Path 101 Social Media Training

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Path 101 Social Media Training

  1. 1. Social Media Training for Career Development
  2. 2. The Problem 13+ million people out of work 1.5+ million college grads joining the workforce this year
  3. 3. Social Media Can Help
  4. 4. Technology Giving Students Competitive Edge <ul><li>A Strong Network – Connections bring opportunities, guidance, and support </li></ul><ul><li>Industry Knowledge – The bar has never been higher for what students are expected to know and the immediacy of the impact they’re expected to make. </li></ul><ul><li>A Personal Brand that Stands Out – Differentiation is the only way to survive the numbers game of too many applicants for too few opportunities. </li></ul>
  5. 5. Employers Using Social Media...Are Students?
  6. 6. Assessment <ul><li>Are your students actively populating a digital presence on LinkedIn, blogs, Twitter, Facebook , etc. with content that is… </li></ul><ul><ul><li>Professional? </li></ul></ul><ul><ul><li>Appropriate? </li></ul></ul><ul><ul><li>Findable? </li></ul></ul><ul><ul><li>Timely? </li></ul></ul><ul><ul><li>Impressive? </li></ul></ul><ul><li>Are they finding professionals through online networks and turning them into real life connections ? </li></ul><ul><li>Are they using new technologies to track current industry trends and topics to stay on top of their fields of interest? </li></ul><ul><li>Do you have the in-house expertise to teach the use of Web 2.0 tools for career advancement? </li></ul>
  7. 7. Social Media Training for Students <ul><li>Single or Multi-session/Series Training </li></ul><ul><li>Learn techniques on advancing your career through social media </li></ul><ul><ul><li>Networking </li></ul></ul><ul><ul><li>Personal branding </li></ul></ul><ul><ul><li>Professionalism </li></ul></ul><ul><ul><li>Brining your online success to the real world and vice versa </li></ul></ul><ul><li>Step by step training materials for both students and faculty on Facebook, blogging, LinkedIn, and Twitter </li></ul><ul><li>BONUS : One month of free “featured” resume listing for every student on Path101.com at September launch </li></ul>
  8. 8. Speaker Bio <ul><li>Charlie O’Donnell </li></ul><ul><li>Founder, Path 101 – Innovative career guidance startup </li></ul><ul><li>Teaches “ Innovative Entrepreneurship ” at Fordham University’s College of Business Administration </li></ul><ul><li>Instructor of Kaufmann Foundation ’s FastTrac courses for small business and entrepreneurs </li></ul><ul><li>Alley Insider’s 100 Most Influential People in NY Tech </li></ul><ul><li>Blogger since Feb. ‘04 (nearly 4,000 daily subscribers) – Thisisgoingtobebig.com </li></ul><ul><li>Former Venture Capital & Private Equity Analyst </li></ul>Top 25k Blog 100+ blogs link here
  9. 9. Contact Interested in bringing Path 101 Social Media Training to your school? E-mail: charlie@path101.com Phone: 646-233-2101

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