SentiSquare

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SentiSquare

  1. 1. SENTISQUARE Helping global brands become better listeners Josef Steinberger, Tomáš Brychcín, Michal Konkol Research  Microsoft Innovation Centre  StartupYard  SentiSquare
  2. 2. Brands and social media
  3. 3. A use case Midsize luxury car sales in the US February 2011 April 2011 source: www.GoodCarBadCar.net
  4. 4. What is the problem?
  5. 5. Current technology Likes on Facebook
  6. 6. How we solve it prioritize  summarize  key opinionsbig textual data  all AUTOMATIC and language INDEPENDENT
  7. 7. Discover the key opinions
  8. 8. Compare with competition
  9. 9. Follow trends
  10. 10. Global comparison
  11. 11. The research team 11 years in NLP research  Multilinguality  Domain-independence Award winning technologies  Sentiment analysis (Semeval)  Multilingual summarization (NIST, ACL)
  12. 12. Size of the market > 100.00016.663 brand pages with
  13. 13. Strategy of the company
  14. 14. Business goals Jan 2015Oct 2014 Oct 2015 Oct 2017 No. clients: Feb 2016 3119 90 Revenue: (per month) €1.060 Costs: €20.060 3 €16.821 €23.963 €31.154 €28.015 €150.237 €36.044 Launch Break-evenpoint Investment: €180.000
  15. 15. Team Tomáš BrychcínJosef Steinberger Michal Konkol Jan Tichý CEO and CO-founder CTO and CO-founder CO-founder Business development manager Research  Microsoft Innovation Centre  StartupYard  SentiSquare
  16. 16. Thank you Website: sentisquare.com Email: info@sentisquare.com Linkedin: https://www.linkedin.com/company/sentisquare Facebook: https://www.facebook.com/sentisquare Twitter: https://twitter.com/sentisquare

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