Ufone Strategic Management

1. Behroz Rizvi

2. One of the leading company

9. 3rd largest cellular company First mover Highly innovative

10. Market leader

12. Persuasive communication

13. Beyond expectation

15. Innovators First mover

25. Aggressive Marketing

27. Strengths Coverage in more than 10,000 locations International Roaming in 160 countries Aggressive Advertising VAS Leader Vast Range Of Packages

28. Hourly Packages For PTCL Pakistani Black Berry services

35. Weakness Excessive Demand Organizational Politics Nepotism Northern Coverage Network Jamming Issues Voice Quality Issues

36. Opportunities Increasing Youth Population Strength To Go global B2B Market 3G Technology

38. Threat Cut Throat Competition Frauds Economic conditions Security Issues Petition Mafia Govt. Intervention

51. BCG MATRIX Figure Star Question mark Cash cow Dog

55. Substitute Buyer Rivalry Entrant Supplier

56. Threat of new entrant Low threat of new entry

58. Bargaining power of supplier Bargaining power is high

60. Bargaining power of buyer Bargaining power is high

61. Threat of substitute Substitute risk is low

62. Rivalry

63. Stake Holders

66. Service Centre Islamabad

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