Growing Your Next Generation of Patrons

Growing Your Next Generation of Patrons: Staying Relevant in the Network Society

A library is a place, a palace where the lofty spirits of all nations and generations meet.” - Samuel Niger

Generations: who are they? ,[object Object],[object Object],[object Object],[object Object],L & B

The Next Generation of Library Patrons: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Defining Moments: ,[object Object],[object Object],[object Object],[object Object]

Defining Technologies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Millennial Characteristics Graphical/ Visual Patriotic Cause Oriented Fun seeking Achievement Oriented Family Oriented Confident Multi-taskers Entrepreneurial Gamers Nomadic Independent High Expectations Civic Minded Adaptive / Flexible Collaborative No format loyalty Short Attention Span Internet Natives Shifting Ethics Respect Intelligence More Diverse More Friends Optimistic/ Positive

What do they want from me? What Millennials want from Libraries ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],L

[object Object],Technology changes the way we market library services to Millennials. B

3. Creating a more personable Library Environment B ,[object Object],[object Object],[object Object],[object Object],[object Object]

How Many of You… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],L & B

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Over 154 Million users on Myspace. Who are they? ,[object Object],[object Object],B

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Ranked as #1 favorite website by Millennials (ages 17-25).

Why are Social Networking sites so attractive to Millennials? ,[object Object],[object Object],[object Object],[object Object],B

Using Social Networking Sites in the Library ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],A Few of our favorite YouTube videos

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Programming with video sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Programming with Photo sites ,[object Object],[object Object],[object Object],[object Object],[object Object]

Programming with Survey Monkey ,[object Object],[object Object],[object Object],[object Object],[object Object]

Mozes ,[object Object],[object Object],[object Object],[object Object]

Programming with Text Messages ,[object Object],[object Object],[object Object]

Podcasting ,[object Object],[object Object],Source: http://radio.about.com/od/podcastin1/a/aa030805a.htm

Programming with Podcasting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

DOPA ,[object Object],[object Object],[object Object],[object Object],[object Object]

Connecting Millennials and Libraries

Bringing Millennials Back to the Library ,[object Object],[object Object],[object Object],[object Object],[object Object]

The Bookstore Model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What can we do? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Where to begin… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Growing Your Next Generation of Patrons

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