The document summarizes the results of a survey conducted to determine the target audience and design choices for a new music magazine. Key findings include:
- The target audience is 16-25 year old males who are interested in rock music and going to concerts.
- The magazine will be published monthly with 60 pages and sell for £2.50 per issue.
- It will feature content on new bands, album reviews, and concert updates with a focus on genres like rock, metal, and grunge.
- Design elements like a busy cover, size 8 font, and blue masthead color were preferred by respondents. Incentives like meet and greets and concert ticket giveaways will be
2. How often do you buy a music magazine? - Chart
This clearly shows the majority of people either buy a magazine once a week. Or
once in a while. I have realised that the most effective plan for my magazine is to
be produced monthly so I have decide to go with this I will make my magazine a
monthly production.
3. Are you aged between? - Chart
This is clearly showing that the majority of my target audience is aged between 16 – 19 so I
will be making my content appeal mostly to them but I will have some content for the older
generation also due to quit a high amount being aged 20 – 25. This means that I am going to
make my target audience from ages 16 – 25 due a large amount of people have filled this
survey in are between those ages.
4. Are you Male or Female - Chart
My target audience is clearly male shown from this graph due to the amount of people
which have filled the survey in being male. I will have content for girls but will mainly
focusing on males for my target audience due a large amount of people being male.
5. Should you have a splash on the front cover -
Chart
This is clearly showing that the majority of people want a splash on the front cover
but I have decide that this was a silly question to ask due the audience probably not
understanding what a splash is. So I am deciding not to use this in my production.
6. How much would you pay for a magazine (weekly
produced) - Chart
I will be charging £2.50 for my magazine due to the majority of people
are willing to pay this amount for the magazine. I am going to be
charging this amount for my magazine due to the target audience being
between 16 – 25 so the majority of my audience won’t have a large
disposable income of which they can spend on a magazine. The price
being this low but still high enough to be making a profit.
7. What should I call my magazine - Chart
After this survey they are clearly loving the name Carange so my magazine will be
called this due to the massive amount of people voting for this choice. I am going
to use this name due a large amount of the audience liking the name which is a
clear indication that this is the best and most suitable name for the magazine.
8. Do you go to gigs? - Chart
A high number of my audience go to gigs so I will be talking a lot about
gigs in my magazine due to this being a high talking point. This is a silly
question to ask so I will not be using this but it does give me an inside
information that my target audience would like to know about live
performances so I will be using these results to focus on different aspect
of my magazine
9. How many pages in a magazine? - Chart
I will have in the range of around 60 pages due to my audience, feeling that a good 60
pages is a high number with enough content to cover what they wish to know with out
feeling swallowed by information. I will be using this because a large amount of my
audience felt this is a number in which they are happy I will try and stick to 60 pages but if
I need more than I will not take this into consideration.
10. What important when you read a magazine? -
Chart
For this question the responses, are going to be quit difficult to split so what I am going to
do is make it the main stand point being the images but I will also focus on the contents
with a large amount of detail and make sure that I have some good incentives to entice my
audience in. I will use this to try and structure to the audiences approval. But all are mainly
just as important, but I will focus more capturing a great photo due the audience believing
this was the most important aspect.
11. Would you like to see a female or male on front
cover? - Chart
The large amount of the audience would like to see a male on my front cover, so I
will take this into consideration when making my magazine. But if I can’t make this
a possibility then I will just use what is available due to the main image is not
really relevant and this question is seemingly a bit pointless.
12. What's your faviourte magazine? - Chart
The majority of peoples favourite magazines are between Kerrrang and
NME both of these are weekly produced magazines so this is clearly
showing that I will be producing a magazine that people in my target
audience will want to read. I will making my magazine suitable to my
audience I will use this survey to know what style of magazine to produce.
13. Would you read a magazine online? - Chart
The high number of the people who did this survey said they would read a magazine online,
this is clearly showing that I should take into consideration when making my magazine. I will
use this in my work knowing that making my magazine available to be bought online.
14. Who is your faviourte artist? - Chart
This is showing that my target audience are leaning more towards rock as being
their favourite genre but that does not mean I will only focus on rock as a high
number of my audience enjoy multiple genres so I will also be featuring metal,
pop, punk, and some elements will be blues.
15. Does a busy front cover look better? - Chart
This is clearly showing that a busy front cover is what people want to see on a magazine. I will
use this in my work to get the audience attention, due them filling in this survey and clearly
wanting to see this.
16. How many pictures on contents page - Chart
This showing the people want to see 2 – 3 images which will feature on my
magazine. I will use 3 images in my contents page due the target audience
feeling this is the correct amount.
17. What size font should I use - Chart
This is showing that amount of people who want to see a size 8 font on my magazine. I
will use this size font in my work because the audience feels like that would be the correct
side, I like this size because it more professional
18. Are you intrested about hearing about new
bands? - Chart
This is showing that I will be featuring new content on bands in my magazine. I will use
this in my work because there is so much information to be used for this topic being
compelling for the audience to read about.
19. What was the last gig you went too? - Chart
The majority of people went to a grunge gig so I will be featuring, a lot of grunge
music. They also seem to be enjoying pop music I will feature all of these genres
as live updates. But I will focus on grunge. This question is quit irrelevant apart
from the aspect of the type of music I should be focusing on.
20. What incentives should I use? - Chart
A lot of people really want to meet the stars, I will also feature free posters.
People also want to get concert tickets. These are some of the incentives that I
will be featuring, this is showing that I will try and feature meet the starts as
much as possible and I will also try and feature concert ticket giveaways. I will
take this into consideration when producing my magazine due this being a major
21. What's your favourite colour - Chart
Their favourite colour is blue this means that I will place part of my
magazine using this colour such as the masthead. A large number of people
have chosen purple, black, yellow, green. I will hopefully use some of these
colours for my magazine but non seem to have conations of rock so I don’t
know the amount that will be featured in my magazine. This helpful because
it allows me to study what colours are most popular to stand out to the
audience to try and structure my magazine accordingly