1. BUSINESS
PROCESS
RE-ENGINEERING
CREATE BRAND MARKET
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
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"holistic management"
approach

2.  Re-Organizing
 Re-Structuring
 Re-Designing
 Divisionalisation
 Regionalization
 Decentralization
 Centralization
 Control Measures
 Strong HRD
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
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3. Formulating Tools on -
 Strategic marketing
 Strategic planning
 Strategic management
 Sales management
 Core competence
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
OBJECTIVES
rings
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4. OBJECTIVESngs
DEFINING CEO’s :
 VISION
 PHILOSOPHY
 MISSION
 LONG AND SHORT TERM OBJECTIVES
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
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5.  FORMATS
 INQUIRY
 QUOTATION
 ORDER , EXECUTION & COMMISSION
PHASE I
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
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6.  RE-DESIGNING
 RE-STRUCTURING
 RE-ORGANISING
 RESPONSIBILITY
 ACCOUNTABILITY
 HRD MECHANISM
 CULTURE DEVELOPMENT
 IMPROVISING ORGANISATION BEHAVIOUR
 TRAINING NEEDS
 INTERNAL
 EXTERNAL
PHASE II
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
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7. COMMUNICATION
 PARALLEL
 HEIRARCHIAL
 CROSS
 UPWARDS
 TRANSPARENT
PHASE III
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
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8. STRATEGIC MARKETING
 COMPILING PRODUCT INFORMATION AND
CENTRALISING IT
 IDENTIFICATION OF VARIOUS APPLICATIONS
AND INDUSTRIES.
 COMPETITIVE INFORMATION :
 INTERNAL
 INTERNATIONAL
PHASE IV
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
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9. www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
 Their Market Share
 Industry Wise
 Regional Wise
 Our Share
 Defining Marketing and Sales Functions
 Budgeting & Targets
 Product / Individual Wise
 Regional Wise
 In Totality
 Business Economics Forefront
 Tools & Analysis of Various Business Units
 Diversification Trends
 Parallel
 Non Linear
PHASE IV
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10. CHANGING THE GAME
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
 What are the key forces of change influencing my organization?
 How is my field or industry changing?
 How is added competition putting pressure on costs and quality?
 Is my organization changing fast enough to ensure its
competitiveness in future?
 Is there an emphasized focus on quality, service and value in order to
retain and expand the customer base?
 What changes do I see coming that I will need to respond personally
 What is my attitude towards change at this point of time ? do I see it
an opportunity or a threat.
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11. SUMMARY
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal
This TYCOON task , can be accomplished with JOINT
EFFORTS and the SPIRITS of DYNAMISM
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12. SACHIN BANSAL- Chief Explorer
INDIA : +91 97111 90192
sb@creatingdemand.org
www.creatingdemand.org
facebook.com/creatingdemand
DELHI LONDON MELBOURNE NEW YORK ITALY
www.creatingdemand.org Copyright 2012-2013 Presentation by: Sachin Bansal