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Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
Graduate to LinkedIn
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Graduate to LinkedIn

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Published on

By Anthony Juliano …

By Anthony Juliano
www.AnthonyJuliano.com

A webinar for IPFW's "Mastodon Career Call" series

January 19, 2012

Published in: Education, Business, Technology
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Transcript

  • 1. GRADUATE TO PRESENTED TO BY ANTHONY JULIANO
  • 2. WHY ?
  • 3. MEMBERS (IN MILLIONS) Members800700600500400300200100 0 Facebook LinkedIn
  • 4. FACEBOOK’S LIMITATIONS AS APROFESSIONAL NETWORKING TOOL FACEBOOK LAUNCHED EXCLUSIVELY FOR COLLEGE STUDENTS—AND MOST USERS STILL FOCUS ON PERSONAL/PLAY, NOT PROFESSIONAL/WORK YOU DON’T ALWAYS OWN YOUR MESSAGE (WALL POSTS, TAGGED PHOTOS) VIDEOS, PHOTOS, INTERESTS ARE A DOUBLE- EDGED SWORD TOO MUCH CLUTTER (FARMVILLE/MAFIA WARS)
  • 5. PEOPLE ARE IN A DIFFERENT CONTEXT ANDMINDSET WHEN THEYRE IN APROFESSIONAL NETWORK. - DIPCHAND“DEEP” NISHAR, LINKEDIN
  • 6. MEMBERS’ AVG. ANNUAL HOUSEHOLD EARNINGS Series 1$120,000$100,000 $80,000 $60,000 $40,000 $20,000 $0 Facebook LinkedIn SOURCE: COMSCORE, MARCH 2011
  • 7. BUT ISN’T APROFILE JUSTA GLORIFIED RESUME?
  • 8. YOUR PROFILE IS ONLYTHE BEGINNING
  • 9. FIVE WAYS TO GET MORE OUT OF
  • 10. 1. GET CONNECTED
  • 11. SEND PERSONALIZEDCONNECTION REQUESTS!
  • 12. IT’S ABOUT CONNECTING,NOT COLLECTING
  • 13. 2. UPDATE YOURSTATUS FREQUENTLY
  • 14. GOOD STATUS CONTENT: EXAMPLESWHAT YOU’RE WORKING ONSHARING WHAT YOU’VE READ/RESOURCESINDUSTRY NEWSADVICE/OPINIONQUESTIONSEVENTS
  • 15. DON’T SELL
  • 16. EVERYTHING YOU SAY SHOULD BE RELEVANT TO YOUR WORK
  • 17. 3. ENHANCE YOUR PROFILE WITH APPLICATIONS
  • 18. 4. USE ADVANCED SEARCH
  • 19. Recommendations
  • 20. 5. REQUEST— AND GIVE—RECOMMENDATIONS
  • 21. HOW DO YOU OBTAIN RECOMMENDATIONS?• DO GOOD WORK• ASK FOR THEM—TIMING IS EVERYTHING• GIVE THEM (BUT NOT QUID PRO QUO)
  • 22. FOR STUDENTS
  • 23. THANKS! AJJULIANO@GMAIL.COM (260) 615.3426IF YOU ENJOYED THIS PRESENTATION, PLEASE RECOMMEND ME ON
  • 24. 1. FLICKR/THE FUTURE….?/MICN2SUGARS3. FLICKR/INTEL PRODUCT PLACEMENT/ELAINE5. FLICKR/REID HOFFMAN/JOI ITO7. FLICKR/POOL PARTY 1994/JOE SHABLOTNIK9. CS4FN.ORG/BIOLOGY/BASALGANGLIA.PHP13. FLICKR/REID HOFFMAN/JOI ITO24. FLICKR/FIREBIRD SCARY ENGINE/CRAMIT45. FLICKR/SETH GODIN/NEW JERSEY STATE LIBRARY46. BECKY JOHNS/BECKY-JOHNS.COM

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