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Social Media: Taking It to the Next Level

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Cindy Royal
Cindy Royal

Social Media: Taking It to the Next Level - emphasis on higher education

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Social Media : Taking It to the Next Level Cindy Royal, Ph.D Associate Professor Texas State University School of Journalism and Mass Communication [email_address] www.cindyroyal.com www.onthatnote.com tech.cindyroyal.net twitter.com/cindyroyal facebook.com/cindyroyal slideshare.net/clroyal
Social Media Musts
Social in Higher Ed ,[object Object],[object Object],[object Object],[object Object],[object Object],*http://mashable.com/2012/02/03/higher-education-social-media/
Twitter: some hidden benefits ,[object Object],[object Object],[object Object],[object Object],[object Object]
Give it a try
Drake University Pinterest
Keep an eye on
Social Media Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Considerations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How are you integrating your social platforms?
How are you integrating your social platforms?
How are you integrating your social platforms?
Measurement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Google Analytics
Twitter Analytics
Twitter Analytics Tweet Stats
Twitter Analytics
Twitter Analytics
Facebook Insights
Ustream Analytics
Klout
Klout
Klout
Search Engine Optimization ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Best Practices
Best Practices
Best Practices
Best Practices
Best Practices
Best Practices
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Media: Taking It to the Next Level

Editor's Notes

  1. Teach Web design and online journalism Dramatic, unpredictable changes over the past decade Blogs, podcasts, social media Online audio, video, slideshows, animated graphics Wikipedia, Craigslist, MySpace, YouTube, Flickr, Google Maps, Second Life