3. The masthead of the magazine is a bold block font to attract the audience and to
also compliment the bold and unique style of music, featured in the magazine. The
font is also a “broken mirror” sort of effect. The reasoning behind this is to give the
magazine an ‘edgy’ feel and to give a loud and rebellious style to the magazine.
Again, this compliments the style of music featured in the magazine.
The masthead is placed at the top of the page. This is
because, conventionally, people read from top to bottom and also because when
the magazine is stacked on shelves, the masthead can still be seen.
4. The coverline of Kerrang! Magazine is the name of a band, this indicates
to the audience that there is going to be an interview on the band
(funeral for a friend) or an article on them. The coverline uses a bold,
simple font to attract attention. The colours; red, white and yellow, are
a main colour scheme on the magazine, this add’s to the impact and
style of the cover and also gives it a more masculine feel.
The coverline uses words such as “Darker” and “heavier” which
compliment the type of music featured In the magazine
By writing the name of a band in a bold font will attract fans of the
band.
5. The main image is a band which is featured inside the magazine. The band produce
rock music, and rock music is what is mainly featured in Kerrang!, therefore the
main image builds an identity of what the magazine is going to be like and what
music is likely to be featured. The band on the main image are photographed in a
way in which it almost looks like they are looking at the audience and the person
viewing the cover; this will draw people in and build a connection with the
audience. All band members are wearing black clothes to add to the ‘rock’ and
‘dark’ style of the magazine and also to focus the attention on their faces. The men
featured all look between the ages of 20-30 which makes people who see the
magazine understand that the magazine is aimed at a younger audience. The main
vocalist is positioned in the middle providing a statement and a ‘leader’; This gives
the audience a main viewing point.
6. This sell line shows the type of music that is
going to be featured in the magazine and
will also attract viewers who are interested
in these bands. Again, it sticks to the main
colour pallet and uses white font and blue
bullet points.
This will draw attention to viewers interested in
these bands and the word “free” implies that the
magazine is a good deal. A lot of the sell lines end
in a “!” such as “plus!” and “free posters” This adds
an excitement feel to the magazine and also
matches the name of the magazine “kerrang!”
This sell line also informs the
reader of the type of music
featured in the magazine. The
word “plus” is written in the
same font as “free posters”
and also fits in with the colour
scheme.
7. Just by looking at the cover you can tell the style
of music which is going to be featured. The main
colour pallet of blue, yellow, white and black
gives the impression that it is more aimed
towards a male audience. As well as this, the
images on the cover mainly include men and the
sell lines feature male bands. The magazine
shows very little female characteristics which also
shows that the magazine is aimed mostly at
males.