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Personal Branding By Serena Carpenter (@drcarp) http://serenacarpenter.com Arizona State University March 2010
“ Google is the new resume” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Professional suicide ,[object Object],[object Object],[object Object]
Google Social Search ,[object Object]
Online Identity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Name ,[object Object]
Unique id ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Picture ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Personal Brand Statement ,[object Object]
Personal Brand Statement ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Alerts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Extra Touches ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Serena Carpenter (@drcarp) http://serenacarpenter.com Walter Cronkite School

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Personal branding sp11

Editor's Notes

  1. https://vizibility.coma google button add-on that can highlight your positive google results. Research Now, surveyed 2,200 mothers with young children in the United States, United Kingdom, Germany, France, Italy, Spain, Canada, Australia, New Zealand, and Japan during the week of September 27. Dnt d Read more: http://news.cnet.com/8301-19518_3-20018728-238.html#ixzz1DUNWVjgv
  2. Applications academic, Vizibility
  3. It utilizes social profiles connected to your Google Account to deliver items like photo or blog results that come from your friends. The first major change is that Google Social Search results will no longer appear only at the bottom of the page, but will instead be “blended” throughout the page. This is done through an annotation system that lets you know when a friend has shared a specific link or search result. If your friend writes a blog about how to create honey, that result will have an annotation that your friend has “shared this,” either via Google or through one of Google’s three major social integrations. Recommendation and opinions from your friends related to a search term http://www.businessinsider.com/google-social-search-2011-2 Any content shared by your friends on Quora , Flickr and Twitter can appear as a social annotation in search results. If a friend has tweeted a link to a Mashable article and your Google account is connected to Twitter, you’re likely to see an annotation saying that your friend “shared this on Twitter.”
  4. Personal branding Embrace geek flag
  5. What can David do?
  6. http://theoatmeal.com/comics/email_address
  7. ou need to have a website and use other media to promote it, because at the end of the day, your website or blog is your only asset. You can get laid off tomorrow and have nothing if you don’t protect yourself ou want to brand yourself, not just as the person of best fit for a job, but as someone who is eager and ecstatic to work for the company. We all subscribe to blogs to receive information based on our interests, at least I hope. Over time we rely on these sources for information to keep us updated on what is happening in certain industries or different trends that are developing. In the past few years, the larger blogs have started to integrate job banks into their own websites, using software/hosting from companies such as Job-a-matic . Many studies have noted that 80% of jobs are taken through networking Majority of jobs aren’t posted online Start a blog today using WordPress.com (for beginners) or install WordPress.org onto your own host (such as GoDaddy or Bluehost ). Before you follow anyone on Twitter, you HAVE TO have a completed profile. This means, you should have a short bio, the location where you’re from, a link to a site that recruiters can go to for more information (I recommend your blog or your LinkedIn profile) and an avatar of yourself (not a clown or Homer Simpson please). This way, you stand a better chance of securing an opportunity or a relationship with people who care enough to read your profile. There are over 130 million blogs in Technorati and you can search through them to possibly find someone who works at one of your top five companies. You can search through corporate groups, pages and people on Facebook . You can even do the same on Twitter. Social media has broken down barriers, to a point where you can message someone you aren’t friends with and don’t have contact information for, without any hassles. Before you message a target employee, realize that they receive messages from people asking for jobs all the time and that they might not want to be bothered on Facebook, where their true friends are. As long as you’ve done your homework on the company and them, tailor a message that states who you are and your interest, without asking for a job at first. Get to know them and then by the 3rd or 4th messages, ask if there is an available opportunity.
  8. In the US sharable content