Libraries to Go: Mobile Tech in Libraries

Libraries To Go Mobile Tech in Libraries Ellyssa Kroski y

Take- Take-Aways How are libraries using the mobile Web? How can I design for the mobile Web? g How can I start using the mobile Web?

Library Content To-Go To- QR Codes SMS Library Websites Library Instruction Mobile Social Networks Mobile Collections Mobile Collections Audio tours Databases

Library Websites and MOPACS

Ball State University Libraries http://www.bsu.edu/libraries/mobile

University of Richmond Libraries http://oncampus.richmond.edu/academics/library/mobile

North Carolina State U Libraries http://www.lib.ncsu.edu/m

OPLIN http://www.oplin.org/mobile http://www oplin org/mobile

Boston University Medical Center http://med‐libwww.bu.edu/mobile

Nashville Public Library http://waldo.library.nashville.org/airpac htt // ld lib h ill / i

AirPac for iPhone http://www.iii.com/products/airpac.shtml htt // iii / d t/ i ht l

BookMyne for iPhone http://www.sirsidynix.com/iphone htt // i id i /i h

Library Anywhere http://tinyurl com/y9jvs8m http://tinyurl.com/y9jvs8m

DCPL iPhone Application http://dclibrarylabs.org/projects/iphone htt //d lib l b / j t /i h

University of Houston Libraries http://tinyurl.com/23d5v4w htt //ti l /23d5 4

Minuteman Library Network http://tinyurl.com/2f4ronr htt //ti l /2f4

Mobile Library Collections

Thomas Ford Memorial Library http://fordlibrary.org htt //f dlib

Crouch Fine Arts Library http://www.baylor.edu/lib/finearts http://www baylor edu/lib/finearts

British Library http://tinyurl.com/yc69tjt htt //ti l / 69tjt

Duke University Libraries http://tinyurl.com/mokgbd htt //ti l / k bd

OverDrive http://overdrive.com htt // di

e-NYPL http://ebooks.nypl.org htt // b k l

C/W MARS http://cwmars.lib.overdrive.com http://cwmars lib overdrive com

E-Book on Mobile Device

Kindle App for iPhone http://tinyurl.com/yeuyk9m http://tinyurl com/yeuyk9m

NCSU Libraries http://www.lib.ncsu.edu

BYU Library http://www.lib.byu.edu

Sony Library Finder http://sonysearch.overdrive.com htt // h di

Library Instruction T Go o

Johns Hopkins University Libraries http://library.jhu.edu/podcasts

Ohio University http://www.library.ohiou.edu/podcasts http://www library ohiou edu/podcasts

iTunes U http://tinyurl.com/3xcpel htt //ti l /3 l

Texas A&M Libraries http://tinyurl.com/3xcpel htt //ti l /3 l

Arizona State University Libraries http://tinyurl.com/3xcpel htt //ti l /3 l

Library of Congress http://www.loc.gov p // g

Pubmed http://pubmedhh.nlm.nih.gov http://pubmedhh nlm nih gov

AccessMyLibrary - Gale http://www.gale.cengage.com/apps http://www gale cengage com/apps

Factiva http://mobile.beta.factiva.com http://mobile beta factiva com

Westlaw http://wl w.com http://wl‐w com

Hoover’s http://www.hoovers mobile.com http://www hoovers‐mobile com

WorldCat http://tinyurl com/6k57jk http://tinyurl.com/6k57jk

WorldCat in RedLaser http://www worldcat org http://www.worldcat.org

Mobile Audio Tours

Duke University Libraries http://tinyurl.com/6yxeh7 htt //ti l /6 h7

Simmons College Library http://my.simmons.edu/library/tour http://my simmons edu/library/tour

Arizona State University http://www.apple.com/itunes http://www apple com/itunes

Starr East Asian Library http://tinyurl.com/5rxw94 http://tinyurl com/5rxw94

Guide by Cell http://www.guidebycell.com htt // id b ll

Museum 411 http://museum411.com http://museum411 com

Library SMS Lb y Notifications

UIUC Library http://tinyurl.com/57373k http://tinyurl com/57373k

Orange County Library System http://tinyurl.com/6hgt27 http://tinyurl com/6hgt27

BI Norwegian School of Management http://tinyurl.com/63kfan http://tinyurl com/63kfan

Simmons College Library http://library.simmons.edu

SMS Reference

Orange County Library System http://tinyurl.com/69b6ve

American University Library http://library.american.edu/ask/im.html http://library american edu/ask/im html

Columbia University Libraries http://tinyurl.com/2vhg5b8 http://tinyurl com/2vhg5b8

NYU Bobst Library http://library.nyu.edu/ask htt //lib d / k “We've been surprised at the breadth of questions we get and also the depth of answers we are able to give in such few characters.” cha acte s ” ‐ Margaret Smith, Physical Sciences Librarian

Text a Librarian http://www.textalibrarian.com htt // t t lib i

LibraryH3lp http://libraryh3lp.com htt //lib h3l

QR Codes

University of Bath Library http://www.bath.ac.uk/library p // / y

Sacramento Public Library http://www.saclibrary.org

Mobile Social Networks

Darien on Foursquare http://foursquare.com/venue/254879 p q

Wilton Library Association http://foursquare.com/venue/990412 htt //f / /990412

Baltimore County Public Library http://foursquare.com/venue/522509 htt //f / /522509

How to Create a Mobile Experience

Developing a Mobile Strategy • Ask Questions – Who are your patrons? y p – Who’s using the mobile Web? – What devices do your patrons use? – Is it appropriate to go mobile at this time? • Start small and experiment • Consider opportunities of the mobile channel – Information needs – Location‐aware applications/services – Text alerts

7 Reasons to Go Mobile 1. 3X as many phones 2. Mobile content=ubiquitous 3. Audience diversification 4. New service types, ie. location‐aware 5. New medium 6. The way of the future 7. It’s easier than you think!

Ways to Go Mobile

#1 Take No Action • You are likely already a part of the mobile Web You are likely already a part of the mobile Web • Your site may not look bad • Mobile may not be right for you bil b i h f

#2 Mobile Alerts • Push content via text messages Push content via text messages • Mozes – htt // http://www.mozes.com • Broadtexter – http://www.broadtexter.com

#3 Mobile Style Sheets • Mobile CSS (Cascading Style Sheet) for Mobile CSS (Cascading Style Sheet) for handhelds

#4 Transcoded Websites • Technology which reformats for display on Technology which reformats for display on mobile devices • Search engines produce transcoded versions Search engines produce transcoded versions of sites in results lists • Sk Skweezer – http://www.skweezer.com • Mowser – http://mowser.com

#5 Mobile-Only Websites Mobile- • Many different technologies and devices • Mobile Websites from RSS feeds – Winksite • http://winksite.com p // – MoFuse • http://mofuse.com

#5 Mobile-Only Websites Mobile- • Mobile Website Development Tools – Zinadoo • http://zinadoo.com – dotMobi • http://site.mobi

#5 Mobile-Only Websites Mobile- • WordPress Announces Mobile Themes – http://tinyurl.com/yfh99ar p // y /y

Tips for designing a mobile Website

Mobile Marketing Tips • Prominently advertise your mobile site on your homepage, blog, and social networking profiles. p g , g, gp • Create incentives such as downloadable content for users to try out your mobile website. y y • Add your mobile site to aggregators and directories such as FeedM8 directories such as FeedM8 • Integrate “push” campaigns to drive traffic to your mobile site. your mobile site

Getting Started with Mobile

First 10 Mobile Web Sites to Visit 1. BBC – http://www.bbc.co.uk/mobile 2. Facebook – http://m.facebook.com http://m facebook com 3. MoviePhone – http://wap.aol.com/moviefone 4. NPR – http://m.npr.org 5. History Channel – http://mobile.history.com 6. 6 YouTube Y T b – http://m.youtube.com 7. USA Today – http://m.usatoday.com 8. Yelp – http://mobile.yelp.com 9. JetBlue – http://mobile.jetblue.com 10. NBC – http://www.nbc.com

First 10 iPhone Apps to Download 1. Stanza – http://tinyurl.com/2598gvj 2. Facebook – http://tinyurl.com/n6a7gd http://tinyurl com/n6a7gd 3. Kindle for iPhone – http://tinyurl.com/2cvncuc 4. NPR – http://m.npr.org 5. WorldCat – http://tinyurl.com/36ypcay 6. 6 Foursquare F – http://itunes.com/app/foursquare 7. RedLaser – http://tinyurl.com/2uqn56u 8. Yelp – http://tinyurl.com/28lszve 9. Flixster – http://tinyurl.com/23ogo5g 10. UrbanSpoon – http://tinyurl.com/23pu7ov

First 10 Android Apps to Download 1. Facebook b k – http://tinyurl.com/28vroeg 2. Kindle – http://tinyurl.com/2g92mbm http://tinyurl com/2g92mbm 3. Worldcat – http://tinyurl.com/39trndz 4. IMDB – http://tinyurl.com/32788wu 5. Twitter – http://tinyurl.com/26rx8wf 6. 6 Foursquare F – http://tinyurl.com/396sa2x 7. Shazam – http://tinyurl.com/26bmbzk 8. Pandora Radio – http://tinyurl.com/34mqyzg 9. Flixster – http://tinyurl.com/29tdppj 10. NPR – http://tinyurl.com/3ykjgvw

Starter Activity #1: Yahoo! for Mobile http://mobile.yahoo.com

Starter Activity #2: E-Books E- http://www.mobipocket.com http://www mobipocket com http://m.mobipocket.com http://search.overdrive.com http://search overdrive com http://ebooks.nypl.org

Starter Activity #3: Text Yourself http://www.yelp.com http://library.simmons.edu

Starter Activity #4: QR Codes http://semapedia.org

Starter Activity #5: Visit the Library http://www.bsu.edu/libraries/mobile

Starter Activity #6: ListenUp! ListenUp! http://m.npr.org

Starter Activity #7: Get Creative http://phonezoo.com http://phonezoo com

Mobile Resources

Forums • EverythingQ y g – http://www.everythingq.com • EverythingTreo – http://www.everythingtreo.com • EverythingCentro – http://www everythingcentro com http://www.everythingcentro.com • EverythingiCafe – http://www.everythingicafe.com p // y g • Nokia N95 Users Forum – http://www.n95users.com/forum

Blogs • MobileCrunch – http://mobilecrunch.com • Engadget Mobile – http://www.engadgetmobile.com ttp // e gadget ob e co • Gizmodo – http://gizmodo.com • Handheld Handheld – http://handheldlib.blogspot.com • MSearchGroove – h // http://www.msearchgroove.com h • ReadWrite Web's Favorite Mobile Feeds – http://tinyurl.com/2lv8af

Mobile Device Emulators • iPhone and iPad – http://www.puresimstudios.com/ibbdemo/ • Android – http://developer.android.com/sdk/index.html • Blackberry – http://na blackberry com/eng/developers/browserdev/ http://na.blackberry.com/eng/developers/browserdev/ • Symbian (Nokia) – http://tinyurl.com/33rxvl5 ttp //t yu co /33 5 • Opera – http://tinyurl.com/29mdnfc

Articles & Reports • Text Message Reference: Is it Effective? – http://tinyurl.com/ycjdtvg • On the Move with the Mobile Web: On the Move with the Mobile Web: Libraries and Mobile Technologies – http://eprints rclis org/15024 http://eprints.rclis.org/15024

Re- Re-Heat this Prez http://www.slideshare.net/ellyssa htt // lid h t/ ll Ellyssa Kroski http://www.ellyssakroski.com

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Libraries to Go: Mobile Tech in Libraries

by Ellyssa Kroski on Nov 03, 2008

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