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What major physchological processes influence consumer responses to the marketing program
1.
What major physchological processes
influence consumer responses to the marketing program
2.
3.
Perception
4.
Learning
5.
Memory
6.
• Created by
Rahul Palamuru, CBIT, during an internship by Prof. Sameer Mathur, IIM Lucknow. •www.IIMInternship.com
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