make your letter easy to read
• Use 1 to 1.5 inch left and right margins
• Adjust margins and the spacing between the heading and
inside address so that your letter is centered top to bottom
on the page, leaving at least 1 to 1.5 inch top and bottom
margin
• Present your information completely, concisely and
professionally
• Use consistent form:
1. Blocked or full blocked form
2. Modified Blocked form
3. Semi-blocked form 4. Memorandum style

11. Full block form/block form
8210 Masagwa Street
Brgy. Poblacion, Tupi, South South Cotabato
May 12, 2016
Dr. John M. Ahilig
Principal
245 Santan Elementary School
Barangay Calchuchi, Polomolok, South Cotabato
Sir:
I would like apply for a teaching position in your school. I am BSE graduate, major in
music from Sarangani Polytechnic Academy (SPA). I am very proficient in playing any
kind of organs….

12. (Continuation)
I would appreciate an opportunity to give you more details of my
qualification through an interview or actual playing of your organ in your
school.
You may inform me through my cellphone no. 09266688811 and I will
come anytime for your convenience and enjoyment.
Very truly yours,
JULIE EGAT MACATAGBAO, PH D.
Incl.: Bio-Data with recent picture

13. 666 Salazar Street
General Santos City
May 12, 2016
Miss Maria Helen X. de la Vega
103 Delicado Avenue
Masasapano, Maguindanao
Dear Miss de la Vera:
It has been 30 days that you did report to our school. Your pupils and their parents
have been looking for you. We are also worried what happened to you. Please
communicate me or your co-teachers why you are not reporting to our school so
that we may know your problem and may extend our help….
Modified Block Form

14. Semi-block Form
Purok
Langaylangay
Barangay Lanao
Kapanglao
Glan, Sarangani
Province
Mr. Jose Z. Mang-iwan
Datal Patong, Brgy. Gulong Gulo,
Sarangani, Davao Occidental
Dear Mr. Mang-iwan:
I would like to inform you that your wife went to our house yesterday looking for you
and our PTA Secretary. She informed me that you and our PTA secretary cannot be located
anymore. My good friend Joe, please inform me whatever is happening between you and our
secretary. Surely, it will be treated highly confidential just like before….

24. Protocol in Writing Salutations
• Higher or equal office – Sir/Madam
• Lower office – Dear Mr./Mrs./Miss
• Complimentary close – formal letters,
Very truly yours,
• Beginning Sentence of endorsements

38. Letter Structure - Unity and Coherence
Unity – all sentences must express and support
one idea
1. Avoid fragmentary sentences
2. Avoid telegraphic style of writing
3. Avoid run-together sentences
4. Avoid the overuse of, and, and but
5. Do not separate the logically related sentences

39. Coherence – all sentences are sticking
together, all sentences are carefully arranged
1. Avoid dangling modifiers
2. Dangling participle -
3. Dangling gerund
4. Dangling infinitive

40. .
5. Dangling elliptical clause
6. Place words like only and phrases like at least
where they convey exactly what you mean
7. Put parallel ideas in parallel form – avoid shift
in construction of sentences

41. Protocol in Writing Salutations
• Higher or equal office – Sir/Madam
• Lower office – Dear Mr./Mrs./Miss
• Complimentary close – formal letters, Very
truly yours,
• Beginning Sentence of endorsements

42. Beginning Sentence of Endorsements
• Higher office – Respectfully forwarded to ….
• Equal office – Respectfully transmitted to ….
• Lower office – Respectfully referred to ….

44. Exercises
1. Prepare an application letter for the position of PSDS
using the full-blocked form
2. Prepare a recommendation letter for your selected teacher 1
applicant, Miss Ann G. Suerte using a semi- blocked form
3. Prepare an endorsement to your SDS for the transfer of
your teacher, Miss Mai P. Sia to the Division of Negros
Island.
4. Prepare a School Memorandum informing your teachers to
prepare their ICPRF for submission on June 3, 2016 with
instructions that failure to submit on the said deadline,
disciplinary actions shall be initiated against them. State the
disciplinary actions you would like to impose to them.