Evaluation

1. In what ways does your media product
use, develop or challenge forms and
conventions of real media products?
Alice Ward

2. Conventions of both…
2 Minutes of Threeseven
• Titles
• Establishing shot
• Small cliff hanger
• Character introductions
• Continuity
• Match-on-action
• Ambience
• Foreshadowing events
• Symbolism
• Mise-en-scene
• Narrative
• Upbeat music
Action market conventions
• Upbeat music
• Fast shots
• Suspense/tension
• High contrasts filtering
• Special effects
• Heroic character
• Confrontations
• Fast movement
• narrative

3. The foundations…
• First of all paj productions uses quite a few on the previous list, as main conventions in an action
move. This being without developing or challenging (possibly). These being more essentials
and basic facets of the surrounding film market to make sure the audience understand what
type of genre our short two minutes is By keeping the basics it builds almost a ‘blue print’ for
the audience, or the foundations that every film needs. This is like having a beginning middle
and an end. It compulsory to have these for the storyline so that we can build around the
stronger links that are just used to then go on to develop or challenge in other points.
• These are: titles, establishing shot, narrative, mise-en-scene,
•

4. Small cliff hanger, ambience, mystery,
suspense/tension…
• By threeseven having a small cliff hanger at the end of the two minutes it certainly develops the storyline and plot. Our
cliff hanger was an audio of a gunshot and a shot of a gun being pointed towards the victim (audience on screen). This
develops the conventions of an action genre because it develops the storyline and the plot and many other action
films have chosen to include this before. Which then eliminates the challenging side; it’s not so much a leap of
uniqueness. It helps build suspense an tension for the audience, so they are lured in to watch more and more of the
film. Instead of just having a clear first two minutes it helps build mystery within threeseven, a whodunit? And who got
shot. Even though we see who is the victim anything could have happened after the black out transition that develops
the plot and creates the capability for sympathy towards the seen victim. Audience then build a relationship with the
film, by wanting to guess who died and why they died; thus creating stories in their heads. And therefore not only are
we developing the story, our audience choose to develop their own continuation. So in conclusion, involving a
suspense, ambiance filled and mysterious cliff hanger it clearly develops the two minutes to wider the horizons and
imagination for our audience and then our film.

5. Symbolism, mise-en-scene, character
introductions
• Paj productions challenges the genre of action films by choosing to involve symbolism. Our
symbolism is within our characters and how they symbolise and represent today’s teen society,
and their considerable struggles of gang crime. It is a serious matter within an entertainment film.
The rough and grittiness scene they’re in adds to this (part of mise-en-scene). Their appearances
make them who they’re and creates their first impression; which is everything within a film. The
characters show the audience the overlooked roughness that isn’t taken seriously and dealt with
within any area that is small and local (setting). And that is what they symbolise. These conventions
challenge the market as it’s a unique way of symbolising such a passionate and overlooked point
that is typically and harshly stereotyped.

6. Symbolism, mise-en-scene, character
introductions
• Paj productions challenges the genre of action films by choosing to involve symbolism. Our
symbolism is within our characters and how they symbolise and represent today’s teen society,
and their considerable struggles of gang crime. It is a serious matter within an entertainment film.
The rough and grittiness scene they’re in adds to this (part of mise-en-scene). Their appearances
make them who they’re and creates their first impression; which is everything within a film. The
characters show the audience the overlooked roughness that isn’t taken seriously and dealt with
within any area that is small and local (setting). And that is what they symbolise. These conventions
challenge the market as it’s a unique way of symbolising such a passionate and overlooked point
that is typically and harshly stereotyped.