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The Disconnect: Reasons Companies fail at Social Media and how to Succeed

by Evo Terra on Aug 19, 2009

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A presentation for Social Media for Business - SocialMediaAZ.org. ...

A presentation for Social Media for Business - SocialMediaAZ.org.

I speak of the the disconnect between business who want to use social media to reach people, and the people who use social media. Different goals. Different outcomes. How can the line up? Hint: the people won't change. Business have to.

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business connections new monetize media social smaz fail socialmediaz the disconnect reasons companies fail at social me socialmedia

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The Disconnect: Reasons Companies fail at Social Media and how to Succeed — Webinar Transcript