1. Advert research for Volvic water
One of the marketing techniques that Volvic use in their advertisement are a website that has
information that tells the customers how it was made and why they should get it. Also they use
advertisement in TV advert, magazines, cinema, billboard and sponsoring an event.
The image that volvic has created is a family friendly site. Also their product can be sold to anyone
because it makes anyone feel young and regenerated
This show’s that the water when spilt is able to make anything feel regenerated and in this
picture it is the table that is growing it roots back. This also suggested that every bottle what haves
been bought they plant a tree.
In this print advert Volvic has used humour to make the audience
want to buy it.

2. The colours that Volvic use in their advertisement is bold and colourful this is important to crab the
customer eye when looking at the advert.
The advert that Volvic has created is sometimes funny and humours and serious this is important for
the customers to know that the company is serious about their product and want people to buy it.
However they have used humour in their advert to appeal to the younger audience.
Volvic advert I think is aimed for anyone who would need it like adult who would need it to keep
hydrated though the working day also a athletes could buy this water because it might improve their
performance.