My campaign aims to reduce bottled water sales in Australia by 20% by 2016 to decrease yearly consumer spending from $500 million to $400 million. This will help convince people to stop buying bottled water and opt for alternative beverage options.

1. Don’t Bottle It Up!

2. The goal of my campaign is to convince people to
stop buying bottled water.
My campaign target is to see a 20% decrease in
the sales of bottled water in Australia by 2016. This
would bring the yearly amount spent by consumers
down from $500 million to $400 million.

3. Computer Tablet
Smart Phone
Responsive Website Wireframes

4. Responsive Website Mockups

5. Home Events
About Us Learn More

12. Where do our water
bottles end up?
Where do our water
bottles end up?
Banner Ads
Large Square Small Square

13. Did you ever
wonder how your
bottled water
came to be?
Did you ever
wonder how your
bottled water
came to be?
Large Square
Small Square

14. Bus Stop Poster Mockups

15. The Video
https://vimeo.com/97216314