1. Advertisement
Types

2. Advertisement
• Advertising is a form of communication used to
persuade an audience (viewers, readers or
listeners) to take some action with respect to
products, ideas, or services.
• The non personal communication of information
usually paid for and usually persuasive in nature,
about products or ideas by identified sponser
through various media.
• .

3. Types
• Commercial & Non Commercials
• Classifieds
• Primary Demand & Selective Demand
• Display
• & more…

4. Types
• Commercials are
those advertisement
are designed to
attract public to
purchase the
product.
• Non commercials are
those advertisements
is with the purpose to
educate the people
and social cause.

5. Types
• Classifieds are those advertisement which is short
and shows the reason of the advertisement..
• Eg: For Sale, Need PG, For rent, For freelancing etc.

6. Types
• Primary demand is related to the
particular product category not any
brand or company.
• Eg. Eggs…
• Selective Demand Advertisement are
order to promote a particular brand
not any specific product but the brand
itself…
• Eg. Nestle

7. Types
• There are other types too
• Indoor advertisements ..
• Outdoor Advertisements…
• Print Advertisement…
• Broadcast Advisement….
• Covert advertisement…
• Public service …

8. Contact: laaju2u@gmail.com
• Prepared by :Lajja Bhatt
• Paper: The African Literature.
• Role No : 16
• Enrolment No:PG13101003
• Sem IV
• Department of English
• Maharaja Krishnakumarsinhji Bhavnagar University