The document discusses Chatterspot, a SaaS platform for digital relationship management in the wireless retail industry. It allows users to manage CRM, digital marketing, and social media from one platform. The document outlines nine action items for maximizing the monetization of customer data through Chatterspot, including ensuring data is actionable, building text and email databases, implementing automated lifecycle technology, and executing a strategic multi-media marketing plan. Pricing details and testimonials are also provided.
2. Chatterspot is a SaaS “Digital Relationship Management” Platform that leads the Wireless
Retail Industry allowing our users to manage their CRM, Digital and Social Media marketing
from one platform.
Offices in Dallas, Texas & Newport Beach, California
Founded in 2005
Launched Chatterspot in 2011 and was specifically built for Wireless Industry
Co-op approved with Verizon & Sprint (represent all Carriers)
Proven track record with thousands of clients in the USA and Canada
PRESENTS
7. A C T I O N I T E M O N E
Ensure that your organization’s customer and prospect data is actionable and can be effectively managed
from a single “Multi-media Enterprise Application”.
8. Build a FCC compliant “Text” database and grow your “e-mail” database
A C T I O N I T E M T W O
Text messages are read 98% of the time and usually within four minutes!
Chatterspot e-mail open rates companywide are 27% compared to industry standards at 16%!
TEXT
VIDEO
SURVEYS
INTERACTIVE
LANDING PAGES WITH
REAL-TIME INTERNET
LEAD GENERATION
TEXT
RUB-OFFS
2-WAY
COMMUNICATION
FCC / CASL
HIPAA
COMPLIANT
LOCATION
ADDRESS
SALES REP
NAME
Messages 31256
CUSTOMER
NAME
LOCATION #
Hi Kelly,
This is Brandon
from ABC Wireless.
I hope you are
enjoying your new
device. If you have
any questions, feel
free to call me at
(302)544-9222 or
visit me at 555
Main St. Dallas, TX
9. How to opt in within seconds:
The highlighted fields will Auto
populate from POS and all rest are
delivered to us on the backend.
Please validate that the data is
accurate and then
Step 1 Fill out all remaining blank
fields
Step 2 Press Submit
10. Implement “Automated Lifecycle Technology” to ensure your organization is contacting your customers
throughout their unique lifecycle.
A C T I O N I T E M T H R E E
Enrollment Invitation & Confirmation
Electronic Business Card
Member Benefits / Survey
Salesperson Follow-up
Survey
Declined Protection and /or Device Trade-in
First Bill Questions
Wireless Workshop
Checking In Chargebacks
Accessory Offer
Add a Line
Additional Product Offer
Plan Analysis
Upgrade Notifications
Multi-line Upgrade Notifications
Birthday
Enrollment Invitation
Confirmation
Electronic Business Card
Sales Rep Follow-Up
Handset Protection
Referral Program
Bill Payment Reminders
Past Due Reminder
Online Payment
Accessory Offer
Birthday
On Time Payment Offer
Upgrade Device
POSTPAID
PREPAID
12. Make sure you are launching targeted & personalized “On-Demand Text and Email” content to your customers and prospects
per the Chatterspot “Annual Marketing Calendar” and the advice of your Chatterspot team.
A C T I O N I T E M F I V E
A D V E R T I S E
NEW PRODUCT LAUNCHES
SALES PROMOTIONS
HOLIDAY EVENTS
N O T I F Y
COMMUNITY OUTREACH
EMPLOYMENT NEEDS
GRAND OPENINGS
Hello John,
Do you have the luck of the
iPad? Bring your code 24235
to BeMobile at 987 Main St.
Rochester, to see if you won
an iPad. Hurry offer ends
3/25/16.
13. Kelly, Do you have the
luck of the iPad? Bring
your code {CouponCode}
to ABC Mobile at
{ClientAddress} to see if
you won an iPad. Hurry
offer ends 3/25/16.
Text Messages Sent:
9,182
Store Databases
Used: 39
Customers Who
Redeemed Their
Coupon: 644
Additional Revenue
Generated: $24,957
On-DemandROI
14. On-DemandROI
Locations
Days
Tracked
On-Demand Event Date Sent Text Sent Text Cost Email Sent Email Cost
Revenue
Generated
Total Cost ROI
35 7 S7 Launch 3/11/2016 25,394 $1,269.70 0 $0.00 $86,590.54 $1,269.70 6720%
42 9 March Madness Contest 2016 3/17/2016 9,182 $459.10 0 $0.00 $24,957.00 $459.10 5336%
34 11 April Tab E Promo 4/20/2016 67,958 $3,397.90 105,159 $105.16 $222,798.33 $3,503.06 6260%
57 1 Samsung S7 Launch 3/10/2016 38,160 $1,908.00 55,342 $55.34 $43,985.47 $1,963.34 2140%
98 18 Galaxy 5 to S6 5/13/2016 42,610 $2,130.50 0 $0.00 $44,003.27 $2,130.50 1965%
75 7 BOGO iPhone 5/26/2016 17,381 $869.05 0 $0.00 $20,484.64 $869.05 2257%
Date
Friday- 3/4
Friday- 3/11 - (day of event)
Friday- 3/18
Average Revenue 3/3 & 3/18
Event Day Increase
% Increase
$47,256.98
Total Reveue
$44,973.10
95.17%
$52,049.98
$92,230.07
$42,463.97
S7 Launch Analysis
15. Create and execute the Chatterspot “Social Media Strategy” to retain your
current customers and drive targeted prospects to your store locations.
A C T I O N I T E M S I X
s o c i a l m e d i a s t r a t e g y
b a s e c u s t o m e r s
n e w p r o s p e c t s
twitter
pre-roll
instagram
facebook banners
16. Expand your prospect database through Chatterspot’s “Customer Acquisition Program”.
A C T I O N I T E M S E V E N
17. Leverage your current customers to acquire new customers by implementing
the Chatterspot “Automated Referral Program”.
A C T I O N I T E M E I G H T
Switch 2 “My Carrier”
Friends and Family
R E F E R R A L
18. Execute TEGA’s “Strategic Marketing Plan”
A C T I O N I T E M N I N E
Enterprise Solution
Automated Lifecycle
On–Demand
Customer Acquisition Program
FCC Compliant Database
CRM Smart Target Technology
Social Media Strategy
Automated Referral Program
Digital / Social / CRM
19. Chatterspot Pricing
Post-Paid*
(20 ALM's)
Pre-Paid*
(8 ALM's)
E-Receipts*
Automated
Referral
Program
Customer
Acquisition
Program
1 19 $129 $109 $9 n/c n/c
20 49 $119 $99 $8 n/c n/c
50 250 $109 $89 $7 n/c n/c
251 + $99 $79 $7 n/c n/c
Per
Enterprise
Per Location
Email
licensing fee
$1,995 $25 n/a
$1,495 $25 n/a
$450 n/c n/a
Customer Acquisition Program n/c $250 .12 per*
* Includes Automated Lifecycle text and email usage
One-time Set-up, Activation, Licensing and Training Fee
Chatterspot Rate Card
Annual On-Demand Usage Fee per Location $192
Locations
Monthly Licensing Fee per Location
* one-time fee to use prospect emails within the Chatterspot application only
Post-Paid
Pre-Paid
Automated Referral Program
Product
20. Proper technology can
personalize each message
to make the customer feel
special!
THANK YOU
Kelly Dresch
President / Founder
Kelly@TegaTechnologies.com
m: 310-922-7908
o: 817-310-9059
www.chatterspot.com
Questions?
Email: info@Chatterspot.com
Sam Chandy
Director of Sales
SChandy@TegaTechnologies.com
o: 817-500-4438
www.chatterspot.com
22. From: Dave Singh
Sent: Thursday, January 8, 2015 2:34 PM
To: Kelly Dresch
Subject: Thank You
Hey Kelly, Hope all is well I wanted to share this experience I had using your
service
We used Chatterspot to send a text to notify our clients to come get a picture
with Santa over the holidays. We sent 2,433 text messages out and had 150
people come in! It’s a great way to get a message out fast and with no heavy
lifting from my team
Thank You
--
Dave Singh
Operations Manager
R&K Wireless Inc.
Verizon Wireless Retailer
Http://www.RandKwireless.com
TESTIMONIAL
24. On-Demand Employment Advertising
Clients use Chatterspot
to reach out to their
customers to fill
employment needs
It’s fast and easy
This client launched to
database and hired 5
sales reps from the
campaign
TESTIMONIAL
25. Director of Marketing
Wireless World/Verizon
Operations Manager
R&K Wireless
Marketing Director
Cellular Plus/Verizon
“Since [going live] with Chatterspot, I have
noticed a good response from our customers
when they receive welcome text and
emails… Considering the cost of recruitment
using mainstream media, using Chatterspot
proved to be easy, quick, and cost efficient.” “Chatterspot is a great
way to get a message
out fast and with no
heavy lifting from my
team.”
“We advertised [an offer] on Chatterspot and it is clear that the
stores with higher Chatterspot enrollments were also the stores
with a higher redemption on the offer. The stores that are actively
enrolling customers in the program are seeing direct sales when
we send out an On Demand communication.”
TESTIMONIAL
27. Customized
logo
Links to
social media
Sales information
directly from RQ
Coupon and ad locations that
can be customized and
updated
Associate info
Store map and
address
Rewards program
sign-ups
Link to online
Lifecycle-E-receipt
28. Customer
Name
Hi Kelly,
This is Chris, the owner of ABC
Wireless. How did my staff treat you
during your recent visit.
A. Excellent
B. Good
C. Fair
D.Poor
Owner’s Name
Survey Abilities
1. Multiple Choice
2. True / False
3. Free Form
4. Multiple Questions
via a Landing Page
Store name
Lifecycle-Survey
29. Kelly, you may be eligible to
upgrade! Show this text to the
experts at ABC Wireless located on
201 N Main Ave for $20 off any
phone. DSC1001
• Automatically Drives
traffic back to your store
• Personalized to individual
and store location
• Relevant to the customer
• …AND Coupon codes let
you track ROISerialized
coupon code
Customer
Name
Store name
Store
address
Lifecycle-Upgrade
30. Chatterspot Team designs all the templates and gets
your approval. Once set up it runs automatically!!
Lifecycle–E-mails
31. Enrollment Process- Step 2
The highlighted fields will Auto
populate from RQ and all rest are
delivered to us on the backend.
Please validate that the data is
accurate and then
Step 1 Fill out all remaining blank
fields
Step 2 Press Submit
32. Enrollment Process- Step 3
Chatterspot delivers an Opt-in Text to your customer’s
device
It is very important that you get the customer to
reply “Y” to the text.
This is a 2 way platform. Your customers can reply to
any message you sent them.
You have a direct line to how your customers feel
about you.