This document outlines a research project that will investigate the impact of home working on employee motivation in the UK construction industry. The research aims to explore literature on home working and motivation, examine challenges of home working using questionnaires, and study participants' views to offer recommendations. A deductive design will be used to test theories of motivation against primary and secondary data collected through questionnaires and analyzed quantitatively. The significance is understanding how to sustain employee motivation through home working. Limitations include relying on some unverified secondary sources.
1. Title of Project
Impact of home working on employee motivation. Focus on the
UK construction industry.
Name of Researcher
SECTION A
YES
NO
N/A
1
Will you describe the main research procedure to participants in
advance, so that they are informed what to expect?
·
2
Will you tell participants that their participation is voluntary?
·
3
Will you obtain consent from participants?
·
4
If the research is observational, will you ask participants for
their consent to being observed.
·
5
2. Will you tell participants that they may withdraw from the
research at any time and for any reason?
·
6
With questionnaires/interviews, will you give participants the
option of omitting questions they do not want to answer?
·
7
Will you tell participants that their data will be treated with full
confidentiality and that, if published, it should not be
identifiable as theirs?
·
If you have ticked No to any of questions 1-7, then your project
is NOT low risk
8
Will your project involve deliberately misleading participants in
any way?
·
9
Is there any realistic risk of any participants experiencing either
physical or psychological distress or discomfort?
·
10
Will it be possible to link identities or trace information back to
3. individual participants in any way?
·
11
Will the study involve discussion of sensitive topics (e.g. sexual
activity, drug use, ethnicity, political behaviour, potentially
illegal activities)?
·
12
Will financial inducements (other than reasonable expenses,
compensation for time or a lottery / draw ticket) be offered to
participants?
·
If you have ticked Yes to questions 8-12, then your project is
NOT low risk
YES
NO
N/A
13
Does your project involve work with animals?
·
14
Do participants fall into any of the following special groups?
If they do, please outline on page 2 how you will take account
4. of their needs.
Note that you may also need to obtain satisfactory Disclosure
and Barring Service (DBS) clearance
YES
NO
N/A
a) School Children?
·
b) People with learning or communication difficulties
·
c) Patients
·
d) People in custody
·
e) People engaged in illegal activities (e.g. drug-taking)
·
SECTION B
Please provide full details of your project below
5. (if insufficient detail is provided and the precise nature of the
study is not clear your supervisor will NOT approve the project
and your form will be returned)
State the aims and objectives of this research:
Research Aim
To investigate the impact of home working on employee
motivation in the UK construction industry.
Research Objectives
· To explore literatures on the concept of home working and its
effect on the level of employee motivation.
· To examine using questionnaires challenges of home working
and its impact on employee motivation.
· To study the participants, view on the context of homeworking
from the data collected from a range of quantitative data sets.
· To offer sensible recommendations on the merits and demerits
of homeworking and how it would underpin employee
motivation across the industry.
How will participants be recruited? Who will they be (i.e.
number, age, and gender?):
Participants would be worker in the construction industry. A
total of 60 individuals would participate in this research and
their ages ranging between 22-55years.
Details of the informed consent process (If required, use the
Informed Consent and Participant Information Sheet templates
provided and submit with this form):
Description of the method (please submit your research
instrument (survey questionnaire, interview questions that you
will be using to collect data with this form if relevant):
The method of data collection for this research would be survey
questionnaires.
6. Where will this research be conducted?
The research would be carried out in the University.
What steps have been taken or will be taken to ensure
appropriate permissions are obtained? (N.B. provide a copy of
correspondence i.e. letter, emails granting you permission must
be submitted with your ethics submission):
For this research, I ensured that I received an email from my
supervisor stating that I can proceed with my research, and it
does not pose any harm to humans or the environment.
Name (Caps)
Signature of Student
Date:
This project has been
· approved in its current form
declined and will need to be revised and resubmitted
The following required revisions are stipulated.
Print Name
Supervisor:
or
Module Leader:
Signature
7. Date:
PAGE
3
Abstract
This study focuses on the impact of home working on employee
motivation. Specific emphasis is on the UK’s construction
industry the growing rate of organizations within the sector
moving towards working from home as a normal business
practice. This research examined several academic literatures
that covered the concept of home working from a historical
perspective and its relevance within a contemporary context.
Furthermore, there were reviews on the theoretical frameworks
on motivation such as Maslow's needs theory and Herzberg's
two-factor theory which underpins those factors that could
inspire or demotivate employees' perceptions to work and how it
relates to the construction industry.
The method of data collection adopted for this research is the
questionnaires which are analysed using the quantitative method
of data analysis. To provide logical analysis to the findings
soured from the research, the deductive research design is
adopted as a means of verifying and justifying the data obtained
from the research and reasonable conclusion drawn from the
study. The limitation of this research could be assessed from the
fact that most of the secondary data sourced during the research
are obtained from non-academic sources which would need to be
verified against theoretical frameworks for data validity and
verification.
8. Contents
Abstract 1
SECTION ONE 3
1.0 Introduction 3
1.1 Research Rationale 3
1.2 Research Aim and Objectives 3
1.2.1 Research Aim 3
1.2.2 Research Objectives 3
1.3 Research questions 4
SECTION TWO 4
2.0 Review of literature 4
2.1 Theoretical perspectives 4
SECTION THREE 5
3.0 Research methodology 5
3.1 Research design 5
3.2 Research context 5
3.3 Procedure 5
3.4 Method of data collection 5
9. 3.5 Method of data analysis 6
SECTION 4 6
4.0 DISCUSSION 6
4.1 Significance of proposed research 6
4.2 Practical implication 6
4.3 Research Limitation 6
5.0 Provisional work schedule 6
References 6
SECTION ONE1.0 Introduction
The recent past events that saw the outbreak of the COVID-19
pandemic brought about some of the most devastating
consequences that left global economies and businesses seeking
strategic measures for survival (Meyer et al. 2021; Strange,
2020). According to a current fact from the Office of National
Statistics (ONS, 2021), the United Kingdom recorded the
highest deficit in gross domestic profit GDP in 2020, which was
8.6% more than those of the G7 countries. Similarly, several
industry sectors across the UK were also hit by the adverse
effect of the pandemic (Allas et al., 2021), most especially the
construction industry which is one of the major contributors to
the economic development of the region (Shibani et al., 2020).
Consequently, while this research focuses on the UK’s
construction industry, it is important to point on the overbearing
impact of the pandemic on the sector. According to Suresh et al.
(2020) the post-COVID-19 episode saw an increase in the
number of organizations promoting the need for home working
for their employees. This initiative has been received with a
varying consensus of opinions by workers in the construction
industry (Jallow et al., 2020), particularly those individuals
whose job roles focuses on managerial and administrative
functions (Pirzadeh and Lingard, 2021). Hence, this research
seeks to review the underlying impact that the context of home
working has on employee motivation within the industry.1.1
Research Rationale
There has been an increase in the number of workers in the UK
10. construction industry that are critical of their organizations
move to adopt the option of home working against the
traditional basic work activities. The foregoing argument has
inspired this piece of research which is to examine the impact
which home working presently has on employees within the
industry. Thus, the findings from the research would help
provide useful insight into the experiences of workers engaged
in home working and its impact on their level of motivation. 1.2
Research Aim and Objectives1.2.1 Research Aim
To investigate the impact of home working on employee
motivation in the UK construction industry. 1.2.2 Research
Objectives
· To explore literatures on the concept of home working and its
effect on the level of employee motivation.
· To examine using questionnaires challenges of home working
and its impact on employee motivation.
· To study the participants, view on the context of homeworking
from the data collected from a range of quantitative data sets.
· To offer sensible recommendations on the merits and demerits
of homeworking and how it would underpin employee
motivation across the industry.1.3 Research questions
· What are the issues arising from home working in the UK
construction industry?
· How has the strategic approach by organizations in the
industry to adopt home working impacted employee motivation?
· What are the feasible measures for ensuring employees remain
motivated while working from home?SECTION TWO2.0
Review of literatures
The idea of home working has existed for decades throughout
the entire human cycle and is still being practised to date.
Toniolo-Barrios and Pitt (2021) seeks to describe home working
as any form of instituted structure that tends to alter the
traditional idea of where, how and the period for which a
specific job function would take place. Similarly, Waizenegger
et al. (2020) believes home working underpins any work
functionalities that ensure the employee delivers a task outside
11. the designated working hours. However, the context of home
working Van Der Lippe and Lippényi (2020) argues transcends
beyond the narrative of work duration for which an employee is
expected to deliver a task but should underpin the aspect of
delivering a job role outside an organizational space. A study of
the various scholarly opinions is relevant as they provide useful
narratives that enable the understanding of the concept of home
working as an age-long practise and its relevance in the
modern-day context.
However, there are several dimensions to home working which
can be assessed from the standpoint that most employees still
demand workplace visibility (Leduc et al., 2019). Maskuriy et
al. (2019) goes on to emphasize that while working in a
physical business environment might be perceived as outdated
from a contemporary sense, it remains a major determinate
factor in employee motivation. This is so because most
employees feel the workspace provides them with an
environment that ensures that are both mentally and physically
inspired to achieve over and beyond their current goals
(Dhamija et al., 2019). Furthermore, construction workers who
occupy managerial and administrative positions who are made
to execute their various job functions outside of the natural
work environment are becoming increasingly demotivated as
they enjoy the intricacies associated with the real workspace
(Ayodele et al., 2020). Studies show that workers in the UK
construction industry lack the motivation to work from home
because of associated factors such as distractions, mental health
issues, working transition and adaptability to mention a few
(Bakker et al., 2020). The understanding of these underlying
issues is important to this research as it would help assess the
key issues associated with home working and its impact on
employee motivation. 2.1 Theoretical perspectives
To create useful narratives on the research area two theories
would be studies which are Maslow's theory of needs (El Sayed
et al., 2019; Jesumoroti and Draai, 2021) and Herzberg’s two-
factor theory (Thant and Chang, 2021). These theories would be
12. tested on their relatedness to the context of home working in the
UK construction industry and how it could affect employee
motivation across the sector. While the needs theory helps to
analyse the very essence of workers attachment to their actual
work environment and their need for accomplishment, the two-
factor theory looks to focus on those elements that sustain an
employee's motivation to work.SECTION THREE3.0 Research
methodology3.1 Research design
This piece of study would seek to adopt a deductive method.
Furthermore, the essence of using a deductive method of this
research is because it enables the author to provide a line of
thought that is underpinned by relevant theories and backed up
with a range of relevant academic sources (Harding, 2018;
Saunders et al., 2019). Similarly, adopting a deductive research
design method would allow for a thorough investigation and
testing of existing theoretical perspectives which eliminates all
forms of speculative assertions (Saunders et al., 2019). Thus,
the researcher can then come up with the assumption that could
help justify if the data gathered during the research are true or
false (Harding, 2018; Saunders et al., 2019).3.2 Research
context
The context of this research focuses on home working and its
impact on employee motivation. The special focus is on the
construction industry in the UK and this study attempts to
critically analyse how the current approach of organizations
within the sector to adopt home working affects the
motivational level of employees. Furthermore, the employees in
the construction industry would be studied given the factors that
contribute to their motivation and demotivation and its
overbearing impact from an industry-wide perspective.
The sampling method would be utilized during this research to
explore the impact of home working on employees and the data
would be sourced from primary (questionnaires and surveys)
and secondary sources such as journal articles, publications,
textbooks, and industry reports (Saunders et al., 2019). 3.3
Procedure
13. The method for sourcing the samples to be investigated for this
research would be carried out using primary and secondary
sources. For ethical considerations, all sample data collected
from secondary sources would be properly acknowledged and
cited to prevent any form of academic misconduct. Furthermore,
all secondary sources must be correctly imputed without any
data falsification as this would ensure research integrity and
justification.
However, it is important to point out that sample data from
secondary sources may not be verifiable as most of the
information’s may be sourced from web pages and non-
academic publications which could pose some form of research
limitation. 3.4 Method of data collection
The data gathering method for this research would be done
using the quantitative data collection approach that comprises
information sourced from surveys and questionnaires. The
quantitative method of data collection provides a useful tool for
compiling and computing numerical and statistical data that
would help to justify an existing research hypothesis (Saunders
et al., 2019).3.5 Method of data analysis
Here, the method that would be used to analyse data for this
research would be the quantitative data analysis (Saunders et
al., 2019). However, data sourced using the quantitative method
of data collection cannot make a complete or logical sense from
an analytical standpoint. Hence, it is imperative to make use of
quantitative data analysis tools such as charts, graphs and
statistical variable quantities that justify the assumptions in
literature against those data obtained from primary and
secondary sources (Harding, 2018). Furthermore, the
quantitative data collected in this research would be analysed
using data analysis tools such as the excel spreadsheet and the
Statistical Package for the Social Sciences (SPSS) (Saunders et
al., 2019).SECTION 44.0 DISCUSSION4.1 Significance of
proposed research
This study reviews the impact of home working on employee’s
motivation in the UK construction industry, and from the
14. findings realized in the research reasonable recommendations
are put forward to organizations within the sector on ways to
sustain the level of motivation of the entire workforce. In
particular, the improvements are targeted towards inspiring
home working as a means of employee engagement.4.2 Practical
implication
Based on the findings obtained from this research, future
academic contributions could expand on other ways through
which organizations could make home working more inspiring
for employees especially those who are motivated to work in an
actual work environment.4.3 Research Limitation
Like any research, this research faces several limitations. For
instance, since the study sets out to investigate the impact of
home working on employee motivation, there would be some
adoption of secondary data which would be sourced from
several academic and non-academic authors. The assumptions
and hypothesis would need to be verified and justify using
existing theoretical contexts and their practicability in the real
world of works.5.0 Provisional work schedule
References
ALLAS, T., CANAL, M. and HUNT, V., 2021. COVID-19 in
the United Kingdom: Assessing jobs at risk and the impact on
people and places.
Available: https://www.mckinsey.com/industries/public-and-
social-sector/our-insights/covid-19-in-the-united-kingdom-
assessing-jobs-at-risk-and-the-impact-on-people-and-
places [Accessed on 11/09/2021].
AYODELE, O.A., CHANG-RICHARDS, A. and GONZÁLEZ,
V., 2020. Factors affecting workforce turnover in the
construction sector: A systematic review. Journal of
Construction Engineering and Management, 146(2), pp.
03119010.
BAKKER, A.B., PETROU, P., OP DEN KAMP, EMMA M and
TIMS, M., 2020. Proactive vitality management, work
engagement, and creativity: The role of goal
15. orientation. Applied Psychology, 69(2), pp. 351-378.
DHAMIJA, P., GUPTA, S. and BAG, S., 2019. Measuring job
satisfaction: the use of quality of work-life factors.
Benchmarking: An International Journal.
EL SAYED, A., ŠPAGO, S., ĆATOVIĆ, F. and NOVALIĆ, A.,
2019. New Approaches and Techniques of Motivation for
Construction Industry Engineers in B&H, International
Conference “New Technologies, Development and
Applications” 2019, Springer, pp. 736-745.
JALLOW, H., RENUKAPPA, S. and SURESH, S., 2020. The
impact of COVID-19 outbreaks on the United Kingdom
infrastructure sector. Smart and Sustainable Built Environment.
JESUMOROTI, C. and DRAAI, W., 2021. Analysis of
construction worker's demotivation that affects productivity in
the South African Construction Industry, IOP Conference
Series: Earth and Environmental Science 2021, IOP Publishing,
pp. 012014.
LEDUC, M., VANCE, B., EGER, T. and GODWIN, A., 2019.
Findings from a visibility survey in the construction
industry. Transportation research interdisciplinary
perspectives, 2, pp. 100056.
MASKURIY, R., SELAMAT, A., MARESOVA, P., KREJCAR,
O. and DAVID, O.O., 2019. Industry 4.0 for the construction
industry: Review of management perspective. Economies, 7(3),
pp. 68.
MEYER, B.H., PRESCOTT, B. and SHENG, X.S., 2021. The
impact of the COVID-19 pandemic on business
expectations. International Journal of Forecasting.
ONS, 2021. International comparisons of GDP during the
coronavirus (COVID-19) pandemic.
Available: https://www.ons.gov.uk/economy/grossdomesticprod
uctgdp/articles/internationalcomparisonsofgdpduringthecoronavi
ruscovid19pandemic/2021-02-01 [Accessed on 10/09/2021].
PIRZADEH, P. and LINGARD, H., 2021. Working from Home
during the COVID-19 Pandemic: Health and Well-Being of
Project-Based Construction Workers. Journal of Construction
16. Engineering and Management, 147(6), pp. 04021048.
SHIBANI, A., HASSAN, D. and SHAKIR, N., 2020. The effects
of a pandemic on the construction industry in the UK.
Mediterranean Journal of Social Sciences, 11(6), pp. 48.
STRANGE, R., 2020. The 2020 Covid-19 pandemic and global
value chains. Journal of Industrial and Business Economics, 47,
pp. 455-465.
SURESH, S., RENUKAPPA, S. and STRIDE, M., 2020. The
impact of Covid-19 on the UK construction industry.
THANT, Z.M. and CHANG, Y., 2021. Determinants of Public
Employee Job Satisfaction in Myanmar: Focus on Herzberg’s
Two Factor Theory. Public Organization Review, 21(1), pp.
157-175.
TONIOLO-BARRIOS, M. and PITT, L., 2021. Mindfulness and
the challenges of working from home in times of
crisis. Business Horizons, 64(2), pp. 189-197.
VAN DER LIPPE, T. and LIPPÉNYI, Z., 2020. Beyond formal
access: Organizational context, working from home, and work-
family conflict of men and women in European workplaces.
Social Indicators Research, 151(2), pp. 383-402.
WAIZENEGGER, L., MCKENNA, B., CAI, W. and BENDZ, T.,
2020. An affordance perspective of team collaboration and
enforced working from home during COVID-19. European
Journal of Information Systems, 29(4), pp. 429-442.
2 | Page
Kindly see below the meeting details and project breakdown
structure.
Assignment Topic: The Impact of home working on employee
motivation, Focus on the UK construction industry
17. Project Structure
First Page: Title Page
Second Page: Abstract
Third Page: Acknowledgment
Table of Contents
List of Figures
List of Tables
Abbreviation
Chapter one: Introduction
This chapter should include the following:
Background of the project: why am I doing it?
Research aims and objectives
Include research questions and scope
Methodology on a couple of paragraphs
Data Collection
Ethical consideration
Chapter Two: 1- 2,000 words
This chapter should include the following:
Literature review
Talk about the history, concerns definitions
Chapter Three: 3,000 - 4,000 words
This chapter should include the following:
Methodology
Take Saunders 2007 onion layer as one: Talk about what they
18. are, Qualitative/Quantitative, black or white, etc.
Questionnaires Data (to both employees and employers)
Sample size/how many people: Should be sent to 50/60 people
Chapter Four: Results and evaluation
This chapter should include the following:
10 to 12 questions and each question should have four to five
variants: Strongly agree, agree, neutral, disagree, strongly
disagree.
Results should be shown via graphs, charts, etc
Chapter Five: Discussion and conclusion
This chapter should include the following:
Results from interviews and questions
Results from the literature review in chapter two
What I obtained and also the limitations (another section in the
chapter)
Future recommendation (according to my research)
References
Appendices
21
19. Impact of Business Intelligence on Project Management
MSc. PROJECT MANAGEMENT
UNIVERSITY OF NORTHAMPTON
Abstract
This study is associated with the assessment of the impacts of
business intelligence in the management of projects. Business
intelligence is an expansive domain- related to the management
of the information related to the various aspects of business
management and functionality. This study has utilised primary
and secondary research methods for the development of the
research findings related to the achievement of the overall aim
of this study. Through the findings of the study, it has been
assessed that business intelligence tends to play a significant
role in the development of optimised business functions and
overall profitable projects. Moreover, the findings of the study
are in conformance with the associated past literature which
also authenticates the notion of business intelligence asserting
influence on the development of overall enhanced approaches of
management of projects. The conclusive findings developed
through the surveys highlight the domains of business project
management augmentation through the effective utilisation of
the business intelligence to render enhanced strategic
management, efficient functionality and overall profitable
business project ventures.
Table of Contents
CHAPTER ONE: INTRODUCTION 4
1.1 Introduction 4
1.2 Background and Rationale 4
20. 1.3 Study Aim and Objectives 5
1.4 Research Questions 6
1.5 Scope and Limitations of Study 6
1.6 Study Layout 7
CHAPTER TWO: LITERATURE REVIEW 8
2.1 Overview and Significance of Business Intelligence 8
2.2 Typical Application of Business Intelligence 10
2.2.1 Product Sales Management 10
2.2.2 Exception Handling (Management by Exception) 10
2.2.3 Management of the Facts (Manage ment by Fact) 11
2.2.4 Customer Relationship Management (CRM) 11
2.2.5 Product Innovation and Promotion 11
2.3 Business Intelligence for Project Risk Management 12
2.4 Development of the Business Intelligence Network
Architecture System 15
2.5 Data Warehousing 17
2.6 Attributes of Data for BI 19
2.6.1 Integrated Data 19
2.6.2 Non-volatile 20
2.6.3 Update Over Time 21
2.6.4 Multi-granularity 21
2.7 Modes of Data Warehousing 22
2.7.1 Virtual Storage Mode 22
2.7.2 Storage Based on Relational Table 23
2.7.3 Classification Mode 23
2.7.4 Regression Mode 24
2.7.5 Time Series Mode 24
2.7.6 Clustering Mode 24
2.8 Discrepancies in Data Warehousing 25
2.9 Current Paradigms of Business Intelligence 28
2.10 Conclusion and Critical Analysis of Literature Review 30
CHAPTER THREE: RESEARCH METHODOLOGY 35
3.1 Introduction 35
3.2 Research Methodologies 35
3.3 Research Design 38
3.3.1 Data Collection 38
21. 3.3.2 Data Analysis 39
3.4 Ethical Considerations 39
CHAPTER FOUR: FINDINGS AND DISCUSSION 41
4.1 Introduction 41
4.2 Findings and Discussions 41
CHAPTER FIVE: CONCLUSION AND RECOMMENDATIONS
56
5.1 Conclusion and Recommendation 56
References 61
Appendix………………………………………………………………
……………………..65
CHAPTER ONE: INTRODUCTION1.1 Introduction
Among the various contemporary concepts related to the
innovative approaches of business management, the utilisation
of business intelligence is considered a necessary norm in the
existing business environments (Cohen, 2017). Business
intelligence refers to the notion of the collective information
and data related to the existing paradigms of the respective
business markets, the consumer trends, the related competition
data and all relative business information required for optimum
functioning of the businesses in the globalised environment of
today (Rouhani & Lecic, 2018). This study will be focused
towards the assessment of the requirement and significance of
business information for the development of optimum project
management approaches and functions.
1.2 Background and Rationale
With the advancements of modern technology and the
increase in the corresponding utilisation in various domains of
business management, the paradigms of the codes of conduct in
this respect have been altered drastically (Rouhani & Lecic,
2018). This includes the introduction of numerous contemporary
approaches for the management of the various business
functions. Moreover, the globalised integration of the
informatics and data related to the development of the
associated paradigms through the means of the internet has
22. further changed the relative approaches of information
management required for the optimum functioning of the
various operations reflecting towards viable and profitable
business functions (Elbashir et al., 2008; Trieu, 2017).
Business intelligence in the existing paradigms of today’s
modern world includes not only the information associated with
the organisational statistics and information- rather, the
business intelligence in the modern world of today entails the
various unconventional data collection and processing
approaches (Cohen, 2017). This includes features such as big
data analysis and the use of the internet of things for developing
patterns and trends for optimised business functionalities.
Moreover, the introduction of various contemporary fields of
operations- such as game theory analysis and decentralised
economies- have resulted in further complicated systems of
managing the various business functions (Williams & Williams,
2010). However, the development of optimum approaches
resulting in the acquirement and processing of the information
intrinsically related to the business operations tends to reflect
towards the development of optimum approaches for the
rendering of effective and profitable business functions
(Williams & Williams, 2010; Turban et al., 2013).
Business intelligence is currently being applied in numerous
contexts of business management. This includes the domains of
sales management, inventory management, warehouse
management, systems management, operations management,
supply chain management, customer relationships management
and production management, including numerous other related
business management domains (Rouhani & Lecic, 2018). The
major challenge in the paradigms of the current bombarded
information systems is to assess the necessary information to
develop patterns and protocols for using the respective
information for the augmentation of the corresponding business
functions and operations. However, there are numerous existing
businesses and projects which tend to operate on the
conventional approaches of business management- uninformed
23. of the various advantages and benefits of the effective
utilisation of business intelligence for the optimisation of the
respective operative paradigms (Williams & Williams, 2010;
Trieu, 2017; Rouhani & Lecic, 2018). Hence, this study will be
pertained towards the notion of the impact of business
intelligence on the project management paradigms.
1.3 Study Aim and Objectives
This study will aim to “assess the impacts of business
intelligence on project management”. In order to effectively
attain the relative aim of this study, the following objectives
have been defined:
· To evaluate the various factors associated with the business
intelligence and its optimum utilisation
· To appraise the approaches of business intelligence in the
augmentation of the management of business projects
· To assess the influence of business intelligence on the
development of optimum functioning of project management
1.4 Research Questions
· What are the impacts of business intelligence on management
of projects?
· What are the various approaches used for utilisation of
business intelligence in management of projects?
· What are the factors influencing effective utilisation of
business intelligence for management of projects?
1.5 Scope and Limitations of Study
As this study is associated with the analysis of the impacts
of business intelligence on the management of projects, the
primary focus of this study will be pertained towards the
evaluation of the respective impacts. Although the study will
include the various aspects related to the assessment of the
impacts, the study is limited through the various constraints
related to the study limitations of student academic projects.
Moreover, the inclusion of the limited variables for the study
analysis also present the relative limitations of this research
study.
Furthermore, this study is limited by the availability of the
24. various literature being included in this study. Being a student
academic researcher, the study is also constrained by the
availability of related literature on the freely available websites
and data bases- in addition to the limited databases provided by
the university. In addition, the selection of the research
methodology also reflects towards the various limitations
related to this particular research study. Overall, the study
limitations are copious, which will also be highlighted in the
final section of this study.
1.6 Study Layout
This study has been divided into five chapter- the foremost
of which is the introduction to the overall topic under research.
This chapter has introduced the relative background as well as
the aim and objectives to be achieved through the completion of
this study. Moreover, the second chapter is related to the
critical review of past literature associated with this study. This
will encompass the related conceptual frameworks as well as the
included terminologies and concepts required for the completion
of this study.
The third chapter of this dissertation will include the
relative research methodology being selected for this study.
This will discuss the related research methodologies in addition
to the enumeration of the exclusive study design being used for
this particular study. Against the mentioned methodology for
this study, the fourth chapter will enumerate the various results
acquired through the effective implementation of the stated
research approach. In addition, the findings of the study will be
discussed against the associated secondary literature in order to
augment and emphasise the various findings acquired through
the implementation of the research methodology for this study.
Finally, the fifth chapter of this study will conclude the various
findings of this study- in addition to the highlighting of the
relative recommendations against the conclusive findings of the
completed study.
CHAPTER TWO: LITERATURE REVIEW
25. 2.1 Overview and Significance of Business Intelligence
In recent years, the traditional domestic business
intelligence field has made the project deep target and lean
management modularisation as an important means to create
high-quality enterprises and implement project management,
and combined with the implementation of various large-scale
business intelligence projects, more prominent lean management
(Turban et al., 2013). Leading role in cost control and
optimisation of deep target management in the field of business
intelligence. The implementation of lean management in
business intelligence enterprises can rationally use enterprise
resources, promote profits and disadvantages, and maximise
economic benefits (Chen et al., 2012; Turban et al., 2013).
In today's society, the network economy characterised by
e-commerce is gradually maturing, and the emergence and
widespread use of the network revolutionises our way of life
(Collier, 2012). E-commerce has made the players on the arena
back to the same starting line – both traditional and emerging e-
commerce companies have the same opportunities in the era of
network economy. Emerging .com companies are launching B2B
or B2C transactions over the Internet, establishing platforms for
direct sales and service between suppliers or between suppliers
and customers, competing for market share from traditional
companies; traditional companies are not willing to show
weakness and have changed strategies while maintaining the
traditional channels, it opened up the second battlefield of e -
commerce (Minelli et al., 2012; Ramakrishnan et al., 2012;
Kimball et al., 2015).
The data comes from the feedback of each application
system within the respective project or organisation where the
BI systems are being integrated, and data mining can discover
new knowledge from the existing data warehouse and
automatically correct the content in the knowledge base at any
time, so the knowledge base in BI is a dynamic structure
(Collier, 2012). But business intelligence also has
shortcomings. The goal of business intelligence is the same as
26. decision Support System (DSS), in order to improve the
efficiency and accuracy of corporate decision-making (Minelli
et al., 2012). However, BI provides valuable and decision-
making information and knowledge through data analysis and
knowledge discovery tools. Users must use this knowledge and
knowledge to make judgments based on this knowledge and
experience, make decisions, and have little ability to make
intelligent decisions (Collier, 2012; Minelli et al., 2012). It
does not provide functions such as solution generation, program
coordination, and program evaluation, as in a specialised
decision support system, and it does not have the ability to
make group decisions (Minelli et al., 2012).
An obvious feature of the enterprise management model is
the need to undertake the project by means of bidding. First, the
enterprise must undertake the project, and then organise the
construction by project, which has typical project management
characteristics, that is to say the enterprise is based on project
management (IşıK et al., 2013). Combined with business
intelligence, it can extend the information application to the
enterprise's refined management, development strategy,
resource planning and decision support; apply business
intelligence, based on the information subsystem of the
construction enterprise, can be the transactional data of the
construction enterprise Transforming into analytical data,
revealing and excavating the information and knowledge
contained in the data, and playing a role in project management
(Khan & Quadri, 2012; IşıK et al., 2013). The main functions of
business intelligence technology in project management of
construction enterprises include two aspects (IşıK et al., 2013):
1 integrating data, solving information island problems, and
effectively promoting information sharing in project
management;
2 extracting, processing and organically combining massive
structured data and non-structure Data, access and create
information and knowledge that is conducive to decision making
in project management.
27. 2.2 Typical Application of Business Intelligence
2.2.1 Product Sales Management
It includes product sales strategy, sales volume analysis, factor
analysis that affects product sales, and product improvement
forecasting. The sales model is established through system sales
information, and the overall sales model and regional and
departmental sales models are divided (Khan & Quadri,
2012). Analyse sales volume and sales strategy for sales models
that produce different results, analyse and evaluate the factors
affecting sales, and implement product launch and removal
plans for corresponding product sales plans according to
different sales environments to increase the amount of
marketing. Through historical data analysis, it is also possible
to establish a predictive model that increases sales (Debortoli et
al., 2014).
2.2.2 Exception Handling (Management by Exception)
It is a typical example of a business intelligence data mining
application that can monitor its performance goals in real time
and continuously, and the business intelligence system can
monitor its deviation from the planned goals (Debortoli et al.,
2014). When the deviation is too large, the system will notify
the corporate responsibility supervisor of the deviation status by
various communication methods, such as e-mail, at the first
time, thereby reducing the enterprise risk and improving the
company's revenue. Specific applications include credit card
analysis, fraud monitoring in industries such as banking and
insurance (Debortoli et al., 2014).
2.2.3 Management of the Facts (Management by Fact)
Regardless of goal management or exception management, the
power behind the support comes from the facts. E, the system
that maintains business operations, accumulates countless facts
and knowledge in daily transactions (Chiang et al., 2012;
Wixom et al., 2014). The business intelligence system combines
28. corporate goals, exceptions, and facts to enable managers to
further analyse causes or trends, query and detect relevant
information. In the age of lack of information, management
relies more on personal experience and intuition to manage and
make decisions. In the era of knowledge economy, enterprises
must implement fact management, relying on fantasy and
feelings, and using business intelligence to make scientific
decisions based on understanding the daily business situation of
enterprises (Wixom et al., 2014).
2.2.4 Customer Relationship Management (CRM)
Customer is a key factor in the survival of an enterprise.
Customer relationship management (CRM) is an important task
for enterprises. Through the customer relationship management
subsystem of business intelligence, companies can analyse
customer spending habits and consumption trends, improve
customer satisfaction, and then take corresponding
countermeasures to enhance customer retention, cultivate loyal
customers, and maintain good customer relationships (Debortoli
et al., 2014; Larson & Chang, 2016).
2.2.5 Product Innovation and Promotion
New products promote the development of enterprises, but the
development and promotion of new products must be based on a
certain market (Larson & Chang, 2016). Good corporate history
information can be used to predict market demand trends; data
warehouse technology in business intelligence systems to solve
which products need to be updated, whether it needs to carry
out some kind of advertising campaign; what kind of users are
targeted for advertising campaigns; Most likely, the potential
customers of the company, the direct advertising strategy for
such customers can outweigh the untargeted gain; predict the
future earnings of the project and so on (Debortoli et al.,
2014).
2.3 Business Intelligence for Project Risk Management
29. The risk is dangerous or damage to the project, it is a
possible event, it may not happen, it may happen, and the
project risk is a potential problem in the process of the event
that may hinder the success of the project or may exist during
the implementation of the project (Wixom et al., 2014). Team's
risk itself is a possible event, and only when the conditions that
trigger the risk or the conditions for the risk of conversion
exist, will the risk actually arise. What is called project risk
management is to control the conditions of conversion and risk
triggering through various methods such as transfer, avoidance
and mitigation. Risk management has certain practical
significance for the scope of the project and the cost of the
project scope and the actual progress of the project as well as
the plan estimation (Chiang et al., 2012; Wixom et al., 2014).
The prevention of risk management is very beneficial to
understanding the nature of the project, so that the employees of
the company can better understand the disadvantages of the
project. And the advantages, do a good job of project risk
prevention, and other knowledge of the integration project
management is also beneficial (Wixom et al., 2014). In addition,
risk management is also a form of insurance for the project,
which can effectively reduce the adverse events of the project,
and risk management is also the project implementation process.
In an investment, there will be a lot of costs involved, but in
any case, the cost management of the project will not exceed the
project revenue (Debortoli et al., 2014; Wixom et al., 2014). IT
project risk management is similar to general project risk
management. The main goal is to reduce the probability of
potential risks, so that the project can achieve the highest
possible profit while completing quality on time and quality.
While business intelligence (BI) can have a profound impact on
leadership decisions, in an increasingly complex environment,
enterprise development, mergers and acquisitions, and business
model changes mean enterprise IT infrastructure It may also
become more complex, and this complexity makes enterprises
more attractive to an architecture that is scalable and flexible,
30. because users need a new level of information integrity,
integration, execution, and availability (Chiang et al., 2012;
Alhyasat & Al-Dalahmeh, 2013). If the pre-implementation is
not adequate, and the expectations of BI for all industries are
too high, it is likely to lead to huge problems, pressures and
more potential risks in the implementation of a BI project. How
to minimise the risk of the BI project itself is undoubtedly a
problem that every CIO must consider in the implementation of
BI projects (Alhyasat & Al-Dalahmeh, 2013). To ensure
maximum impact from BI, the management of BI projects needs
to take into account all aspects of the business, from strategy to
implementation, project management and delivery. A well-
designed and executed BI strategy must be aligned with the
company's business goals, and technology, data, processes,
organisational structure, customer focus, management
requirements, internal support, etc. should be considered
together (Alhyasat & Al-Dalahmeh, 2013; Moro et al., 2015).
The risk of inaccurate definition of BI user groups and
requirements is undoubted, and the user is the centre of any BI
project. But because BI systems often have different user
groups, it is not an easy task to know who the end user is (Moro
et al., 2015). From the ordinary employees who use daily
reports to the high-end users who are engaged in data analysis
on a full-time basis, each group of people has different
requirements for the use of BI products. Some BI system
implementers have spent a lot of time completing a certain
requirement, but found that users have no interest in the content
displayed by the BI system, which is not what this user needs to
see most (Moro et al., 2015; Debortoli et al., 2014). There are
also many companies that do not have clear goals. Even BI is
only used to make unnecessary comparisons with users in the
same industry, rather than based on the development needs of
enterprises (Alhyasat & Al-Dalahmeh, 2013). This makes the BI
project more difficult and increases the risk. The most common
mistake made by technicians is to treat users as software design
experts (Alhyasat & Al-Dalahmeh, 2013; Wixom et al., 2014).
31. BI projects are often a wide-ranging work, from data collection,
clean-up, storage, to data calculation, analysis, presentation, to
information release. And monitoring and so on will be
involved. Although from the perspective of the big environment,
various technical means are relatively mature, for a large
amount of data, with modern technology (Demirkan & Delen,
2013). In some enterprises that are preparing to build a new BI
system, business leaders often generate some overly optimistic
ideas. They often set goals very high, and the scope of
implementation is too broad. The system above the line will
immediately solve all management decision problems. This will
not only affect the budget and duration of the project, but often
expand the scope too much and often fail to effectively plan and
utilise people and resources (Demirkan & Delen, 2013; George
et al., 2015).
The risk that the senior leadership does not pay enough
attention to BI is the analysis and summary of the basic
data. Logically speaking, employees are responsible for
providing data, which is then analysed by the BI system. The
final result is seen by the leadership (Wixom et al.,
2014). However, in many practical work, this is not the
case. Some senior leaders basically do not look at the reports of
the BI system, or they have the following employees manually
sort out the reports and show them to the leaders. In this
process of reorganisation, employees who are not responsible
will correct some errors, but the manual changes may be only
the final result, not the basic data. This means that the data in
the BI system is always wrong (Wixom et al., 2014; Moro et al.,
2015). This is obviously not the result that managers want. In
addition, BI projects require the company's spending from top
to bottom. This requires leaders to value BI projects and give BI
administrators greater power. Only in this way can we send staff
from other departments to support the operation of the BI
system (George et al., 2015). It is a pity that many failed
projects or projects with unsatisfactory results are caused by
insufficient power of the B project manager and the inability to
32. uniformly allocate the resources of the enterprise (Wixom et al.,
2014).
2.4 Development of the Business Intelligence Network
Architecture System
In the implementation strategy and actual implementation of BI,
there is a big disconnect between the current systems. The
existing BI system answers many corporate questions, but the
answers to these questions are usually limited to a specific
environment and department (Wixom et al., 2014; George et al.,
2015). On the contrary, many questions that are specific to the
entire enterprise or market level are not well answered. Another
limitation is that the data warehouse system focuses on the
analysis of historical data, rather than directly operating the
entire enterprise information value chain. Gartner defines BI
networks as: a flattened network that can be interconnected for
knowledge users, through which users of knowledge can share
and exchange data, metadata, data/process models, analysis
results, and decision information (Wixom et al., 2014). Through
this network, knowledge users can make more accurate
decisions faster and better. Gartner had predicted that by 2008,
BI network products will become mainstream BI system
products, and its network products will include collaborative
work components, workflow components and enterprise
application integration (EAI) software (Wixom et al., 2014;
Alpar & Schulz, 2016). These software components are of great
value in nature, and at the same time increase the coverage and
intrinsic value of BI network products. However, current
developments asserts that the technological advancements have
rendered even more enhanced changes (Alpar & Schulz, 2016).
The solution is more open, scalable, and customisable,
providing a customised interface while ensuring core
technology. In response to the unique needs of different
enterprises, BI system makes the system personalised when it
provides the same technology as the data warehouse technology
in the business intelligence system, that is, adding its own code
33. and solution based on the original solution, enhancing
Customised interfaces and extended features; Provides
enterprises with customised tools based on business intelligence
platforms, giving the system greater flexibility and scope of use
(Demirkan & Delen, 2013; Wixom et al., 2014; George et al.,
2015; Sharda et al., 2016).
From individual business intelligence to embedded business
intelligence is a major trend in business intelligence
applications, namely embedding business intelligence
components in the enterprise's existing application systems,
such as finance, manpower, sales, etc., so that the transaction
processing system in the general sense has the characteristics of
business intelligence (Wixom et al., 2014). Considering a
component of the BI system rather than the entire BI system is
not a simple matter, such as applying OLAP technology to an
application system, a relatively complete business intelligence
development process, such as enterprise problem analysis,
solution design, and prototype system development (Wixom et
al., 2014; George et al., 2015). Processes such as system
applications are indispensable. Transition from traditional
functions to enhanced functions. Enhanced business intelligence
capabilities are business intelligence capabilities that were
implemented in comparison to earlier SQL tools (Alpar &
Schulz, 2016). In addition to the traditional BI system
functions, most of the current BI systems have implemented the
functions of the data analysis layer. Data mining and enterprise
modelling are applications that BI systems should strengthen to
better improve system performance (Thamir & Poulis, 2015).
2.5 Data Warehousing
The concept of data warehouse is proposed by the book
“Building Data Warehouse” published by WH Gongn in 1992
(Thamir & Poulis, 2015). The introduction of data warehouse is
based on the rapid development of relational database, parallel
processing and distributed technology. In order to solve the
problem that information technology has a large amount of data
34. in the development process, on the other hand, useful
information is very poor solution (Wixom et al., 2014; George
et al., 2015). According to the definition …