1. Our Town America. © 2013 All Rights Reserved. | NA-10
FEATURES & BENEFITS
EXCLUSIVITY
Lock out your Competition.
Be the only one from your industry!
ZIP CODE SELECTS
Choose by zip code. No wasted coverage.
1ST MAILING
A COMMUNITY WELCOME
Arrive in the home of the new mover inside a welcoming
package from the community. Perceived by the new mover
as pure hospitality NOT advertising. Refreshingly different
for the new mover (ask about actual feedback from our
new movers about this!) Our package has been market-
tested and proven to get opened and acted upon. Ask about
the hidden psychological triggers that make this happen.
TRACKING & SECURITY
Are you tired of wasting your precious dollars on ineffective
marketing or on a program that is just not trackable? Our
Town America has a “perfect” system that gives you exact,
measurable, and reported results.
TRADITIONAL TRACKING
You simply store the redeemed certificates as the new
movers bring them in. We provide you with our self
addressed Track Pack envelopes to drop in the mail monthly.
We will scan the 2-D Barcode, which gives us the name
and address of each new mover. And compile a report and
e-mail back to you. By taking advantage of the TruTrakTM
Program you will get to see your exact response rate.
MOBILE TRACKING
Use our app to validate and scan redemptions at point of
sale or at your leisure and prompt your follow up mailings
without having to mail in the track pack envelopes.
Our Town America’s certificates are printed with our
signature monetary look using thermosecurity ink.
LOYALTY PROGRAM
2ND
MAILING
We will custom design a full color postcard for you, then
mail out to all the respondents from your first mailing,
inside our community package. This feature is included in
the price, exclusively for our annual sponsors.
INTUITIVE MARKETINGTM
(NOT INCLUDED IN BASE RATE)
We can mail to your customer base or add to it, with
any demographic criteria you wish. Special occasions like
birthdays & grand openings... the possibilities are endless!
Why not reach out with an effective incentive campaign,
prompting business.
The perforated card can easily be removed or “punched
out” of a postcard sized mailer by your customers. Ideal for:
Frequent Buyer Cards, ID Cards, Event Calendars, Insurance
Cards, Parking Passes & More!
Magnets are no doubt the one product that keeps selling
long after every other promo or flyer has been tossed away
and forgotten. Keep your business in front of your customers
every time they go to the fridge! Magnets are a proven,
simple, and cost effective way to make your message stick.
A must for any business that relies on phone calls!
POSITIVE POSTINGS™
In this day and age everyone is talking about Social Media
and how to stay on top of things. As an Our Town America
sponsor, you receive great feedback from new movers, why
not capitalize on that and increase your facebook page
traffic? Use our free Positive Postings™ Program to post
monitored, positive e-survey customer comments about
your business directly on your facebook wall!
Our Welcoming Gift To The Smiths
Authorized By:
NoCashValue
May not be used towards purchases of prescription products,
$10 G
Management
PLU 1190
555-555-5555
N
E.
Sw
m
p
Rd
.
N.MinSt.
DoylestownByp.
611
Doylestown“…Your Neighborhood Supermarket”
Welcome to the Robinson Household
1234 Main St.
Saint Petersburg, FL 33702-3715

2. Feature Description Your Benefit
Customized
Web Portal
(for large accounts)
Customized for your Business.
View Live Information, E-surveys
& Activity on your Account.
Keep up with current activity on each
version of your campaign.
Response Rate
Strong, ask about our track
record in your industry.
More New Customers
The List Proprietary Purging Process
No Duplicates
Clean List
Each household only
receives one package.
Arrival
In The Home
Typically, 3-8 Weeks After the Move
We choose NOT to arrive in the home
Too Soon after the move. It’s too
chaotic with unpacking, and mail
can get lost in the shuffle. Our timing
is PERFECT”. Remember, movers
are in the mode of change for
several months after the move.
Coverage Zip Code Select No Wasted Coverage
Package
Gets Opened
Psychologically Appealing
Hospitable & Inviting
Invitational versus Adsy
Certificate Insert
Upscale Image
Personalized, User Friendly
Prompts traffic through your door
Versioning Per Store
We will design a version for each
location including a local map.
A warm, neighborhood appeal
E-surveys
Get valuable customer feedback
containing comments & evaluations
from people who have used
your gift certificate.
Keep a pulse on how consumers
feel about their experience with
your company. Invaluable!
Tracking & Security
Advanced TruTrakTM
Our Town App Mobile Tracking &
Validation Thermosecurity Ink
We Track AND Report
Exact Results to You
Follow-Up
Thank You Postcard
A 2nd Thank-You Mailing
to Respondents
Price Includes 2 Mailings =
2 Impressions to New Mover
Continued
Postcard Mailings
Intuitive Marketing™
We can merge your database with
additional demographic criteria. Ask
about this valuable, optional mailing.
Higher retention of customers
Social Media
Positive Postings™ we will post
monitored, positive e-survey customer
comments about your business
directly on your facebook wall!
Great feedback and increased traffic
to your facebook page.
Our Town America. © 2013 All Rights Reserved. | NA-10

3. MORE THAN JUST A PACKAGE...
Welcome to the Robinson Household
1234 Main St.
Saint Petersburg, FL 33702-3715
Our Welcoming Gift To The Smiths
Authorized By:
NoCashValue
May not be used towards purchases of prescription products,
$10 G
Management
PLU 1190
555-555-5555
N
E. Sw
m
p
Rd.
N.MinSt.
DoylestownByp.
611
Doylestown“…Your Neighborhood Supermarket”
1ST MAILING
COMMUNITY WELCOME PACKAGE
Psychological Triggers Prompt Opening
Over-Sized to “Jump Out” From Other Mail
Addressed Personally to the New Mover
Hearth & Home Presence With Hospitable Graphics & Colors
GIFT CERTIFICATES
WITH OUR SIGNATURE MONETARY LOOK
Quality Cream Stock Printed with Thermosecurity Ink
Genuine Invitation
Authorization by Owner or Management
Presents an Upscale Image for your Business
Every Certificate is personalized with the name of the New Mover
2ND MAILING
POSTCARD TO THANK THE RESPONDENTS
Mailed to those who came in with your certificate
Just one more touch to help you build loyal customers
POSITIVE POSTINGS™
In this day and age everyone is talking about Social Media and how to stay on
top of things. As an Our Town America sponsor, you receive great feedback from
new movers, why not capitalize on that and increase your facebook page traffic?
Use our free Positive Postings™ Program to post monitored, positive e-survey
customer comments about your business directly on your facebook wall.
Connect with us online via social media on any one of the following platforms:
Facebook, Twitter, Google+, Pinterest, LinkedIn, and YouTube.
Our Town America. © 2013 All Rights Reserved. | NA-10
It’sAllAboutYOU
S a l o n
Retail and Consumer Merchandise
Your trusted neighborhood grocer since 1891;
operating in PA, NJ, DE and MD.
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It’sAllAboutYOUS a l o n
ACME Markets
Katie Smith from Philadelphia, PA said “Great grocery store.
Great Prices! “ about ACME Markets.
Our Town America
It’sAllAboutYOUS a l o n
ACME Markets
grocery store.” about ACME Markets.
Our Town America
It’sAllAboutYOUS a l o n
ACME Markets
ACME Markets.
Our Town America
ACME Markets
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