18 social media quotes jay baer

18 Social Media Quotes My Wife Is Sick of Hearing Me Say

Jay Baer Social Media Strategy www.convinceandconvert.com @jaybaer These are quotes I use all the time, not all of them are originally mine.

Everyone says social media is a unicorn, but maybe it’s just a horse?

Focus on how to be social, not how to do social

Social media doesn’t create negativity, it uncovers it

Social media is the ultimate canary in the coal mine

Social media is an ingredient, not an entree

Passion is the gasoline of social media

Social media isn’t inexpensive, it’s di erent expensive

The goal of social media is to turn customers into a volunteer marketing army

Activate your fans, don’t just collect them like baseball cards

It’s not viral unless it is

Social media allows big companies to act small again

Social media creates kinship between companies and customers, and kinship equals purchase intent

Facebook fan pages are email newsletters with smaller pictures

Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.

Social media changes the relationship between companies and customers from master and servant, to peer to peer

You must ﬁght social media ﬁre with social media water

Every company is its own TV station, magazine, and newspaper

Social media is about people, not logos

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by Jay Baer on May 11, 2010