Using Video to Communicate Technology


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Deirdré Straughan's talk at FISL, July 2012.

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Using Video to Communicate Technology

  1. Using Video toCommunicateTechnologyDeirdré StraughanCommunity Manager, SmartOS and illumosJoyent
  2. About Me • Technical communicator: • Book, articles, documentation • Web sites since 1995 • Videoblogging since 2004 • Joined Sun Microsystems 2007, began using video for technical communication • Spoke at FISL 2009 about video • Now employed by Joyent as SmartOS and illumos community manager - itʼs still about communication!
  3. Why Video?• Efficient information transfer• Effective learning• Getting to “know” people
  4. Efficient Information Transfer • Engineers are too busy to write!
  5. Effective Learning
  6. Getting to “Know” People
  7. Whatʼs Important in Video • Body language • Facial expression • Visual stimulation These elements result in: • Increased learning bandwidth • Increased attention
  8. Body Language
  9. Facial Expression
  10. Visual Stimulation
  11. Tips & Techniques
  12. Filming Conference Talks Constraints: • limits on what you can carry • limits on where you can set up • the lighting is terrible • you only get one take The big question: • how to capture all the action, both slides and presenter?
  13. During Filming: The Wide Angle Shot
  14. Framing Your Shot • “Medium” shot: frame the speaker from the hips up • leave ample room for gestures • ...but then how do you get the slides in?
  15. Post-Production Solution: Video Inset
  16. Post-Production Solution: Slide Overlays
  17. You Donʼt Always Need the Slides!
  18. Shooting a Live Video Stream
  19. Beyond the Conference Presentation
  20. Show Floor Interviews
  21. Screencasts
  22. Screencast + Speaker
  23. Projection + Whiteboard
  24. Wildlife Photography: Filming Shy GeeksProblems: • may not have been in front of a camera before • may be intimidated by professional studioSolutions: • use a familiar environment • take your time • arrange an interview eg by a tech writer
  25. Interview Format
  26. On the Street
  27. In My Living Room
  28. Team Introductions
  29. Technical Product Launches
  30. Historic Opportunities
  31. Shouting in the Datacenter
  32. Professional Video vs What I Do Professional What I Do planned/scripted unscripted (by me) controlled location/studio at event site recorded in takes recorded live, in real time camera close to the action camera may be far away intrusive unintrusive large, expensive equipment small, cheap equipment production team one person strangers community memberslow post-production,distribution published very quickly expensive cheap
  33. What Are Others Doing with Video?
  34. Whatʼs the Future? The technology of creating and publishing video will continue to get better and cheaper and easier to use. It will be used in ways we canʼt even imagine right now. As Chris Anderson of TED says: “the rise of online video could turn out to be as significant as the invention of print... online video is driving astonishing innovation in thousands of different fields ranging from the ultra-niche to the sharing of truly world-changing ideas.”
  35. Where to See More • • •my blog: •search for “Videoblogging Manual” •@deirdres
  36. The Faces of Sun
  37. Appendices
  38. Equipment• Camera: Canon Vixia HV30• Rode Videomic• Tripod• Electric adapters• Firewire cable