Keynote by Ross Dawson at MegaTrends conference in Abu Dhabi on Profiting from Accelerating Change

1. Profiting from Accelerating Change Ross Dawson Futurist, Entrepreneur, Strategy Advisor, Author

3. Source : US DoC; Cap Gemini Ernst & Young

4. Shift to clean energy

5. Deleveraging Source : US Federal Reserve US$ billion

6. A time of dislocation

7. Taking diverging paths

8. Source : UK Office of National Statistics

12. EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS

13. EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS

15. Bandwidth grows Source : Cisco, Approaching the Zettabyte Era

16. Computing power soars

19. EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS

20. Squeezing out the inefficiencies

21. Transparency drives business relationships

22. Speed to market is the heart of competition

23. EXPONENTIAL DRIVERS COMMODITIZATION EXPECTATIONS

24. We expect more

25. Creating the next billion middle class

26. More money and more refined taste

27. We are now participants

28. Accountability for everything

29. EXPONENTIAL DRIVERS Bandwidth Processing power Man-machine interfaces COMMODITIZATION Efficiency Speed Global markets Information access EXPECTATIONS Aspiration Luxury Participation Accountability

31. Scale-free networks everywhere

32. How valuable are your relationships?

33. Industries are networks

37. Increased media consumption Source: Carat

38. Fragmentation

40. Organizations are media

42. Innovation and global networks Concept Development Environment Funding Intellectual property Scaling Global markets

43. Tapping your customers’ ideas

44. Getting the world’s brightest

46. The two layers of organizations… Ad-hoc networks Standardized processes

47. Finding what you need

48. How organizations really work

49. What is Enterprise 2.0? The application of Web 2.0 and other collaboration technologies to enhance organizational performance. 1 2 Establishing the organizational structures and processes that will drive success in an intensely competitive connected economy.

52. The only way you can control your destiny is to be more flexible than your environment - The Law of Requisite Variety

53. Forecasting and scenarios Beyond the limits of forecasting

54. Thinking about the future of drilling Source: Global Business Network & Peter Schwartz

55. Life is full of surprises Source: Global Business Network & Peter Schwartz

56. Strategy in the flow economy

57. Develop strategy based on industry networks Pull together the best global talent Create more flexible organizations Tap internal and external innovation Experiment, learn, refine Use downturns to invest and reposition Strategic action

60. We have a choice