1. Notes:
• Goal:
– My goal for this sign is that teachers begin to realize
that students today are submersed in technology, and
if they want to engage their students, they need to
implement the use of technology into their
classrooms.
• Audience:
– The intended audience for this sign is teachers.
• Message
– Using technology in the classroom can increase
student engagement.

2. First Design:

3. Revised First Design:

4. Notes:
• One change that I made to the sign was that I
added captions to the photographs.
• The other change that I made to the sign was
that I rewrote the body text so that it painted
a mental picture in the viewer’s mind.

5. Proximity:

6. Notes:
• One of the changes that I made to this sign was
that I grouped all of the pictures in on area so
that they were in the same proximity as each
other so that it was easier to recognize that they
were all related to the same topic.
• I also eliminated one of the pictures so that the
pictures fit nicely across the page.
• Another change that I made was placing the title
and subheading closer to the body text so that it
would be easier to tell that they are related to
each other.

7. Contrast:

8. Notes:
• One change that I made to this sign was that eliminated
two of the pictures and made the one picture large.
• Another change that I made the title and the subheading
white with black backgrounds so that they contrasted the
text that followed.
– I also made the title and subheading much lager than the text
that followed to create contrast.
• Another change that I made was that I split the body text
into two columns which created contrast with the rest of
the wide text.
– I also bolded some of the important information in the body
text so that it stood out from the rest of the text.

9. Color:

10. Notes:
• One of the changes that I made to this sign is
that I made the body text one paragraph
rather than splitting it.
• Another change that I made was that I made
the background purple.
– I also made the title and subheadings orange and
the body text green so that they stood out from
the purple background.

11. Type:

12. Notes:
• One change that I made to this sign is that I made
the title and the subheading a slab serif font.
• Another change that I made was that I made the
subtitle a cursive font and I made the body text
an Oldstyle font.
• I also made the title and subheading much larger
and heavier than the text that followed to create
contrast. I also created contrast making the title
purple and I changed its direction.

13. Final Design:

14. Notes:
• In the final design I grouped all of the related materials in the same
proximity as each other to show that they are connected. I also left
aligned everything on the page so that it displayed a clean, professional
look.
• I created repetition in the design by having all of the text in Oldstyle fonts.
I also created repetition by making the subtitle and subheading the same
size.
• I created contrast by having the title and the subheading be a much
heavier font than the subtitle and the body text.
• I created a color scheme by using the primary colors. I made the
background blue so that it would fade away from the viewer’s eyes. I
made the title, subtitle, and subheading yellow so that they would stand
out and capture the viewer’s attention.
• I used two Oldstyle fonts in this design. One font is much heavier which
helps capture the viewer’s attention. The other is softer and much easier
to read for longer pieces of text.