Planning the different features of the poster of the trailer "how could he"

2. Title
I decided to place the title of the film at the
top of the page which is conventional for
movie posters. It was important that I made
sure that the title stood out of on the page as
it is the most important aspect on the poster.
To do this I used a bold font called Pahuenga
Cass Font which I found on the website 1001
fonts. This font isn’t just bold it also helps
indicate the film genre (horror) this is because
the text has been slightly distorted to give the
impression that it has been smudged and that
something has been splattered on it, for
example blood. Emphasising the horror the
film in tales. the To make the font stand out
even more I shall make it red, this colour is
associated with blood and horror, therefore
will successfully help highlight the horror genre
of the film.

3. Tag line
Underneath the title of the film is the tag line
“Expected the unexpected” the purpose of this
is to give the audience more UN answered
questions. It emphasis that the film is full of
plot twists and unexpected moments of horror
which should increase the fear factor of the
film as the viewers will be on edge the whole
time as they are unsure of what will happen
next. This text is slightly smaller than the title
as it is less significant, therefore I didn’t use a
font type which stands out as much as the title
this font type is called Dark & Black Font which
is found on the website 1001 fonts. I have
decided to make it a murky grey colour as it
will ensure it doesn’t stand out as much as the
title.

4. Release Date
Here is the release date of the film, it is
conventional for all movie posters to contain
this content as the main focus of this poster is
to encourage people to go and watch the film,
they require the release date to do this. This is
important information so I will make it black to
stand out. I used a font from 1001 fonts again
called SF Movie Poster Font Family. I placed it
near the middle of the page to help make it
visible.

5. Credit block
Here is the credit block which is conventional
and essential to have on movie posters as they
allow the audience to acknowledge what
companies helped create the film and what
actors play a part in it. The font will be white to
ensure that it isn’t hidden in the black back
ground and the font type will be SF Movie
Poster Font Family from 1001 fonts.

6. Right Image
The face to the right of the page only has its
right side revealed; this will imply to the
audience that she is hiding something and that
she is with holding a secret. The reason I’m
doing this is to let the audience begin to raise
questions about the film making them more
likely to go and pay to see it. The facial
expression is dull and lifeless expressing a lack
of emotion and empathy. By using makeup
they will have a black eye emphasising that
there have been moments of horror and that
this character has been hurt by someone. Here
neck will have lacerations around them
implying that someone may of attempted to
strangle her or had something around her
neck, these injuries help to emphasis the genre
of the film (horror.

7. Left Image
The face on the left hand side is of the same
person; however she is expressing a different
emotion. She portrays that she is distressed
and in pain. This image shows her screaming
out and with her hands pulling on her face like
she is fustrateted. The way this image has been
distorted makes it look as if it is coming out
from her face, implying that she has multiple
personalities and a darker side to her. This
helps to reflect the genre of the film horror.
The left hand side of this face blurs out in to
the black background highlighting that it is a
darker side of the character, one that she may
not show often. The left hand side is her true
self whilst the right hand side is how she
presents herself. This image will have the also
have a black eye.