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Successful SharePoint
Adoption and
Governance
Sam Marshall
Congress SharePoint
25th September 2012
ClearBox Consulting
Intranet, SharePoint & Digital Workplace
 Strategy
 Governance
 Implementation
 Collaboration
 Training
www.clearboxconsulting.co.uk
@sammarshall
SharePoint success in a nutshell...
Adoption
Health
Value
What’s the reality of SharePoint use in your
organization?
SharePoint Intranet quick benchmark
Give your organisation 1 point for each (and a bonus 1 for bullets)
1. Your main intranet is on SharePoint
 +1 if all your intranets are on SharePoint
2. You’ve formally launched team sites
 +1 if you have a process to approve and remove team sites
3. Most people use team sites once a week or more
 +1 if most team sites are more than document storage
4. Most people have completed My Site profiles
5. You target content by audience
6. You have active social media areas e.g. blogs, wikis, forums
7. Dashboard or KPI views are commonly used
8. Workflows or online forms are commonly used
9. You use SharePoint for formal documentrecords management
10. More than 70% of your workforce are able to access SharePoint
0% 5% 10% 15% 20% 25%
User Interface
Dev Time
Integration / Customization
Governance
Adoption / Training
Strategy
9%
12%
8%
13%
25%
18%
Biggest challenges
(C) OpenText 2011
Survey by OpenText Sept 2011 n=2100
Adoption is a change management issue
“SharePoint has taken the market by
storm, but the embrace of the technology
has run ahead of the business and
human factors required to make it work”
--Michael Sampson, Collaboration Strategist
What would get you to cross?
Change Ladder
Tools
Process
Training
Motivation
Culture
Tool changes
Tools
SharePoint Features,
add-ons, interface
design, integration
Newsgator
Process changes
Tools
Process
Procedures, policy,
workflow, ad-hoc
practices
Integration into routine working processes
Microsoft - iusesharepoint.com
Training changes
Tools
Process
Training
Formal training, guides,
help pages, FAQ
Coaching, champions,
drop-in sessions, help
desk
SCANA Launch
Explaining metadata
Motivation changes
Tools
Process
Training
Motivation
Intrinsic: Link to personal 
business goals, recognition,
growth
Extrinsic: Incentives, badges,
appraisal
Motivation by gamification?
SharePoint 2013 badges and levels
Downsides of Gamification
Gamification
Use badges only if they are symbolic of something
meaningful
Beware of badges becoming extrinsic rewards
Culture change
Tools
Process
Training
Motivation
Culture
Values, leadership,
employee engagement
Culture at CAFOD
Culture at Nokia
www.clearboxconsulting.co.uk
Intranet Governance
Governance is a health issue
Adoption
Health
Value
www.clearboxconsulting.co.uk
Governance
Steering
Policy
Templates
Monitoring
Training
Building a community of content owners
Change Ladder
Tools
Process
Training
Motivation
Culture
Making governance happen
Process
Document
policies and
publish as a
collection
Policing and
educating
‘just in time’
Steering
group as
escalation
route
Tool
Locked-down
templates
Limit
publication
rights
Expiration
features
Governance site: Unilever example
Making governance happen
Motivation
Rewards:
‘site of the
month’
Scorecards
Steering
Group –
compliance
reporting
Training
Train
publishers on
standards
‘Showcase’
site for good
practice
Discussion
boards and
drip-feed tips
Process
Document
policies and
publish as a
collection
Policing and
educating
‘just in time’
Steering
group as
escalation
route
Tool
Locked-down
templates
Limit
publication
rights
Expiration
features
Scorecard Example
Making governance happen
Culture fit
Compliance 
regulated
Personal
freedom 
creativity
Top-down
control
Motivation
Rewards:
‘site of the
month’
Scorecards
Steering
Group –
compliance
reporting
Training
Train
publishers on
standards
‘Showcase’
site for good
practice
Discussion
boards and
drip-feed tips
Process
Document
policies and
publish as a
collection
Policing and
educating
‘just in time’
Steering
group as
escalation
route
Tool
Locked-down
templates
Limit
publication
rights
Expiration
features
www.clearboxconsulting.co.uk
ClearBox Consulting
Intranet, SharePoint & Digital Workplace
 Strategy
 Governance
 Implementation
 Collaboration
 Training
www.clearboxconsulting.co.uk
@sammarshall
Office plankton is driving crazy?
http://www.youtube.com/watch?v=AOYY3E_I03A
Credits:
Change Ladder: 7 Cs of Consulting by Mick Cope
Steps: ww.flickr.com/photos/mfhiatt
Screenshots used with kind permission of CAFOD, COWI and Unilever.
Nokia: from http://conversations.nokia.com/2011/02/10/social-media-week-inside-nokia/
Newsgator: © Newsgator 2012
Badges: drewm http://www.flickr.com/photos/drewm/468436732/sizes/l/in/photostream/

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Successful SharePoint Adoption and Governance

Editor's Notes

  1. This breakout session is designed to go into more detail on a talk you haven’t heard yet, so I’m going to use this session to 1) Give you a different perspective for thinking about adoption – this is the “elite” group [PREP: video links and You Tube]
  2. Health – is it a good service? Is it growing in a manageable way? Are things findable? Engagement – Are people using it? Value – is it helping the business strategy? Are you doing the right thing? 1) Give you a different perspective for thinking about adoption – this is the “elite” group 2) Talk about the “health” part focussing on governance and how to get content owners on board Value is very much driven by having the right strategy. This is more of a 3 month consulting thing and very difficult to do in 45 minutes, so I left that one to Symon Garfield to do in his keynote.
  3. Give yourself 1 point for each (bonus point for bullets). Max total: 13 Front runners: how long on SP? What has been the main driver?
  4. What would it take? Discuss with person next to you – think of different options and scenarios > money, make current state unattractive, explain why (charity fundraiser), rugby team, majority over...make future state more attractive...
  5. Tools – add more planks Process – instruction manual Training – practice bridge Motivation – escaped lion on this side Culture – Marines
  6. COWI – Danish construction consultants. 22,000 team sites – projects at heart of what they do, and SP is seen as the way to do it.
  7. Talk about the process – when to use
  8. “Ask me about the edge” – created floor walkers and champions Solitaire in Windows was to teach mouse skills
  9. Motivation
  10. Games necessarily artificial, so distort behaviour. Always a %age of people that will optimise winning over doing the right thing. Examples of behaviour distortion - EcoChallenge and car smashes http://www.slideshare.net/dings/pawned-gamification-and-its-discontents Not saying “Gamification doesn’t work” and much more to it than I’ve covered here, but it has risks if not well thought through. Rangaswami – Salesforce Chief Scientist
  11. Value is not in badge per se, but in what it symbolizes. E.g. “Top Contributor” voted by colleagues is good. Nobody wants badge for Booking a Meeting room
  12. Culture – Stephen Elop “When he joined, he asked us all three questions using SocialCast: What things should I change? What things should stay the same? And what issues I might miss as I get to know the company.” He also comments on others’ updates and writes a blog column giving more insights into the latest announcements.
  13. 2) Talk about the “health” part focussing on governance and how to get content owners on board
  14. With person next to you in OTHER direction, what does this elements of governance does this picture illustrate?
  15. Gov from site and content owner perspective. I inherited 4000 intranet sites in Europe alone, many home-grown. H2 get compliance, uniformity? Distributed ownership, 3D rotating head
  16. Just getting everyone on the same platform
  17. Published Site Governance Team The Published Site Governance site provides site owners with everything they need to know in order to build their site to the specified guidelines, from font colour and size through to an explanation of the accessibility standards we aim to achieve. While owning the governance to such a huge platform is rewarding – particularly as new sites are launched – it is an incredibly time consuming task.
  18. TOUCAN
  19. Motivation – how not to do it Clearly same marketing agency that does Russia’s leading Washpowder commericals