Using Social Media for Research


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Lorraine Warren's presentation to Robert Gordon University, 22nd July 2009

Using Social Media for Research

  1. 1. Using Web 2.0 for research: building an online academic identity Dr Lorraine Warren, Southampton Research workshop, Aberdeen Business School, RGU, July 2009 [acknowledgements to Lisa Harris, Southampton; Kelly Smith, Huddersfield; Charlotte Carey, BCU; Jas Dhaliwal, Microsoft]
  2. 2. Web 2.0 <ul><li>Social media </li></ul><ul><li>Blogs, wikis, twitter, facebook, flickr, slideshare, youtube, ning </li></ul><ul><li>Sites such as Digg, Delicious </li></ul><ul><li>Music sites such as, spotify </li></ul><ul><ul><li>How to set in academic context </li></ul></ul>
  3. 3. Is it...?
  4. 4. Overview: Building an academic identity <ul><li>Rapidly build high value networks </li></ul><ul><li>Build up a community of interest around your work </li></ul><ul><li>Quickly identify and share breaking news, new resources, current issues </li></ul><ul><li>Benefit from new forms of publishing </li></ul><ul><ul><li>AT NO COST </li></ul></ul><ul><ul><li>Making your work work for you NOW </li></ul></ul>
  5. 5. For a researcher... <ul><li>Highlighting material useful to colleagues </li></ul><ul><li>Seeking collaborators </li></ul><ul><li>Sourcing co-authors </li></ul><ul><li>Networking with colleagues prior to conferences </li></ul><ul><li>Feeds from colleagues at conferences that I cannot attend </li></ul><ul><li>Research discussions </li></ul><ul><li>Meeting new contacts </li></ul><ul><li>Follow calls for funds (JISC) </li></ul><ul><li>Ask questions to quickly gauge opinion (crowdsourcing) </li></ul><ul><li>Follow sources such as Times Higher in real time, key journalists in my area [eg Jack Schofield/Guardian] </li></ul><ul><li>Post links to Digg and Delicious sites </li></ul><ul><li>Put out calls for papers outwith your sphere of influence </li></ul>
  6. 6. What is your style? <ul><li>Passives </li></ul><ul><ul><li>Use what is there, use email, access information, maybe register accounts on FB, watch youtube, maybe use in presentations, text on mobile, largely individualised activity </li></ul></ul><ul><li>Creators </li></ul><ul><ul><li>Use and create what is there, create video, sound, upload, keep a blog, update, use FB for social events, use smart phone, access, join and participate in existing networks </li></ul></ul><ul><li>Disruptor </li></ul><ul><ul><li>Create new networks , develop activities based on real-time events and breaking news , main space of professional identity is online , rigorously maintained, download apps onto smartphone and extend </li></ul></ul>
  7. 7. For me... <ul><li>It’s where my future contacts and networks lie, and increasingly where I’ll be influencing thinking [velocity] </li></ul><ul><li>Also managing interface between work and play </li></ul>
  8. 8. Some examples <ul><li> </li></ul><ul><li> </li></ul><ul><li>Next: Twitter demo </li></ul><ul><ul><li> [] </li></ul></ul>
  9. 9. Follow up <ul><li>doclorraine </li></ul><ul><li> </li></ul>