This document outlines best practices for networking that were presented at the Affiliate Summit East 2014 conference. The presenters discussed the importance of networking for business and employment opportunities. They emphasized active listening, making eye contact, exchanging contact information, and following up after meeting new contacts. Tips included preparing an elevator pitch, practicing introductions, giving genuine compliments, and maintaining connections over time through social media and other follow ups. The presenters also hosted a live networking activity and encouraged attendees to utilize additional online resources for effective networking techniques.
By Idealware—People “like” you, but what is that actually doing to support your organization’s bottom line? We’ll talk critically about how you can move constituents up a ladder of engagement from a simple “like” to actually get them to do something for your organization. Ask a question, attend an event, volunteer and yes, even donate—it’s possible to get your constituents to do all of these things as a result of social media actions, but it’s not easy. Armed with case studies, industry research and plain old common sense and experience, we’ll work together to recalibrate your social media mindset in order to provide more value and cultivate a deeper commitment.
Using social media to benefit your careerBrendan Dodds
Discover how to create and optimize your online professional brand and seize control of what people see in search results when they look for you. This presentation from DMA 2014 looks at essential tips for managing your social media profiles to boost your career.
http://www.vivastream.com/events/dma2014/sessions/identity-career;jsessionid=196BE0EE5D2E649C97870F8ABD8A852F.node1
By Idealware—People “like” you, but what is that actually doing to support your organization’s bottom line? We’ll talk critically about how you can move constituents up a ladder of engagement from a simple “like” to actually get them to do something for your organization. Ask a question, attend an event, volunteer and yes, even donate—it’s possible to get your constituents to do all of these things as a result of social media actions, but it’s not easy. Armed with case studies, industry research and plain old common sense and experience, we’ll work together to recalibrate your social media mindset in order to provide more value and cultivate a deeper commitment.
Using social media to benefit your careerBrendan Dodds
Discover how to create and optimize your online professional brand and seize control of what people see in search results when they look for you. This presentation from DMA 2014 looks at essential tips for managing your social media profiles to boost your career.
http://www.vivastream.com/events/dma2014/sessions/identity-career;jsessionid=196BE0EE5D2E649C97870F8ABD8A852F.node1
This is a presentation that I gave for Texas Wesleyan University's 3PR program, a pre-professional program for students interested in becoming doctors, lawyers, dentists and ministers. I've also included a link to tips on Power Networking from Barbara Gibson, international president of the International Association of Business Communicators.
Business networking- Perspectives, practices and tools for a sharing economyRajiv Upadhyay
What distinguishes highly successful people from everyone else is the way they use the power of relationships - so that everyone wins. The secret to accomplishing personal career objectives can be found in reaching out and helping other people in what they want to accomplish.
So if you want to exercise more influence and impact on your stakeholders and see your recommendations being implemented more often, networking is the place to start.
Oakland University Student to Professional 2012Patrick Reyes
On September 29, I was given the opportunity to speak to current students about networking in the 21st century. Being able to connect the online and offline to make real life connections with people allow for great things to happen.
"The opportunities that you have in front of you are endless…seize the opportunity by just having a conversation with someone."
Congressman beyer's women's economic conference using social networking for...Dagny Evans
As of January 2014, 74% of online adults use social networking sites. As of September 2014, 71% of online adults are using Facebook, with only 28% using LinkedIn. Is this the optimal mix for the advancement of your career? Are you presenting your best image for potential business partners or recruiters?
In the social networking & your career session, we will
review social media trends as it relates to business;
review what it means to use social media to develop & promote your brand; and review the Dos and Don’ts of leveraging social media for career development
This is a slide deck that I presented at a local business school. The topic I presented to the students was, "The Importance of Networking." The goal was to teach students the importance of networking to find a job as well as to stay abreast of industry trends.
An introduction to networking slide show I prepared for a TRCA\'s pilot program with the Canadian Government to assist new Canadian immigrants in finding jobs in Canada.
Congratulations, you have an online community! Odds are, you also have an offline community. Are you using one to strengthen the other?
Most of the organizations I work with in my practice already have all the ingredients in place for a real, vibrant community that lives on and off line. Too often though, on- and offline are treated as separate worlds, with little effort made to bridge the gap. Communities thrive when there is varied and ongoing interaction. Merging physical and non-physical conversations, events, and activities is one of the strongest tactics for building community in the real world.
In this session, we'll talk about how communities form, the ingredients for engagement, the importance of culture, and tactics for bridging the gap.
Takeaways:
- An understanding of the different types and benefits of online and offline communities
- Tactics to kickstart their online and offline communities
- Ways to engage their communities both online and offline
This is a presentation that I gave for Texas Wesleyan University's 3PR program, a pre-professional program for students interested in becoming doctors, lawyers, dentists and ministers. I've also included a link to tips on Power Networking from Barbara Gibson, international president of the International Association of Business Communicators.
Business networking- Perspectives, practices and tools for a sharing economyRajiv Upadhyay
What distinguishes highly successful people from everyone else is the way they use the power of relationships - so that everyone wins. The secret to accomplishing personal career objectives can be found in reaching out and helping other people in what they want to accomplish.
So if you want to exercise more influence and impact on your stakeholders and see your recommendations being implemented more often, networking is the place to start.
Oakland University Student to Professional 2012Patrick Reyes
On September 29, I was given the opportunity to speak to current students about networking in the 21st century. Being able to connect the online and offline to make real life connections with people allow for great things to happen.
"The opportunities that you have in front of you are endless…seize the opportunity by just having a conversation with someone."
Congressman beyer's women's economic conference using social networking for...Dagny Evans
As of January 2014, 74% of online adults use social networking sites. As of September 2014, 71% of online adults are using Facebook, with only 28% using LinkedIn. Is this the optimal mix for the advancement of your career? Are you presenting your best image for potential business partners or recruiters?
In the social networking & your career session, we will
review social media trends as it relates to business;
review what it means to use social media to develop & promote your brand; and review the Dos and Don’ts of leveraging social media for career development
This is a slide deck that I presented at a local business school. The topic I presented to the students was, "The Importance of Networking." The goal was to teach students the importance of networking to find a job as well as to stay abreast of industry trends.
An introduction to networking slide show I prepared for a TRCA\'s pilot program with the Canadian Government to assist new Canadian immigrants in finding jobs in Canada.
Congratulations, you have an online community! Odds are, you also have an offline community. Are you using one to strengthen the other?
Most of the organizations I work with in my practice already have all the ingredients in place for a real, vibrant community that lives on and off line. Too often though, on- and offline are treated as separate worlds, with little effort made to bridge the gap. Communities thrive when there is varied and ongoing interaction. Merging physical and non-physical conversations, events, and activities is one of the strongest tactics for building community in the real world.
In this session, we'll talk about how communities form, the ingredients for engagement, the importance of culture, and tactics for bridging the gap.
Takeaways:
- An understanding of the different types and benefits of online and offline communities
- Tactics to kickstart their online and offline communities
- Ways to engage their communities both online and offline
Developing Your Social Media Voice and Online LeadershipDebra Askanase
This presentation offers an "online playbook" for how to take your leadership online, and what that might look like personally. Within the presentation are examples, theoretical frameworks, and resources for nonprofit executive directors and other high-level staff who want to use social media personally to further the mission of their organization and translate their leadership online.
Takeaways:
• What is “online leadership”
• How to translate traditional leadership into online leadership
• Create your own personal social media playbook
Become an effective networker both online and off. Come prepared, know what you want to achieve and what networking can offer, and examine the follow up steps you should do.
If you aren't using Facebook in your Real Estate business model - why not? Fear? Privacy? Not sure how? This course explores the benefits and how best to use Facebook marketing with Real Estate.
Learn about why you need to network. And then get some tips on how to do it, or do it better. Finally, understand how networking can be done face-to-face or online.
This presentation was designed to help community-focused organizations elevate their social media marketing beyond the basics. From how to build a strategy, tips for content marketing, and tools to create/share better content, this presentation covers a wide variety of topics. Initially delivered to the Ohio Association for County Boards, government agencies that serve people with developmental disabilities, the presentation will help organizations look as amazing *online* as they are offline.
These slides walk you through:
* How to identify people you should be meeting
* How to build reciprocity into every encounter
* How to maintain and nurture an established network
Understand what networking is and how It can contribute to business and personal success. View some tips on how to make your networking more effective.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
Is AI-Generated Content the Future of Content Creation?
Getting the Most Out of Networking: Best Practices Revealed
1. Affiliate Summit East 2014
Getting the Most of Out Networking:
Best Practices Revealed
Tricia Meyer, Sunshine Rewards (@sunshinetricia)
Eric Nagel, FMTC (@ericnagel)
Vanessa Branco, Versa9 (@VanBranc)
2. Agenda
• Introductions
• What is Networking?
• Networking Jump Start
• Who, Where, And Why?
• How You Can Start Now
• Audience Questions
3. What is Networking?
• The exchange of information or services among
individuals, groups, or institutions; specifically:
the cultivation of productive relationships for
employment or business (Merriam-Webster)
• Includes: place of employment, kids’ schools and
groups, social clubs, sports, neighborhood,
alumni, business events, civic groups, church,
HOA, rotary clubs and even the people you meet
in elevators, lines, and bathrooms
4. Consider This
• 55% of messages received and processed
by your brain are based on body language
• 38% are based on the tone of voice
• Only 7% is verbal
Source: accuconference.com, Albert Mehrabian
6. Let’s Network!
• Find someone near you that you don’t know RIGHT
NOW
• Ask them at least TWO of these questions?
– Where are you from?
– Have you done anything fun in New York?
– Is it your first time here?
– Why are you here?
7. Let’s Network!
• Get to know your neighbor
• Exchange contact information
• What are they doing the rest of the
conference?
12. Pre-Networking Tips
• Join Facebook Groups and Follow Twitter
hashtags
– Find out who you might meet
– Research what they do
– Possibly reach out about meeting
13. Pre-Networking Tips
• Prepare your own Elevator Pitch
– “So, what do you do?”
• People don't want to know what you do, they want
to know what problems you solve.
• Make them care
– “What can you do for me?”
• Leave them wanting more
– Practice, practice, practice
14. Networking Tips
• Make eye contact, firm handshake
• Talk less, listen more
• Good hygiene, good posture
• Strong versus pointless introductions
• Give genuine compliments
• Keep business cards and pen handy
• Make introductions to others
15. Follow Up Tips
• Connect via email, LinkedIn, Twitter, etc.
• Send thank you cards
• Maintain the connection
• Share their “stuff” (repin, RT, “like”)
• Birthday eCards
• LinkedIn Endorsements
16. 30 Things You Need to Do Now
Go to: http://bit.ly/ase14-networking
• Find 30 things you can be doing to become a
more effective networker
• Spread the link to anyone you know who could
use some networking help
• Respond to us with your favorite networking tips
@SunshineTricia
@EricNagel
@VanBranc