SlideShare a Scribd company logo
1 of 7
Evaluation Post 3
What kind of media institution might
distribute your media product and why?
Why have you chosen your production
company logo?
We have chosen our production company
logo as it fits to the genre of comedy. The
main colours in this logo is red which means
love and energy, which we wanted to give to
our viewer when they watch the film. There
are seagulls and swans finishing the picture
and giving it a positive effect. The production
company is called SEA PRODUCTIONS as
it is the initials of our names Sanam, Emily
and Arne.
What is a production company logo?
What do they do?
The production company is responsible for
the budget of the film, the scheduling and
the scripting. They are also responsible for
the talent, such as actors and directors and
the resources which are needed for the
production on the screen and off the screen
over the entire production, the post-
production, distribution and the marketing of
the film, series, or play.
What is the job of a film distributor?
A film distributor can be a company but also
an individual who is responsible for the
marketing of a movie. They have to decide
whether the film can be seen at home
(DVD), online and/or in cinemas. Also as
part of their job they have to set the release
date of the film.
Which film distributor would you choose for
your film and why? What other films have they
distributed that are similar to yours?
I have chosen 20th Century Fox as film
distribution company as they have released
similar film to mine and as they release a lot
of comedy movies. They are also very
famous and release movies around the
world what can give my film a bigger chance
of success.
How would your film be funded?
It would be good if the National Lottery UK
Film Council would help us out and help
funding the film as they support filmmakers
who have investment issues. This would
help us filming the movie without financial
problems.
Titles – Why do you need them? How
have you presented them?
The titles are part of a film opening as the
people who helps creating the film and
involved in the making of the film in
important roles had to be mentioned.
We gave the titles enough time in the screen
to be seen and read by the audience. The
titles are white as it fitted with the whole light
and bright concept of the film.

More Related Content

What's hot

The Film Industry Research-Conor Fay
The Film Industry Research-Conor FayThe Film Industry Research-Conor Fay
The Film Industry Research-Conor FayConorFay
 
Question 3
Question 3Question 3
Question 3tamz486
 
Josh starr audience research
Josh starr audience research Josh starr audience research
Josh starr audience research Wayne O'Brien
 
Evaluation 3 [by John Stammers]
Evaluation 3 [by John Stammers]Evaluation 3 [by John Stammers]
Evaluation 3 [by John Stammers]jayjammerz
 
Institutional decisions
Institutional decisionsInstitutional decisions
Institutional decisionsgroup011
 
Media evaluation task 3
Media evaluation task 3Media evaluation task 3
Media evaluation task 3reigatemedia
 
Question 3 - media evaluation
Question 3 - media evaluationQuestion 3 - media evaluation
Question 3 - media evaluationZach Wilkins
 
Evaluation 3
Evaluation 3Evaluation 3
Evaluation 3shenners
 
Media Evaluation Task 3
Media Evaluation Task 3Media Evaluation Task 3
Media Evaluation Task 3Megan Copsey
 
Evaluation post 3 Media
Evaluation post 3 Media Evaluation post 3 Media
Evaluation post 3 Media Katryna Upshaw
 
ice production slideshow
ice production slideshowice production slideshow
ice production slideshowreigatemedia
 

What's hot (19)

The Film Industry Research-Conor Fay
The Film Industry Research-Conor FayThe Film Industry Research-Conor Fay
The Film Industry Research-Conor Fay
 
Number 3
Number 3Number 3
Number 3
 
Question 3
Question 3Question 3
Question 3
 
Josh starr audience research
Josh starr audience research Josh starr audience research
Josh starr audience research
 
Question 3
Question 3Question 3
Question 3
 
Task 3
Task 3Task 3
Task 3
 
Evaluation 3
Evaluation 3Evaluation 3
Evaluation 3
 
Evaluation 3 [by John Stammers]
Evaluation 3 [by John Stammers]Evaluation 3 [by John Stammers]
Evaluation 3 [by John Stammers]
 
Institutional decisions
Institutional decisionsInstitutional decisions
Institutional decisions
 
23) evaluation post 3
23) evaluation post 323) evaluation post 3
23) evaluation post 3
 
Media evaluation task 3
Media evaluation task 3Media evaluation task 3
Media evaluation task 3
 
Question 3 - media evaluation
Question 3 - media evaluationQuestion 3 - media evaluation
Question 3 - media evaluation
 
Evaluation 3
Evaluation 3Evaluation 3
Evaluation 3
 
23) evaluation post 3
23) evaluation post 323) evaluation post 3
23) evaluation post 3
 
Media Evaluation Task 3
Media Evaluation Task 3Media Evaluation Task 3
Media Evaluation Task 3
 
Evaluation post 3 Media
Evaluation post 3 Media Evaluation post 3 Media
Evaluation post 3 Media
 
Institutions
InstitutionsInstitutions
Institutions
 
Q3
Q3Q3
Q3
 
ice production slideshow
ice production slideshowice production slideshow
ice production slideshow
 

Viewers also liked

MARKETING INTERNET Y COMERCIO ELECTRONICO
MARKETING INTERNET Y COMERCIO ELECTRONICOMARKETING INTERNET Y COMERCIO ELECTRONICO
MARKETING INTERNET Y COMERCIO ELECTRONICOamgv
 
Writing proccess presentation
Writing proccess presentationWriting proccess presentation
Writing proccess presentationlouismacc
 
De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...
De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...
De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...SURF Events
 
Lưỡng ổn định quang nonlinear optics, tác giả robert boyd
Lưỡng ổn định quang nonlinear optics, tác giả robert boydLưỡng ổn định quang nonlinear optics, tác giả robert boyd
Lưỡng ổn định quang nonlinear optics, tác giả robert boydwww. mientayvn.com
 
2009 10 ASL D4A SGM Urss (Vardan)
2009 10 ASL D4A SGM Urss (Vardan)2009 10 ASL D4A SGM Urss (Vardan)
2009 10 ASL D4A SGM Urss (Vardan)ASL
 
Letra de el clásico porta
Letra de el clásico portaLetra de el clásico porta
Letra de el clásico portaBrain Cardenas
 
Ein Wort - ein Fall: Giftige Keywords in SEM und SEO
Ein Wort - ein Fall: Giftige Keywords in SEM und SEOEin Wort - ein Fall: Giftige Keywords in SEM und SEO
Ein Wort - ein Fall: Giftige Keywords in SEM und SEOConnected-Blog
 
Neuschwansteini kastély
Neuschwansteini kastélyNeuschwansteini kastély
Neuschwansteini kastélygeff0684
 
nahel tubbeh - juntos es mejor
nahel tubbeh - juntos es mejornahel tubbeh - juntos es mejor
nahel tubbeh - juntos es mejorNahel Tubbeh
 
Market Outlook - August 16, 2010
Market Outlook - August 16, 2010Market Outlook - August 16, 2010
Market Outlook - August 16, 2010Angel Broking
 
横波の状態を表す2つのグラフ~グラフの意味と読み取り方~
横波の状態を表す2つのグラフ~グラフの意味と読み取り方~横波の状態を表す2つのグラフ~グラフの意味と読み取り方~
横波の状態を表す2つのグラフ~グラフの意味と読み取り方~studyPresenter
 
Soc phan ve va di ung thuoc
Soc phan ve va di ung thuocSoc phan ve va di ung thuoc
Soc phan ve va di ung thuocPhúc Vũ Xuân
 

Viewers also liked (18)

Presentation rggmc
Presentation rggmcPresentation rggmc
Presentation rggmc
 
Photo album
Photo albumPhoto album
Photo album
 
Anboto 427
Anboto 427Anboto 427
Anboto 427
 
MARKETING INTERNET Y COMERCIO ELECTRONICO
MARKETING INTERNET Y COMERCIO ELECTRONICOMARKETING INTERNET Y COMERCIO ELECTRONICO
MARKETING INTERNET Y COMERCIO ELECTRONICO
 
Writing proccess presentation
Writing proccess presentationWriting proccess presentation
Writing proccess presentation
 
De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...
De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...
De noodzakelijke basisvoorzieningen voor beter digitaal leren: Casus CVO-AV -...
 
Lưỡng ổn định quang nonlinear optics, tác giả robert boyd
Lưỡng ổn định quang nonlinear optics, tác giả robert boydLưỡng ổn định quang nonlinear optics, tác giả robert boyd
Lưỡng ổn định quang nonlinear optics, tác giả robert boyd
 
2009 10 ASL D4A SGM Urss (Vardan)
2009 10 ASL D4A SGM Urss (Vardan)2009 10 ASL D4A SGM Urss (Vardan)
2009 10 ASL D4A SGM Urss (Vardan)
 
Letra de el clásico porta
Letra de el clásico portaLetra de el clásico porta
Letra de el clásico porta
 
Ein Wort - ein Fall: Giftige Keywords in SEM und SEO
Ein Wort - ein Fall: Giftige Keywords in SEM und SEOEin Wort - ein Fall: Giftige Keywords in SEM und SEO
Ein Wort - ein Fall: Giftige Keywords in SEM und SEO
 
Neuschwansteini kastély
Neuschwansteini kastélyNeuschwansteini kastély
Neuschwansteini kastély
 
Programa Simulador de Gerador Eólico
Programa Simulador de Gerador EólicoPrograma Simulador de Gerador Eólico
Programa Simulador de Gerador Eólico
 
nahel tubbeh - juntos es mejor
nahel tubbeh - juntos es mejornahel tubbeh - juntos es mejor
nahel tubbeh - juntos es mejor
 
Market Outlook - August 16, 2010
Market Outlook - August 16, 2010Market Outlook - August 16, 2010
Market Outlook - August 16, 2010
 
Contactus
ContactusContactus
Contactus
 
4
44
4
 
横波の状態を表す2つのグラフ~グラフの意味と読み取り方~
横波の状態を表す2つのグラフ~グラフの意味と読み取り方~横波の状態を表す2つのグラフ~グラフの意味と読み取り方~
横波の状態を表す2つのグラフ~グラフの意味と読み取り方~
 
Soc phan ve va di ung thuoc
Soc phan ve va di ung thuocSoc phan ve va di ung thuoc
Soc phan ve va di ung thuoc
 

Similar to Unbenannt 1

media evaluation 3
media evaluation 3 media evaluation 3
media evaluation 3 hali786
 
Evaluation Post 3
Evaluation Post 3Evaluation Post 3
Evaluation Post 3Ariyen2016
 
Evaluation post 3
Evaluation post 3Evaluation post 3
Evaluation post 3khatunnadia
 
Evaluation 3
Evaluation 3 Evaluation 3
Evaluation 3 vince40
 
AS MEDIA Evaluation 3
AS MEDIA Evaluation 3AS MEDIA Evaluation 3
AS MEDIA Evaluation 3afshanaaktar
 
Media evaluation question 3
Media evaluation question 3Media evaluation question 3
Media evaluation question 3Kiera Brown
 
Issues in Relation to Short Films
Issues in Relation to Short FilmsIssues in Relation to Short Films
Issues in Relation to Short Filmsclarkelucy2051
 
Issues in Relation to Short Films
Issues in Relation to Short FilmsIssues in Relation to Short Films
Issues in Relation to Short Filmsclarkelucy2051
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3thatblackguy
 
What kind of media institution might distribute your
What kind of media institution might distribute yourWhat kind of media institution might distribute your
What kind of media institution might distribute yourteelendorblack
 
Evaluation - Question 3
Evaluation - Question 3 Evaluation - Question 3
Evaluation - Question 3 Chloe Sunter
 
Evaluation question 3 media
Evaluation question 3   mediaEvaluation question 3   media
Evaluation question 3 mediaclarke05m
 
rehtrEvaluation question 3
rehtrEvaluation question 3rehtrEvaluation question 3
rehtrEvaluation question 3thatblackguy
 
3. What kind of media institution might distribute your media product and why?
3. What kind of media institution might distribute your media product and why?3. What kind of media institution might distribute your media product and why?
3. What kind of media institution might distribute your media product and why?Amberpothecary
 

Similar to Unbenannt 1 (20)

media evaluation 3
media evaluation 3 media evaluation 3
media evaluation 3
 
Evaluation Post 3
Evaluation Post 3Evaluation Post 3
Evaluation Post 3
 
Evaluation post 3
Evaluation post 3Evaluation post 3
Evaluation post 3
 
Task 3
Task 3Task 3
Task 3
 
Evaluation 3
Evaluation 3 Evaluation 3
Evaluation 3
 
Evaluation Activity 3 Finished
Evaluation Activity 3 Finished Evaluation Activity 3 Finished
Evaluation Activity 3 Finished
 
AS MEDIA Evaluation 3
AS MEDIA Evaluation 3AS MEDIA Evaluation 3
AS MEDIA Evaluation 3
 
Evaluation Activity 3
Evaluation Activity 3 Evaluation Activity 3
Evaluation Activity 3
 
Media evaluation question 3
Media evaluation question 3Media evaluation question 3
Media evaluation question 3
 
Issues in Relation to Short Films
Issues in Relation to Short FilmsIssues in Relation to Short Films
Issues in Relation to Short Films
 
Issues in Relation to Short Films
Issues in Relation to Short FilmsIssues in Relation to Short Films
Issues in Relation to Short Films
 
Evaluation question 3
Evaluation question 3Evaluation question 3
Evaluation question 3
 
What kind of media institution might distribute your
What kind of media institution might distribute yourWhat kind of media institution might distribute your
What kind of media institution might distribute your
 
Evaluation Activity 3
Evaluation Activity 3Evaluation Activity 3
Evaluation Activity 3
 
Evaluation 3
Evaluation 3Evaluation 3
Evaluation 3
 
Evaluation - Question 3
Evaluation - Question 3 Evaluation - Question 3
Evaluation - Question 3
 
Evaluation question 3 media
Evaluation question 3   mediaEvaluation question 3   media
Evaluation question 3 media
 
rehtrEvaluation question 3
rehtrEvaluation question 3rehtrEvaluation question 3
rehtrEvaluation question 3
 
3. What kind of media institution might distribute your media product and why?
3. What kind of media institution might distribute your media product and why?3. What kind of media institution might distribute your media product and why?
3. What kind of media institution might distribute your media product and why?
 
Evaluation Activity 3
Evaluation Activity 3Evaluation Activity 3
Evaluation Activity 3
 

Recently uploaded

Teekay Tankers Q1-24 Earnings Presentation
Teekay Tankers Q1-24 Earnings PresentationTeekay Tankers Q1-24 Earnings Presentation
Teekay Tankers Q1-24 Earnings PresentationTeekay Tankers Ltd
 
Osisko Development - Investor Presentation - May 2024
Osisko Development - Investor Presentation - May 2024Osisko Development - Investor Presentation - May 2024
Osisko Development - Investor Presentation - May 2024Philip Rabenok
 
Collective Mining | Corporate Presentation - May 2024
Collective Mining | Corporate Presentation - May 2024Collective Mining | Corporate Presentation - May 2024
Collective Mining | Corporate Presentation - May 2024CollectiveMining1
 
countries with the highest gold reserves in 2024
countries with the highest gold reserves in 2024countries with the highest gold reserves in 2024
countries with the highest gold reserves in 2024Kweku Zurek
 
The Leonardo 1Q 2024 Results Presentation
The Leonardo 1Q 2024 Results PresentationThe Leonardo 1Q 2024 Results Presentation
The Leonardo 1Q 2024 Results PresentationLeonardo
 
Osisko Gold Royalties Ltd - Corporate Presentation, May 2024
Osisko Gold Royalties Ltd - Corporate Presentation, May 2024Osisko Gold Royalties Ltd - Corporate Presentation, May 2024
Osisko Gold Royalties Ltd - Corporate Presentation, May 2024Osisko Gold Royalties Ltd
 
AMG Quarterly Investor Presentation May 2024
AMG Quarterly Investor Presentation May 2024AMG Quarterly Investor Presentation May 2024
AMG Quarterly Investor Presentation May 2024gstubel
 
Camil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdfCamil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdfCAMILRI
 
Nicola Mining Inc. Corporate Presentation May 2024
Nicola Mining Inc. Corporate Presentation May 2024Nicola Mining Inc. Corporate Presentation May 2024
Nicola Mining Inc. Corporate Presentation May 2024nicola_mining
 
Terna - 1Q 2024 Consolidated Results Presentation
Terna - 1Q 2024 Consolidated Results PresentationTerna - 1Q 2024 Consolidated Results Presentation
Terna - 1Q 2024 Consolidated Results PresentationTerna SpA
 
Camil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdfCamil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdfCAMILRI
 
Teck Supplemental Information, May 2, 2024
Teck Supplemental Information, May 2, 2024Teck Supplemental Information, May 2, 2024
Teck Supplemental Information, May 2, 2024TeckResourcesLtd
 
Corporate Presentation Probe Canaccord Conference 2024.pdf
Corporate Presentation Probe Canaccord Conference 2024.pdfCorporate Presentation Probe Canaccord Conference 2024.pdf
Corporate Presentation Probe Canaccord Conference 2024.pdfProbe Gold
 
Financial Results for the Fiscal Year Ended March 2024
Financial Results for the Fiscal Year Ended March 2024Financial Results for the Fiscal Year Ended March 2024
Financial Results for the Fiscal Year Ended March 2024KDDI
 
Diligence Checklist for Early Stage Startups
Diligence Checklist for Early Stage StartupsDiligence Checklist for Early Stage Startups
Diligence Checklist for Early Stage StartupsTILDEN
 
Western Copper and Gold - May 2024 Presentation
Western Copper and Gold - May 2024 PresentationWestern Copper and Gold - May 2024 Presentation
Western Copper and Gold - May 2024 PresentationPaul West-Sells
 
Teekay Corporation Q1-24 Earnings Results
Teekay Corporation Q1-24 Earnings ResultsTeekay Corporation Q1-24 Earnings Results
Teekay Corporation Q1-24 Earnings ResultsTeekay Corporation
 

Recently uploaded (20)

Teekay Tankers Q1-24 Earnings Presentation
Teekay Tankers Q1-24 Earnings PresentationTeekay Tankers Q1-24 Earnings Presentation
Teekay Tankers Q1-24 Earnings Presentation
 
Osisko Development - Investor Presentation - May 2024
Osisko Development - Investor Presentation - May 2024Osisko Development - Investor Presentation - May 2024
Osisko Development - Investor Presentation - May 2024
 
ITAU EQUITY_STRATEGY_WARM_UP_20240505 DHG.pdf
ITAU EQUITY_STRATEGY_WARM_UP_20240505 DHG.pdfITAU EQUITY_STRATEGY_WARM_UP_20240505 DHG.pdf
ITAU EQUITY_STRATEGY_WARM_UP_20240505 DHG.pdf
 
Collective Mining | Corporate Presentation - May 2024
Collective Mining | Corporate Presentation - May 2024Collective Mining | Corporate Presentation - May 2024
Collective Mining | Corporate Presentation - May 2024
 
countries with the highest gold reserves in 2024
countries with the highest gold reserves in 2024countries with the highest gold reserves in 2024
countries with the highest gold reserves in 2024
 
The Leonardo 1Q 2024 Results Presentation
The Leonardo 1Q 2024 Results PresentationThe Leonardo 1Q 2024 Results Presentation
The Leonardo 1Q 2024 Results Presentation
 
Osisko Gold Royalties Ltd - Corporate Presentation, May 2024
Osisko Gold Royalties Ltd - Corporate Presentation, May 2024Osisko Gold Royalties Ltd - Corporate Presentation, May 2024
Osisko Gold Royalties Ltd - Corporate Presentation, May 2024
 
AMG Quarterly Investor Presentation May 2024
AMG Quarterly Investor Presentation May 2024AMG Quarterly Investor Presentation May 2024
AMG Quarterly Investor Presentation May 2024
 
Camil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdfCamil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdf
 
Nicola Mining Inc. Corporate Presentation May 2024
Nicola Mining Inc. Corporate Presentation May 2024Nicola Mining Inc. Corporate Presentation May 2024
Nicola Mining Inc. Corporate Presentation May 2024
 
Terna - 1Q 2024 Consolidated Results Presentation
Terna - 1Q 2024 Consolidated Results PresentationTerna - 1Q 2024 Consolidated Results Presentation
Terna - 1Q 2024 Consolidated Results Presentation
 
Camil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdfCamil Institutional Presentation_Mai24.pdf
Camil Institutional Presentation_Mai24.pdf
 
Teck Supplemental Information, May 2, 2024
Teck Supplemental Information, May 2, 2024Teck Supplemental Information, May 2, 2024
Teck Supplemental Information, May 2, 2024
 
Corporate Presentation Probe Canaccord Conference 2024.pdf
Corporate Presentation Probe Canaccord Conference 2024.pdfCorporate Presentation Probe Canaccord Conference 2024.pdf
Corporate Presentation Probe Canaccord Conference 2024.pdf
 
Osisko Gold Royalties Ltd - Q1 2024 Results
Osisko Gold Royalties Ltd - Q1 2024 ResultsOsisko Gold Royalties Ltd - Q1 2024 Results
Osisko Gold Royalties Ltd - Q1 2024 Results
 
Financial Results for the Fiscal Year Ended March 2024
Financial Results for the Fiscal Year Ended March 2024Financial Results for the Fiscal Year Ended March 2024
Financial Results for the Fiscal Year Ended March 2024
 
SME IPO Opportunity and Trends of May 2024
SME IPO Opportunity and Trends of May 2024SME IPO Opportunity and Trends of May 2024
SME IPO Opportunity and Trends of May 2024
 
Diligence Checklist for Early Stage Startups
Diligence Checklist for Early Stage StartupsDiligence Checklist for Early Stage Startups
Diligence Checklist for Early Stage Startups
 
Western Copper and Gold - May 2024 Presentation
Western Copper and Gold - May 2024 PresentationWestern Copper and Gold - May 2024 Presentation
Western Copper and Gold - May 2024 Presentation
 
Teekay Corporation Q1-24 Earnings Results
Teekay Corporation Q1-24 Earnings ResultsTeekay Corporation Q1-24 Earnings Results
Teekay Corporation Q1-24 Earnings Results
 

Unbenannt 1

  • 1. Evaluation Post 3 What kind of media institution might distribute your media product and why?
  • 2. Why have you chosen your production company logo? We have chosen our production company logo as it fits to the genre of comedy. The main colours in this logo is red which means love and energy, which we wanted to give to our viewer when they watch the film. There are seagulls and swans finishing the picture and giving it a positive effect. The production company is called SEA PRODUCTIONS as it is the initials of our names Sanam, Emily and Arne.
  • 3. What is a production company logo? What do they do? The production company is responsible for the budget of the film, the scheduling and the scripting. They are also responsible for the talent, such as actors and directors and the resources which are needed for the production on the screen and off the screen over the entire production, the post- production, distribution and the marketing of the film, series, or play.
  • 4. What is the job of a film distributor? A film distributor can be a company but also an individual who is responsible for the marketing of a movie. They have to decide whether the film can be seen at home (DVD), online and/or in cinemas. Also as part of their job they have to set the release date of the film.
  • 5. Which film distributor would you choose for your film and why? What other films have they distributed that are similar to yours? I have chosen 20th Century Fox as film distribution company as they have released similar film to mine and as they release a lot of comedy movies. They are also very famous and release movies around the world what can give my film a bigger chance of success.
  • 6. How would your film be funded? It would be good if the National Lottery UK Film Council would help us out and help funding the film as they support filmmakers who have investment issues. This would help us filming the movie without financial problems.
  • 7. Titles – Why do you need them? How have you presented them? The titles are part of a film opening as the people who helps creating the film and involved in the making of the film in important roles had to be mentioned. We gave the titles enough time in the screen to be seen and read by the audience. The titles are white as it fitted with the whole light and bright concept of the film.