This document summarizes and compares the pricing and key features of 7 cheap marketing automation software solutions that cost less than $300 per month. They include Autopilot starting at $4/month, SimplyCast at $99/month, Spokal at $49/month, Nurture at $95/month, Constant Contact at $45/month, Ontraport at $297/month, and Genoo starting between $199-274/month depending on pricing structure. The summary highlights the number of contacts, users, and other limitations of the lowest pricing tiers for each software.

1. 7 Cheap Marketing Automation
Software Solutions
for Less than $300 a Month

2. Autopilot

3. Autopilot
• Cheapest marketing automation system on this list!
• Can only store up to 500 contacts at starting price
• Unlimited users and email sends
• Cost increases with number of contacts in database

4. Autopilot
Starting price: $4/mo

5. Autopilot
Features
• WYSIWYG email editor
• List management
• Lead nurturing (referred to as “Journey”)
• Unlimited custom contact fields
• CRM integration: Salesforce, Zapier
• Funnel reporting
• Support- access to community forum, email-based
support, onboarding assistance

6. SimplyCast

7. SimplyCast
• Offers tons of features, even at the lowest price level
• Limits number of contacts, users, forms, and landing
pages so your marketing goals don’t outgrow the
system too quickly

8. SimplyCast
Starting price: $99/mo (5,000 contacts, 2
users)

9. Autopilot
Features
•Email and landing page creator
•Custom triggered actions
•Email, form, and page reports
•Social media integration and posting
•Lead management
•CRM integration: Salesforce, Zoho CRM,
SugarCRM

10. Spokal

11. Spokal
• Offers features specific to your web content through
WordPress, like A/B testing blog titles to see which
type works best for your audience
• Need to be a MailChimp or ActiveCampaign user to
take advantage of email testing and nurturing
capabilities

12. Spokal
Starting price: $49/mo (1 user, 200 contacts,
up to 5,000 unique visitors per month)

13. Autopilot
Features
•Lead scoring
•Email nurturing
•A/B email testing
•Event-based triggers and segmentation
•Social media calendar and analytics
•Mobile optimization
•CRM integration: Zapier

14. Nurture

15. Spokal
• Advertised as “dead easy” marketing automation
• Six price tiers for big and small businesses
• Low-cost plans don’t include CRM integration

16. Spokal
Starting price: $95/mo (1,000 contacts, 1
user)

17. Autopilot
Features
•A/B email testing
•Rule-based email campaigns
•Email, form, and landing page creators
•Website tracking
•Lead scoring
•CRM integration: Salesforce, SugarCRM

18. Constant Contact

19. Spokal
• Best known as email marketing software, but includes
marketing automation features in its Email Plus
package
• Get regular email marketing features as well as
advanced features

20. Spokal
Starting price: $45/mo (unlimited emails, 3
users)

21. Spokal
Features
•Triggered email automation
•Lead nurturing
•Event registration and management
•Customer surveys
•CRM integration: Salesforce

22. Ontraport

23. Ontraport
• Only two price levels to choose from
• Includes all features in both, but limits number of
contacts and users you can have and emails you can
send per month

24. Ontraport
Starting price: $297/mo (25,000 contacts, 2
users, 100,000 emails per month)

25. Ontraport
Features
• Landing page and form builder
• Email creator
• Email and landing page split testing
• Segmentation rules
• Lead scoring
• Open API
• WordPress integration

26. Genoo

27. Genoo
• Can be priced per email or number of contacts
• Offers three price levels for each type of pricing
• Significant price difference between the two, so make
sure you know what works best for your marketing
goals

28. Genoo
Starting price:
•$199/mo (unlimited contacts, 500 emails, 3
users)
•$274/mo (unlimited emails, up to 10,000
contacts, 3 users)

29. Genoo
Features
• Email nurturing
• Lead scoring
• Email, form, and landing page builder
• Custom fields
• WordPress plug-in
• CRM integration: SalesView, Salesforce, Zapier
• GoToWebinar integration

30. Originally written by Caroline Malamut,
the full post can be found here