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You  Too Can Use Web 2.0 The wonderful wizard of   2.0 We’re off to see the  wizard…
[object Object],[object Object],Or this  perfect…
Where the  Story Takes Us ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What’s Over  The  Rainbow? (or  why   go?) ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Tornado… Web 2.0:   perceived second generation of web-based communities and hosted services — such as social networking sites, wikis, etc. — which facilitate collaboration and sharing between users.  (wikipedia.com) Why Web 2.0?
 
The Average  NY Times  contains more information than a person was likely to come across in a lifetime in the 18 th  Century.
It’s been up to  you  all along… The  Cast  of Characters
One out of Eight  Couples Married in 2006 Met Online. MySpace is the  11 th  Largest Country  in the World. The Number of Text Messages Sent each day  exceed the Total Population of Earth. 2.7 Billion  Google Searches Per Month.
The  Yellow  Brick Road Why  use Web 2.0?
[object Object],The Source for  Information The Source for  Conversation The Source for   Feedback The  “first stop”  on the internet
Email Marketing Online Auctions Virtual Gift Catalog Online Merchandising Fundraising Events Widgets Membership & Online Renewal Pay Per Click Pledges
Connect & Communicate
Marketing &  Branding (face it, you have some competition)
stand out
Listen to  people  who matter
Create Community Connect & Communicate Position Yourself (as?) Support Clients $$$$$$ Inform & Educate Marketing & Branding Listen
Create Communities
Ok, I only have Three People LinkedIn, BUT Behold…the power of Web2.0!
Now I know all  these  people!
The Old Way ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Old Way ,[object Object]
The  New  Way ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Wizard RSS Feeds Blogs & Vlogs Social Bookmarking Online Communities Website Building Tools Marketing Mapping & Research Calendaring
RSS Feeds ,[object Object]
Other “Information Aggregators” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Blogs & News Social Media
A  Quick Word  About  SecondLife
Blogs & Vlogs ,[object Object]
BethKanter dotorg Includes Journal (text) Video (vlogs) Screencasts Podcasts Photos Widgets Tag Cloud (and more!)
Social Bookmarking ,[object Object],[object Object]
Social Bookmarking ,[object Object],[object Object]
Online Communities  1 2 3
Website Building Tools
Website Building Tools  widget forms video links blog photos
(Other) Website Building Tools
Marketing
Mapping  & Research ,[object Object],[object Object]
1 2 3 4 5
The “Fly”(ing Monkeys) In The Ointment Skepticism Lack of Understanding,  Time, Resources Board & Staff Backlash Too Much of a Good Thing
 
 
A Heart A Brain The Nerve A Home
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Hey! Where are all  the links?

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