Tech Startup Growth Hacking 101 - Basics on Growth Marketing
Visual Dictionary 2-Bracing
1. Lintel Angle Steel Lintel Definition:a horizontal beam used in the construction of buildings, and is a major architectural contribution of ancient Greece. It usually supports the masonry above a window or door opening.
2. Mortar Joint #1 -Troweled -Width=3/8” -Building: Residential -Type of Mortar: M
3. Mortar Joint #2 -Tooled (Concave) -Width=3/8” -Building: Residential -Type of Mortar: M
4. Oriented Strand Board Definition: an engineered wood product formed by layering strands (flakes) of wood in specific orientations. In appearance it may have a rough and variegated surface with the individual strips each lying unevenly across each other.
11. Plywood -Plywood: a type of engineered board made from thin sheets of wood, called plies or wood veneers. The layers are glued together, each with its grain at right angles to adjacent layers for greater strength. There are usually an odd number of plies, as the symmetry makes the board less prone to warping [1], and the grain on the outside surfaces runs in the same direction -Veneer: 1: a thin sheet of a material: as a: a layer of wood of superior value or excellent grain to be glued to an inferior wood b: any of the thin layers bonded together to form plywood
12. Radiant Barrier A radiant barrier is a thin layer of aluminum film placed in a building airspace to block radiant heat transfer between a surface that will radiate heat (such as a hot roof) and a surface that will absorb heat (such as conventional attic floor insulation). The benefits of using attic, wall and floor radiant barriers include both dollar savings and increased comfort. The largest benefit of using a radiant barrier is reduced air-conditioning costs in warm climates.
13. Rebar 3/8” Rebar #3 Purpose of deformation is to create more surface area and friction
14. Steep Roof Drainage Gutter catches water running off the roof and directs it to the downspout Downspout carries water from gutter to the ground Splashblock catches the water and evenly carries it away from the house
15. Steep Roof Materials: Underlayment a vital second layer of protection on top of the sheathing to help keep moisture out. It is necessary for roofing manufacturers ' warranties and is now considered a necessary piece of the roofing puzzle. State and municipal codes require roofing underlayment for the system to meet standards like fire resistance, wind uplift resistance, puncture resistance, and resistance to wind-driven rain.
34. Vapor Retarder -vapor retarders should be applied (in colder climates) behind the drywall of a wall or ceiling next to existing insulation and on the warm-in-winter side (between the insulation and the conditioned space) of insulated floor sections over crawl spaces. -A vapor retarder is a specially treated paper, thin plastic sheeting, or low permeance paint that prevents condensation of water vapor inside wall or ceiling materials. This trapped moisture can cause damage to the wallboard and paint as well as structural deterioration.
35. Waterproofing: fully adhered Fully Adhered Membranes: Fully adhered membranes to the substrate may better limit leakage cause by a failure in the membrane, since they are less likely to permit water to travel under the membrane and spread to areas remote from the origins of the leak
36. Weep Hole Definition: are small openings left in the outer wall of masonry construction as an outlet for water inside a building to move outside the wall and evaporate.
