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Q4. Who would be the target
audience for your media
product?
Target Audience
Target audience is a particular group at which a product such as a film
or advertisement is aimed at.
When creating a media product such as a film, music video a target
audience is a necessity for success as not everyone will appeal to your
product therefore you have to create a target audience that you know
will appeal to your work.
Wider audience
The genre of our film is a thriller which can be quite popular from the
ages between 15-24 as shown in the BFI statistic where 40% of this age
group watched the action/thriller movie Taken 3. Not only that Taken 3
did really well at the box office, making £326.4 million USD at the
cinema. Over passing their budget which was 48 million USD. Another
example is the thriller movie ‘The Departed’, which had an average vote
of 1,157 for females under the age of 18. For men under the age of 18 it
had an average vote of 4,568. ‘The Departed’ was also successful at
surpassing their budget of 90 million USD, receiving 289.8 million USD
at the box office.
USP
The unique selling proposition/unique selling point (USP) is a factor that
differentiates a product from its competitors, such as the lowest cost, the
highest quality or the first-ever product of its kind. A USP could be
thought of as “what you have that competitors don't.”
The thing that is unique about our work is our storyline and the effects
that we used.
YouGov Profile

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Q4 media

  • 1. { Q4. Who would be the target audience for your media product?
  • 2. Target Audience Target audience is a particular group at which a product such as a film or advertisement is aimed at. When creating a media product such as a film, music video a target audience is a necessity for success as not everyone will appeal to your product therefore you have to create a target audience that you know will appeal to your work.
  • 3. Wider audience The genre of our film is a thriller which can be quite popular from the ages between 15-24 as shown in the BFI statistic where 40% of this age group watched the action/thriller movie Taken 3. Not only that Taken 3 did really well at the box office, making £326.4 million USD at the cinema. Over passing their budget which was 48 million USD. Another example is the thriller movie ‘The Departed’, which had an average vote of 1,157 for females under the age of 18. For men under the age of 18 it had an average vote of 4,568. ‘The Departed’ was also successful at surpassing their budget of 90 million USD, receiving 289.8 million USD at the box office.
  • 4. USP The unique selling proposition/unique selling point (USP) is a factor that differentiates a product from its competitors, such as the lowest cost, the highest quality or the first-ever product of its kind. A USP could be thought of as “what you have that competitors don't.” The thing that is unique about our work is our storyline and the effects that we used. YouGov Profile