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18 social media quotes jay baer

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18 social media quotes from Jay Baer, social media strategy consultant and speaker, and author of the Convince & Convert blog at www.convinceandconvert.com

18 social media quotes from Jay Baer, social media strategy consultant and speaker, and author of the Convince & Convert blog at www.convinceandconvert.com

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  • 1. 18 Social Media Quotes My Wife Is Sick of Hearing Me Say
  • 2. Jay Baer Social Media Strategy www.convinceandconvert.com @jaybaer These are quotes I use all the time, not all of them are originally mine.
  • 3. Everyone says social media is a unicorn, but maybe it’s just a horse?
  • 4. Focus on how to be social, not how to do social
  • 5. Social media doesn’t create negativity, it uncovers it
  • 6. Social media is the ultimate canary in the coal mine
  • 7. Social media is an ingredient, not an entree
  • 8. Passion is the gasoline of social media
  • 9. Social media isn’t inexpensive, it’s di erent expensive
  • 10. The goal of social media is to turn customers into a volunteer marketing army
  • 11. Activate your fans, don’t just collect them like baseball cards
  • 12. It’s not viral unless it is
  • 13. Social media allows big companies to act small again
  • 14. Social media creates kinship between companies and customers, and kinship equals purchase intent
  • 15. Facebook fan pages are email newsletters with smaller pictures
  • 16. Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.
  • 17. Social media changes the relationship between companies and customers from master and servant, to peer to peer
  • 18. You must fight social media fire with social media water
  • 19. Every company is its own TV station, magazine, and newspaper
  • 20. Social media is about people, not logos