[self tune] is a mobile app which allows to measure user's stress level and gives him tips on how to deal with it efficiently. It uses a finger placed on smartphone camera lens to measure stress. After the measurement, depending on current user's stress level, application helps user to calm down and relax. For instance, it can advice simple breathing exercises, play calming music or give some general tips about stress relief.

1. [self tune]
A mobile application which helps to deal
with stress

2. Stress
75%
Permanent stress
• People
experience
stress every
day
• Stress is
generally
unavoidable

3. Stress
• Fatigue
• Anxiety
• Depression

4. Solution?
TV, music,
Internet
Other
Sport
Alcohol
Common ways to deal with stress

5. Solution!
Available at Windows Store!

6. Measure!
At first app allows user to measure
his stress level

7. Relax!
App advices user some ways to relax, like breathing techniques,
yoga exercises or general stress relief tips

8. Compare!
User measures his stress level one more time,
compares results and sees his progress

9. How it works?
Heart rate measurement using
smartphone camera lens

10. How it works?
Blood circulates through the body, so the
finger color changes when heart beats
Pulse chart is built by averaging the red component
of every frame captured from the camera

11. How it works?
Calculating stress level based on pulse fluctuations (heart rate
variability)

12. How it works?
Heart rate variability methodology is widely used all over the world. For
example, it is used for psychological training of military pilots

13. Cloud service • Storing
measurements
in the cloud
• Attaching time,
location and
personal feedback
to measurements

14. Big data
• Big data
analysis
• Stress
prediction
• Intelligent
recommendation
engine

15. Gamification
• Objectives
• Achievements
• Competitions
• Top users

16. Where is the money?
• Free app
• Premium
features
• Heart rate
monitor
• Corporate
solutions

17. Market 2013
$2.4B
2012
$2B
2011
$1.6B
2010
$0.9B
Digital health market grows
exponentially, which gives great
opportunities for young companies in
this field

18. Azumio Stress Check
GPS4Soul
Stress Tracker
Competitors
Our advantage:
• Combining stress
measurement and
relaxation
• Intelligent
recommendations
based on
measurement

19. Future
• Social
platform
• Wearable
devices
• Disease
diagnostics