The document outlines the dissemination and communication plans for a conflict resolution project between schools. It describes that the Lithuanian school will be responsible for coordinating the overall dissemination plan and ensuring each school follows the framework established. It details the various dissemination channels that will be used, including blogs, social media, press releases, and presentations. It also discusses establishing teams at each school responsible for dissemination, communication, budgets, and quality control to monitor the plan.
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Crush equipo tic ingles
1. Conflict ResolUtion for better ScHool management
DISSEMINATION PLAN AND ICT
FUNCTION
The person in charge of the ICT will be responsible also of the dissemination plan, which includes from the first
transnational meeting to establish a framework protocol of dissemination, the creation and maintenance of the school
blog of the project and the work on Twinspace. This person will also be in charge of the different tools and the open
licenses of the resources created during the project.
They will be responsible of coordination in their own schools, decide communicative tools with their own school
communities, such as leaflets, school web pages, the Project blog and any other tool that any school uses.
Twinspace will be used as a communication tool among schools, to ensure that we work collaboratively. Furthermore,
other tolos will be used such as Skype, Facebook, google tools and the project blog.
We will work with different tools to disseminate the project, such as the local newspapers, the project blog (linked to
one blog from each school), the schools websites and any other tool from the educational authorities, such as being
involved of long life learning workshops about the topics related to the project to share the experience with other
schools
Optimizing the use of ICT with an educational aim: we will check out the participation of students and teachers in the
working platforms created (twinspace, blogs,….), the activities designed using different ICT. We will specially value a
critical attitude before the information searched on the internet, the suitable choice of ICT for each activity, a careful
presentation of the activities, etc.
ACTIVITIES
• The blog of the project
• The eTwinning project
• Advertising campaign about the project: Posters, Leaflets and brochures
• Video-presentation about the project
• Operating protocols from the different team works (ICT)
• Videotutorials about the different ICT tools used in the project.
• Open Educational Resources made with different tools (Pixton, ISSUU, Glogster) with the simulated problem
solving in enterprises.
• Short movies about conflicts on the Social Networks (for ex. Bullying and grooming)
• Online course for teachers using Moodle tool about Project Methods.
QUALITY PLAN
• The Dissemination Plan will present the number of activities done to disseminate the project. These will include:
number of shares on the Internet, number of news published on local press and number of lectures done in
order to disseminate the project (in general, number of impacts on media)
• Number of different ICT tools used by each school
2. Conflict ResolUtion for better ScHool management
DISEMINATION PLAN
The divulgation of the results obtained by the actions of the project CRUSH and the relative utilization has a
fundamental strategic role for the completion of the lifecycle of the project. The dissemination to the target groups
will be described just below, with the main aim of increasing the awareness of the importance of topic addressed. It is
an efficient, international, competitive, student oriented, flexible system of education, influencing consequently policy
makers and laying the foundations for the realization of new school-to-school as well as cross-sectorial partnerships.
The strategy of dissemination will concentrate on three main target groups and it will be diversified based on the
users to reach:
• Students, teachers and families, representing the public: in particular our priority will be to reach the students’
classes not directly involved in the project, especially the younger classes, to incite their interest to replay or to
increase the activities realized thanks to Crush). Equally, the teachers not directly involved by the project will be aware
of the offered opportunity and of the didactic results.
They can adapt their own educational methodology to include the innovations, especially regarding the conceptual
approach.
Finally, a fundamental role will be expounded by the parents of the students: teaching them to understand the
importance of giving their children unconventional studying experiences will be the biggest challenge for the Crush
promoters, but at the same time it will represent an immense cultural success for the project.
• The STAKEHOLDERS (for the different schools we will find stakeholders such as the National Authority for Digital
Agenda (in Italy), but also NGO (such as in Portugal), the City Council (such as in Spain or Portugal) and Fundation
active in the digital field, training course providers (in Lithuania, Spain or Turkey), the Regional Educational
Departments or the Natioanl Educational Ministry (such as in Lithuania) etc, ): the reasons that push us to identify the
stakeholders as target group for the dissemination activities are many.
Primarily, the creation of a territorial and European network will allow us to develop cross-sectorial partnerships for
other projects about conflict resolution topic and other topics related to multilingualism, integration of ICT in
education, work projects methodology or entrepreneurship in education. Secondly, the project promoters are
convinced that a constant dialogue with the stakeholders is essential for education and the project success in general.
• The local and national institutions (local government, Municipality, Province and Regions, University, territorial and
regional educational Offices, Ministry): in this case the target group of policy makers and of the administrative leaders
is chosen for thespecific purpose: communicating the validity of methodologies of non-formal learning, innovative
learning paths and of studentoriented education is essential. If presented successfully, opportunities for officially
supported implementations of the concepts might be given on a local, regional or national scale.
Furthermore it is important to consider the project dissemination among “not targeted” groups, for example the
general public, that will be reached by posters, press releases or through the social networks. While not being
separately quantified, these are considerably large numbers. The short-term exchanges will provide an opportunity for
unique visibility and reach, with results not measurable a priori, but potentially crossing European borders.
As repeated often during the project, the partners, considering also the experience of the network, have decided not
to assign an exclusive task to any of the partners, but rather to share every stage of the lifecycle of the Project
responsible for considering each school for activities in their country of origin.
There will be a school in charge of the dissemination of the project, Lithuanian school is in charge of the Dissemination
plan. They will coordinate all the activities related to this issue in each school. Furthermore, each school will have a
person responsible of the dissemination plan, coordinated from the Lithuanian school. This dissemination team will
ensure that all the activities proposed in the framework protocol of dissemination design during the first transnational
meeting will be developed following the quality ítems designed by the Quality Plan.
This allows, as shown by experience from previous projects, to identify a method of coordination for each individual
implementation, which connect, interact and exchange during all 24 months of activities. The same applies to
activities and communication: during the working months of Crush, the Turkish school will be in charge of the
Communication, but a Framework Protocol of Communication will be designed during the first transnational meeting.
Even Turkey school will be the responsible of this task, each school will have a person responsible of Communication,
who will follow the protocol created in the first transnational meeting, so it is expected for the monitoring and
evaluation, each school partner will take care of identifying among the institute staff, a professional person capable of
guaranteeing the success of the dissemination activities and another person in charge of the communication. Each
3. Conflict ResolUtion for better ScHool management
partner institution (regional) will start activities that have been previously agreed upon, both in the design phase and
during the first transnational meeting.
In order to achieve the impact and dissemination present objectives, with the part of the project budget dedicated to
management, Italy school will be in charge of the budget planning and management, coordinating a team of one
teacher responsible of this área from each school from the partnership.
The dissemination team will manage the contacts with the press and the local and national media, organize a
constantly updated press review available on the project website, and to ensure the correct management of relations
with the local stakeholders and the institutions invited to be actively participants of the scheduled initiatives. The
Lithuanian partner will supervise the correct accomplishment the activities according to the timetable.
The communication team will be in charge of being in contact with the families involved in the project, they will
ensure that any activity carried out during the project involves the different stakeholders (City Councils, enterprises,
local / regional / national educational departments) and among the different schools, so the dissemination plan could
be carried out. Communication team and dissemination team will work closely. They will also work cooperatively with
the budgetary team and all of them will be supervised by the quality team.
To summarize, each partner school will have the interact with the coordinator of the project regarding the efficient
and punctual implementation of the dissemination activity, described in the following box.
Moreover, each coordinator of each partner school will have specialized personnel for the press-administrative office
activities who will implement the communication plan and the dissemination plan.
The promoters of this project and the relative partner have drawn up disseminating strategies, both internal and
external to the school, that will guarantee adequate visibility to the project in each of its actions.
All the actions have a specific communicative plan divided according to the target group giving the necessary visibility
to theproject, its results and its output products.
This a list of the dissemination channels according to target users. As regards the external public, the adopted plan
uses the following communications channels:
• Dispatch of an institutional newsletter to the stakeholders in the interested territories;
• The development of a blog constantly updated by the people in charge of the partner institutes, having the double
objective to monitor in real time the activities occurring in the local country and sharing the informative material, plus
having the máximum dissemination of the project objectives and results. The blog will also include a reserved forum
where the participants of the Project can exchange advise and impressions; This blog will integrate another five blogs.
These blogs will belong to the different schools
• Creation of the Crush project logo;
• The creation of a Facebook profile and an open group in order to guarantee and integrate the communication of the
Project activities among the participants and their peers in the territory. This type of social communication will have
an important role in our project: it results particularly efficient not only to reach the general public in order to
guarantee a wide impact of the project but it also ensures that the students understand the message even if they are
not directly involved in the planning activities. According to the peer education methodology, the students will leave
the testimony to their peer group. This is a particularly efficient distribution channel;
• Using Twinspace as the place to normal exchange of documents, OER and any other material.
• Continuing with the eTwinning project, not only to start this project, but also to disseminate the goals and activities
in all the eTwinning community.
• Dispatch of press release to the local media, creation of informative brochures and billposting of posters regarding
the activity results. These paper materials will be distributed in strategic places of interest (youth information centers,
territorial school office, students meeting places, but also the premises of economic associations, chamber of
commerce etc…)
• Participation in radio and television programs (including web tv)
• Press release on the project presentation
• Press release on the conclusion of the project activities where the project partners will participate at the end of the
multiplier event.
4. Conflict ResolUtion for better ScHool management
• Press release at the end of the project where the analysis and statistics are presented; These results will be
introduced in the Blog, in Facebook and in Twinspace.
• The use of the European dissemination platform in Erasmus+ programme.
http://ec.europa.eu/programmes/erasmus-plus/
During the last transnational meeting the Sustainability Plan will be developed this plan will be set in collaboration
with the Quality Team and the Communication Team. The objective is to diffuse that it arrives to as many people as
we can, the innovations produced by the project, in order to have them integrated into any educational practices.
Thus it is important to maximize the actions of dissemination in order to reach the widest number of individuals and
groups. For this reason, diversification of the instruments per characteristics and/or functions (paper based and
multimedia) has been foreseen. To reach these goals a detailed strategy will be planned, summarized in the
Sustainability plan. Together with this tool, the sustainability planning tool will support partners operatively, setting
purposes, target group, content, methodology, timing, expected results and impact of exploitation activities.
In general, the impact of this project will remain longer time, as far as the framework protocols will be inserted in the
general documents and routines of the five schools from this partnership. It will remain also because these measures
do not require additional funding, for example, inserting the peer-to-peer mediation project will start in these schools
during the project, but this sort of projects have to remain longer time to see how they change effectively the schools.
The immigration protocol will help every school to assess this sort of students and it will keep on helping after the end
of the project.
Moreover, in the Quality Plan, there are indicators about what sort of relationship each school has to have with
schools located nearby, so we will be sure that every school of this partner presents the project to, at least, one other
school and they will show the intention to collaborate with them in case if they would like to use any of the
framework protocols developed by this project.
In fact, these framework protocols will be published in the different Internet media used in this project: Twinspace,
Facebook, the blog of the project, the schools´websites, Vimeo, etc. Furthermore, the Sustainability Plan will describe
that the protocols should be spread too in eTwinning and the Erasmus+ website for dissemination and exploitation of
results (not only the protocols, but also every result of this project will be disseminated)
(http://ec.europa.eu/programmes/erasmus-plus/projects/)
This partnership doesn´t want to stop collaborating at the end of the project, in order to make sure that the alliance
doesn´t finish here we will go on with an eTwinning project and will try to apply for a KA1 project, so the collaboration
among the schools and their areas of influence will remain longer time.
EVALUATION
• Blog: number of updates and frequency, the Quality and the Communication Plans will specify which is the
frequency of updates (at least one per month). Number of visits per month. The number of visits must be
increased all along the project. The communication team will control the visits and feedback in the Blog and in
the school blogs in collaboration with the ICT team.
• Website of each school: the project must be advertised in each website of the different schools of the
partnership, but also they have to be updated with the different pieces of news related to the project.
• Vimeo: number of reprodutions of the different videos updated. They must be at least 200 at the end of the
project for each video.
Facebook and Twinspace: the activity will be registred and it will be used for the final memory. There has to be a
minimum of shares and updates from each school decided by by the communication team in collaboration with the
ICT team.