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Emily Sampson
Community Development EMEA
HOW DID SOFTLAYER START
SoftLayer at a glance

Customers                   24,000 in 140 countries

Servers under management    100,000

2011 revenue                ~$335 million

2011 EBITDA                 ~$130 million

Investment in assets        $444 million

Investment in development   2.6 million lines of code
                            250,000 man-hours

Employees                   690

Data centers                13
Modular Infrastructure

Standard architectural platform
Deploy dedicated and virtual servers
Blend public and private clouds
Connect it all together
Integrate multiple storage solutions
Add discrete managed services
   •   Monitoring
   •   Managed hosting
   •   Security
   •   Email
   •   Network
   •   Backup
GLOBAL FOOTPRINT




13 data centers                    20 Gb fiber between data centers
16 network points-of-presence      24,000 customers in 140 countries
100,000 servers under management   22,000,000 domains hosted
Customers
Software as a Service         Mobile and Communications



                               Bump        Voxer   What’s App   Instapaper   Yelp




Social Media                  Games and Entertainment




Platform as a Service         Marketing and Digital Media




Hosting & Service Providers   Enterprise
WE LOVE STARTUPS STAR
SOFTLAYER CATALYST
• A credit toward dedicated, cloud or hybrid compute
  environment (1000US per month) for a FULL YEAR

• Mentoring from the Executive Team

• Direct connection to highest level programming team

• Connection to Marketing and PR Team

• "Pay it Forward" ethos
TRY IT YOURSELF

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Emily Sampson - SoftLayer Catalyst Story

  • 3. SoftLayer at a glance Customers 24,000 in 140 countries Servers under management 100,000 2011 revenue ~$335 million 2011 EBITDA ~$130 million Investment in assets $444 million Investment in development 2.6 million lines of code 250,000 man-hours Employees 690 Data centers 13
  • 4. Modular Infrastructure Standard architectural platform Deploy dedicated and virtual servers Blend public and private clouds Connect it all together Integrate multiple storage solutions Add discrete managed services • Monitoring • Managed hosting • Security • Email • Network • Backup
  • 5. GLOBAL FOOTPRINT 13 data centers 20 Gb fiber between data centers 16 network points-of-presence 24,000 customers in 140 countries 100,000 servers under management 22,000,000 domains hosted
  • 6. Customers Software as a Service Mobile and Communications Bump Voxer What’s App Instapaper Yelp Social Media Games and Entertainment Platform as a Service Marketing and Digital Media Hosting & Service Providers Enterprise
  • 8. SOFTLAYER CATALYST • A credit toward dedicated, cloud or hybrid compute environment (1000US per month) for a FULL YEAR • Mentoring from the Executive Team • Direct connection to highest level programming team • Connection to Marketing and PR Team • "Pay it Forward" ethos

Editor's Notes

  1. Provision from a single APISoftLayer API provides control over 200 services1200 API callsRapid deploymentHighly customizableMonth-to-month contracts/No commitments
  2. Global Services.
  3. Not part of Sales but strategy
  4. How to sign up?