Digital Fridays - Social Traveling
1. Keep exploring: http://www.youtube.com/watch?v=cotGh4Lu29M 2. AA Know it all game: http://www.youtube.com/watch?v=LS5XXAq8HNI 3. KLM Meet & Seat: http://www.youtube.com/watch?v=eL2lWn7oup4 4. Delta Glass bottom jet: http://www.youtube.com/watch?v=Gh8029-mlQU 5. Lufthansa Blue Legends: http://www.youtube.com/watch?v=eL2lWn7oup4 6. Zipcar http://www.youtube.com/watch?v=BNhQYXChFBM 7. Couchsurfing the Amazing Game: http://www.youtube.com/watch?v=TKa-Xw7Njv4 8. Google Street View #helloworld: http://www.youtube.com/watch?v=SuiEmxDklKw 9. Google Street View Arctic Project: http://www.youtube.com/watch?v=BdlUAJi-8Ic 10. AXA A dollar per like: http://www.youtube.com/watch?v=YVBKlSia6fY 11. Nature Valley Trail View: http://www.youtube.com/watch?v=MqZ5DYE-MhQ 12. Corona Pole of inaccessibility: http://vimeo.com/40602071 13. Mercedes Tweet Fleet: http://www.youtube.com/watch?v=eX-iYHZ-Ug0 14. Volkswagen Smile Drive: http://www.youtube.com/watch?v=ImFY-lSkCSM 15. Swebus Train Switch: http://www.youtube.com/watch?v=L5d2waCJy9g 16. Heineken Passport: http://www.youtube.com/watch?v=1jponFXRHNM
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Digital Fridays - Social Traveling
- 2. social travelling Digital infrastructure and social media have changed the way how millions of people travel. Portals, websites and mobile applications make you discover world in a cheaper, faster and better way.
- 3. agenda • who is the traveler 2.0? • new ways of travelling • marketing communication overview
- 4. keep exploring Canadian Tourism Commission asked Canadians to capture the essence of their country in short movies. The material was used in production of 2-minute spot inviting tourists from all around the worl.
- 9. new ways of travelling
- 10. plane travel In case of airlines the most important thing is to engage the consumer during the flight. People don’t have to be just „passengers” – they can form an onboard community.
- 15. car travel Possession of a car is quite expensive these days. But for most of the time we drive alone or we leave the vehicle intact. Can it be changed?
- 16. carpooling Also: carpool, car-sharing, ride-sharing, lift-sharing or covoiturage. Form of travel in which you share the car with other.
- 17. carpooling Drivers and passengers who carpool share the cost of the ride, which consist of fuel costs, parking fees, highway fees or car rental. Carpooling is also considered to be environmental friendly.
- 21. carsharing System of a mutual use of personal cars. Cars are rented by companies (corporate model) or by private intermediaries (peer-to-peer model).
- 23. accommodation Social media allowed the creation of a completely new kind of accommodation, where you not only spend the night, but also meet new people and get to know more about the place you visit.
- 24. couch surfing?
- 25. couchsurfing Couchsurfing.org website was created in 2002. One can there offer free accommodation or find other users offering it in their homes or apartaments in any part of the world. Every user decides whether he accepts the request.
- 27. couchsurfing around the world New York Amsterdam
- 28. travel from home No time for a travel abroad? Not a problem. Contemporary services enable you to see the world while sitting in front of your computer or tablet.
- 29. google street view In May 2007 Google Maps introduced Street View – a panoramic, a 360 views for San Francisco, Las Vegas, Denver, Miami and New York, filmed with a camera mounted on a car.
- 41. the end