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Zala Krutikaba . D
Roll no. 15
Paper no. 15. Mass Communication
& Media Studies
Year : 2014 – 2015
Semester : IV
Enrolment no. PG13101037
Date : 13/3/2015
Submitted to : M .K .B. U
Department of English
Subject :
Advertising
Topic :
Representation
of Female in
Advertisements
Advertising is a form of
marketing communication
Used in front of people
or society to
Continue some action.
The purpose of
an advertising is success
of Company and
to give good ,
moral messages
To the audience.
Representation of female in
advertisements
Positive effects
• Inspiration
• Courage
• Respect in society
• Confidence
Negative effects
Psychological
effects
• Sadness
• Negative approach
• Mentally stress
• Insulting situations
• Depression
Conclusion
• Representation of female can change
perspective of society.
• Object to use , to show badly.
• Important part in gender
representation.
• Importance of female body not
female.
Thank you

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