Video in Library Marketing Case: Kirjastokaista

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Scottish Library & Information Council (SLIC), CILIP in Scotland (CILIPS)

To (too?) Public: library Marketing and Public Relations in Public Libraries Today. Presentation by Riita Taarasti, Web Edictor Kirjastokaisa, libraries.fi

Education Technology

Video in Library Marketing Case: Kirjastokaista.fi ,[object Object],[object Object]

Before I start… ,[object Object],[object Object],[object Object],[object Object]

Index ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Libraries.fi: access to Finnish Library Net Services under one user interface

Kirjastokaista.fi in a nutshell ,[object Object],[object Object],[object Object],[object Object],[object Object],Figures 30th April, 2011: … 369 videos (mostly made by Kirjastokaista) … 829 radio programs (mostly made by Helsinki City Library)

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Kirjastokaista staff ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Targets of Kirjastokaista.fi ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The basis of our work ,[object Object],[object Object],[object Object],[object Object],[object Object]

Program production principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

5. The importance of transparency and sharing

Examples ,[object Object],[object Object]

Some of our partners ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Perspectives on co-operation ,[object Object],[object Object],[object Object],[object Object]

7. The importance of measuring the impact

Your turn: three questions ,[object Object],[object Object],[object Object],[object Object],[object Object]

Top 10 websites where people come from ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Top 10 Countries ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The importance of statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

User Interface Development ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Development of the programs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Photos: Jonas Tana More photos: http://www.flickr.com/photos/librariesfi/ sets/72157626285621092/

Contact information ,[object Object],[object Object],[object Object],[object Object]

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