Are you getting good value from your market data? At the turn of 2017/18, grasp surveyed 24 UK Fast Moving Consumer Goods / FMCG professionals. Our survey aimed to help category management/development professionals understand how to drive maximum value from UK FMCG investment in category data & insights. Participants were asked to benchmark the performance of different category data & insight suppliers. This is an executive summary of that research. Please contact us for more details.
This document describes the services of ePay Consulting, a payments industry consultancy. It specializes in landscape assessments, product definition, go-to-market strategies, sales optimization, data analytics, and other services. Sample engagements include payment solutions strategies and operational improvements for large acquirers and processors. Testimonials praise ePay's industry expertise, impactful recommendations, and ability to understand clients' needs. One case study describes ePay conducting research to define a smart terminal product launch strategy for a client.
Ready, Set, Launch: Using Social Media to Improve Product & Service Launches Visible Technologies
Product and service launches are often the biggest marketing event of the year. Are yours as good as they can be? In this webinar, we take a look at social media trends and how marketers can move beyond listening, exploring how social media can be used as a powerful strategic asset in product launches. Watch this webcast to learn:
- Why social media is the perfect source of insights around pricing, messaging, targeting, etc.
- How social media can be used to inform and optimize the launch lifecycle
- About real-world case studies where social media greatly improved launches
To learn more, contact us: bit.ly/VisibleContact
Value chain analysis examines all business processes involved in creating and delivering products/services to identify opportunities to reduce costs and improve efficiency. It involves breaking down a company's activities into primary and support functions to analyze where value is created and costs incurred. Conducting value chain analysis provides insights to streamline processes, eliminate waste, and enhance competitive advantage through cost leadership or differentiation.
Identifying A Good Business Opportunity (Entrepreneurship Development)SAPTARSHI GUHA
The document discusses identifying good business opportunities. It explains that entrepreneurs should solve customer problems and meet needs. Opportunities can arise from new technologies. The document also discusses Only Much Louder, an Indian event management company that solved a need for indie artists. Key resources, location factors, and Bengaluru are summarized. The timing of entering a market and inspiration sources like emerging technologies are also outlined. Finally, the document lists steps after identifying an opportunity like brainstorming, product analysis, and test marketing.
The document discusses the principles and processes of lean global startups. It describes the lean startup methodology which aims to shorten product development cycles and validate business models through an iterative process of building minimum viable products, measuring customer feedback, and continuously improving based on lessons learned. Key aspects covered include the lean canvas for documenting business models, establishing an MVP to test hypotheses, conducting A/B testing and continuous deployment of improvements, using metrics to drive decision making and pivoting when needed. The goal is rapid, low-cost experimentation to de-risk ideas and ensure products meet customer needs.
Sales analysis using product rating in data mining techniqueseSAT Journals
Abstract
In this paper a new product rating approach for mathematically and graphically analyzing sales of same type of products from different manufactures and with most frequent combination of items is proposed. In product sales market there is no specific rating for product of same type and combination of product purchasing pattern. By this we retrieve the best combination of products with mathematically rating. By this rating and pattern we can make graphical representation of rating and combination of product of same type to compare them with other . Data mining provide more abstract knowledge to analyze business functionalities with retail product data. The purpose of product is to fulfill need of customer , based upon it there are different company makes product of same type , by analyzing it mathematically best one can be calculated thing such as customer satisfaction , product efficiency , popularity among them.
Keywords: Data Mining, Sales Report, Product rating, Threshold value.
Are you getting good value from your market data? At the turn of 2017/18, grasp surveyed 24 UK Fast Moving Consumer Goods / FMCG professionals. Our survey aimed to help category management/development professionals understand how to drive maximum value from UK FMCG investment in category data & insights. Participants were asked to benchmark the performance of different category data & insight suppliers. This is an executive summary of that research. Please contact us for more details.
This document describes the services of ePay Consulting, a payments industry consultancy. It specializes in landscape assessments, product definition, go-to-market strategies, sales optimization, data analytics, and other services. Sample engagements include payment solutions strategies and operational improvements for large acquirers and processors. Testimonials praise ePay's industry expertise, impactful recommendations, and ability to understand clients' needs. One case study describes ePay conducting research to define a smart terminal product launch strategy for a client.
Ready, Set, Launch: Using Social Media to Improve Product & Service Launches Visible Technologies
Product and service launches are often the biggest marketing event of the year. Are yours as good as they can be? In this webinar, we take a look at social media trends and how marketers can move beyond listening, exploring how social media can be used as a powerful strategic asset in product launches. Watch this webcast to learn:
- Why social media is the perfect source of insights around pricing, messaging, targeting, etc.
- How social media can be used to inform and optimize the launch lifecycle
- About real-world case studies where social media greatly improved launches
To learn more, contact us: bit.ly/VisibleContact
Value chain analysis examines all business processes involved in creating and delivering products/services to identify opportunities to reduce costs and improve efficiency. It involves breaking down a company's activities into primary and support functions to analyze where value is created and costs incurred. Conducting value chain analysis provides insights to streamline processes, eliminate waste, and enhance competitive advantage through cost leadership or differentiation.
Identifying A Good Business Opportunity (Entrepreneurship Development)SAPTARSHI GUHA
The document discusses identifying good business opportunities. It explains that entrepreneurs should solve customer problems and meet needs. Opportunities can arise from new technologies. The document also discusses Only Much Louder, an Indian event management company that solved a need for indie artists. Key resources, location factors, and Bengaluru are summarized. The timing of entering a market and inspiration sources like emerging technologies are also outlined. Finally, the document lists steps after identifying an opportunity like brainstorming, product analysis, and test marketing.
The document discusses the principles and processes of lean global startups. It describes the lean startup methodology which aims to shorten product development cycles and validate business models through an iterative process of building minimum viable products, measuring customer feedback, and continuously improving based on lessons learned. Key aspects covered include the lean canvas for documenting business models, establishing an MVP to test hypotheses, conducting A/B testing and continuous deployment of improvements, using metrics to drive decision making and pivoting when needed. The goal is rapid, low-cost experimentation to de-risk ideas and ensure products meet customer needs.
Sales analysis using product rating in data mining techniqueseSAT Journals
Abstract
In this paper a new product rating approach for mathematically and graphically analyzing sales of same type of products from different manufactures and with most frequent combination of items is proposed. In product sales market there is no specific rating for product of same type and combination of product purchasing pattern. By this we retrieve the best combination of products with mathematically rating. By this rating and pattern we can make graphical representation of rating and combination of product of same type to compare them with other . Data mining provide more abstract knowledge to analyze business functionalities with retail product data. The purpose of product is to fulfill need of customer , based upon it there are different company makes product of same type , by analyzing it mathematically best one can be calculated thing such as customer satisfaction , product efficiency , popularity among them.
Keywords: Data Mining, Sales Report, Product rating, Threshold value.
User experience design requires varying levels of effort depending on factors like company size, market maturity, and product lifecycle stage. For new products in new markets, substantial user research, prototyping, and usability testing is recommended to ensure solutions meet user needs. For updates to established products in mature markets, minimal effort may be sufficient. The right amount of UX work balances business objectives with creating easy to use solutions that delight customers.
[AI Webinar Series P1] - How Advanced Text Analytics Can Increase the Operati...JK Tech
Digitization is considered as the next step-change that will have a bigger impact on businesses than even the internet. To win in the digital journey, companies must act now, or be left behind wondering what happened!
In this webinar series, JKT Smart Analytics demonstrates how they empower their customers to create maximum business value out of this eminent Digital data explosion through digital business empowerment by leveraging the digitization to increase their top-line revenue – customer experience, optimize the bottom-line costs – operational efficiency, enhancing the safety factor and reinventing the business process in line with the changing world.
This webinar is focused on how our AI-based text analytics solutions – First, JKT Social Media Radar; a SaaS-based AI NLP Platform, helping organizations to gain insights on market and customer perceptions on their brands, products & services. Secondly, Sales Promotion Recommendation Engine helps customers to enhance their top-line growth and streamline the bottom-line costs.
KEY TAKEAWAYS:
1) How should a business plan their journey through the Digital data revolution?
2) How can a company make use of digital data to create effective data strategies for the increased outcome(s)?
3) How IT practitioners can catalyst the digital data mining journey and attract business adoption?
4) JKT Social Media Radar solution – What, Why, Supporting Business applications, and more.
5) How can companies reduce operational costs by automating human effort-intensive tasks using cognitive Analytics?
Business Model Canvas Strategic Planning Book and WorkbookRamona Szenasi
Business Model Canvas is a strategic planning technique that helps companies answer core questions about their business. The Business Model Canvas book provides easy-to-understand instructions for how to use the model and includes an interactive workbook.
Make notes or modify your notes with this interactive PDF. It'll explain how to fill it out in detail and also provide an overview on what needs to be included.
www.7needs.com
QueBIT is a trusted expert in business analytics. They help organizations apply analytics to key functions to improve performance. QueBIT uses a collaborative approach to implement customized analytics solutions tailored for each client. Their solutions and expertise span data management, business intelligence, and advanced analytics. This allows clients to gain insights from their data to make better decisions and outperform competitors.
GN is a consulting company specialized in IT solutions since 1994. It offers integrated solutions to help customers succeed in areas like business strategy, processes, technology, and people. GN's solutions include ERP integration, CRM, mobile apps, and custom software development. One of GN's flagship products is GN Platform One, a mobile application platform that connects ERP systems like Oracle and SAP directly to mobile devices for real-time management and data access. This allows customers to improve areas like warehouse management, sales, and workforce management through increased mobility and efficiency.
1. Sales and marketing analytics uses descriptive, diagnostic, predictive, and mechanistic analytics types to generate insights from business data in areas like consumer behavior, customer segmentation, pricing, recommendations, and sales force performance.
2. Common applications of analytics include understanding consumer behavior, customer segmentation, marketing mix optimization, and sales force efficiency.
3. Popular tools for sales and marketing analytics include Zoho Analytics, Yellowfin, Looker, Microsoft Excel, and various report generation and data visualization software.
This document summarizes Tata Consultancy Services' Insurance Innovation Lab. The lab provides an environment for insurance companies to ideate, design, and develop innovative solutions using new technologies. It tracks industry trends to identify opportunities that help insurers balance risks and opportunities. The lab offers engagement models like workshops and joint innovation labs to meet customers' diverse innovation needs. It also provides solutions across various insurance processes like product management, underwriting, and claims management to help optimize operations and enhance customer experience. Partnering with TCS allows access to their business-aligned solutions, range of offerings, consulting expertise, and innovation ecosystem.
Real-time Market Basket Analysis for Retail with HadoopDataWorks Summit
This document discusses using Hadoop to perform real-time market basket analysis for retailers. It describes running association rule mining algorithms on large transaction data to identify related products purchased together. The results are integrated into a business intelligence dashboard to help retailers with promotional strategies, store layouts, and other decisions. An example is given of an Italian fashion company analyzing over 100 million receipts to improve marketing campaigns. Future work involves developing a full framework enabling users to customize advanced data mining on big data sources through Hadoop and BI tools.
This document summarizes National Financial's offerings for broker-dealers, including superior services, comprehensive product solutions, value-added services, and technology solutions to help firms grow their business. It highlights National Financial's dedicated relationship managers, flexible technology platform Streetscape, and the strength and experience of working with a leading clearing and custody provider of Fidelity Investments, which has $5 trillion in assets under administration.
The document summarizes the results and impacts of various companies' participation in the Accelerate project. The project aimed to identify needs for go-to-market acceleration in industry and collect metrics from use cases. Participating companies reported benefits like improved ability to bring products to market, establishing new ventures, increased networking and academic knowledge of acceleration best practices.
The document summarizes information about the BrandMaker company and its marketing resource management software. It discusses that BrandMaker is a European leader in MRM software focused on medium and large organizations. It has 170 employees and offers a web-based, modular software solution that optimizes marketing processes and increases productivity. Typical customers are companies that value their brand and need to coordinate marketing across different structures. The rollout process involves workshops to analyze customer needs, concept creation, and implementation in phases with pilot testing and feedback.
SpigitEngage is a Crowd innovation Software as a Service technology platform used by large organizations including many of the Fortune 100 to tap into their "crowd" of employees, customers and partners to generate a pipeline of innovation for the business. Predictions is a new module that allows you to use the crowd to predict the value of ideas - how much revenue will it generate, how much will it cost, what's the likely time to market. Using a diverse crowd of people in your business typically yields better results than asking just the business analysts or project managers in your business. This slideshare discusses the Predictions functionality and the science behind it.
VertexPlus Group is a leading business conglomerate providing innovative technology solutions and digital marketing services across various industries. It has expertise in areas like software consulting, IT solutions, and digital marketing. The group operates various subsidiary companies focused on different technology domains and services. VertexPlus aims to provide cost-effective solutions using latest technologies to help businesses gain competitive advantages.
Convergytics is a fast-growing analytics company that provides solutions and consulting services. They have a team of over 100 experts certified in various analytics tools and methods. Their focus is on innovation through proprietary frameworks and data-driven solutions. They provide engagement options such as pilot projects, annual retainers, and strategic partnerships to help clients with marketing, digital, CRM, and data analytics needs across industries. Their goal is to establish analytics as a revenue driver for clients through measurable and ROI-focused programs.
Asia Research Partners provides a full range of market research solutions to global clients through custom-tailored and cost-efficient approaches. They have expertise in healthcare, IT, automotive, consumer, and other industries. Their services include quantitative and qualitative research such as surveys, interviews, focus groups, and more. They have capabilities across Asia and globally through partnerships worldwide.
Digital business transformation- IT StrategyTushar Sharma
A Study of Digital Business Transformation which is the need of the hour in the IT industry. It also showcases the need for B2B platform for a business transformation.
Voice pick Research - Product InformationVoicePick1
1) Voice Pick is a Vietnamese customer insight platform that allows companies to collect real data from real users in their target audiences and segment them.
2) The platform provides standardized and customized data analysis packages, starting from basic data needs to more in-depth exploratory analysis. It focuses on automation, scalability, and quality control.
3) Voice Pick's analysis and consulting team can provide strategic recommendations throughout a product's lifecycle from introduction to decline, based on collected consumer data and insights.
Customer feedback is when a customer tells you something about what they want or need. This information can be good or bad. It helps keep track of the quality and often forces the company to come up with new products to meet customer needs. Digital software has replaced the old ways of putting together feedback. Procedures for getting feedback help small businesses grow, manage their internal structures better, and use their resources at the right time.
In order to grow a business, you need to know how important customer feedback is. Since the current market is driven by what customers want, their thoughts and ideas are important if you want to stay in business. It helps businesses run more smoothly and make better products. Getting feedback from customers or collecting data in a passive way has been around for a very long time. With the development of the Internet, especially after the end of the Cold War, getting feedback is now easy and cheap.
Explore the key differences between silicone sponge rubber and foam rubber in this comprehensive presentation. Learn about their unique properties, manufacturing processes, and applications across various industries. Discover how each material performs in terms of temperature resistance, chemical resistance, and cost-effectiveness. Gain insights from real-world case studies and make informed decisions for your projects.
User experience design requires varying levels of effort depending on factors like company size, market maturity, and product lifecycle stage. For new products in new markets, substantial user research, prototyping, and usability testing is recommended to ensure solutions meet user needs. For updates to established products in mature markets, minimal effort may be sufficient. The right amount of UX work balances business objectives with creating easy to use solutions that delight customers.
[AI Webinar Series P1] - How Advanced Text Analytics Can Increase the Operati...JK Tech
Digitization is considered as the next step-change that will have a bigger impact on businesses than even the internet. To win in the digital journey, companies must act now, or be left behind wondering what happened!
In this webinar series, JKT Smart Analytics demonstrates how they empower their customers to create maximum business value out of this eminent Digital data explosion through digital business empowerment by leveraging the digitization to increase their top-line revenue – customer experience, optimize the bottom-line costs – operational efficiency, enhancing the safety factor and reinventing the business process in line with the changing world.
This webinar is focused on how our AI-based text analytics solutions – First, JKT Social Media Radar; a SaaS-based AI NLP Platform, helping organizations to gain insights on market and customer perceptions on their brands, products & services. Secondly, Sales Promotion Recommendation Engine helps customers to enhance their top-line growth and streamline the bottom-line costs.
KEY TAKEAWAYS:
1) How should a business plan their journey through the Digital data revolution?
2) How can a company make use of digital data to create effective data strategies for the increased outcome(s)?
3) How IT practitioners can catalyst the digital data mining journey and attract business adoption?
4) JKT Social Media Radar solution – What, Why, Supporting Business applications, and more.
5) How can companies reduce operational costs by automating human effort-intensive tasks using cognitive Analytics?
Business Model Canvas Strategic Planning Book and WorkbookRamona Szenasi
Business Model Canvas is a strategic planning technique that helps companies answer core questions about their business. The Business Model Canvas book provides easy-to-understand instructions for how to use the model and includes an interactive workbook.
Make notes or modify your notes with this interactive PDF. It'll explain how to fill it out in detail and also provide an overview on what needs to be included.
www.7needs.com
QueBIT is a trusted expert in business analytics. They help organizations apply analytics to key functions to improve performance. QueBIT uses a collaborative approach to implement customized analytics solutions tailored for each client. Their solutions and expertise span data management, business intelligence, and advanced analytics. This allows clients to gain insights from their data to make better decisions and outperform competitors.
GN is a consulting company specialized in IT solutions since 1994. It offers integrated solutions to help customers succeed in areas like business strategy, processes, technology, and people. GN's solutions include ERP integration, CRM, mobile apps, and custom software development. One of GN's flagship products is GN Platform One, a mobile application platform that connects ERP systems like Oracle and SAP directly to mobile devices for real-time management and data access. This allows customers to improve areas like warehouse management, sales, and workforce management through increased mobility and efficiency.
1. Sales and marketing analytics uses descriptive, diagnostic, predictive, and mechanistic analytics types to generate insights from business data in areas like consumer behavior, customer segmentation, pricing, recommendations, and sales force performance.
2. Common applications of analytics include understanding consumer behavior, customer segmentation, marketing mix optimization, and sales force efficiency.
3. Popular tools for sales and marketing analytics include Zoho Analytics, Yellowfin, Looker, Microsoft Excel, and various report generation and data visualization software.
This document summarizes Tata Consultancy Services' Insurance Innovation Lab. The lab provides an environment for insurance companies to ideate, design, and develop innovative solutions using new technologies. It tracks industry trends to identify opportunities that help insurers balance risks and opportunities. The lab offers engagement models like workshops and joint innovation labs to meet customers' diverse innovation needs. It also provides solutions across various insurance processes like product management, underwriting, and claims management to help optimize operations and enhance customer experience. Partnering with TCS allows access to their business-aligned solutions, range of offerings, consulting expertise, and innovation ecosystem.
Real-time Market Basket Analysis for Retail with HadoopDataWorks Summit
This document discusses using Hadoop to perform real-time market basket analysis for retailers. It describes running association rule mining algorithms on large transaction data to identify related products purchased together. The results are integrated into a business intelligence dashboard to help retailers with promotional strategies, store layouts, and other decisions. An example is given of an Italian fashion company analyzing over 100 million receipts to improve marketing campaigns. Future work involves developing a full framework enabling users to customize advanced data mining on big data sources through Hadoop and BI tools.
This document summarizes National Financial's offerings for broker-dealers, including superior services, comprehensive product solutions, value-added services, and technology solutions to help firms grow their business. It highlights National Financial's dedicated relationship managers, flexible technology platform Streetscape, and the strength and experience of working with a leading clearing and custody provider of Fidelity Investments, which has $5 trillion in assets under administration.
The document summarizes the results and impacts of various companies' participation in the Accelerate project. The project aimed to identify needs for go-to-market acceleration in industry and collect metrics from use cases. Participating companies reported benefits like improved ability to bring products to market, establishing new ventures, increased networking and academic knowledge of acceleration best practices.
The document summarizes information about the BrandMaker company and its marketing resource management software. It discusses that BrandMaker is a European leader in MRM software focused on medium and large organizations. It has 170 employees and offers a web-based, modular software solution that optimizes marketing processes and increases productivity. Typical customers are companies that value their brand and need to coordinate marketing across different structures. The rollout process involves workshops to analyze customer needs, concept creation, and implementation in phases with pilot testing and feedback.
SpigitEngage is a Crowd innovation Software as a Service technology platform used by large organizations including many of the Fortune 100 to tap into their "crowd" of employees, customers and partners to generate a pipeline of innovation for the business. Predictions is a new module that allows you to use the crowd to predict the value of ideas - how much revenue will it generate, how much will it cost, what's the likely time to market. Using a diverse crowd of people in your business typically yields better results than asking just the business analysts or project managers in your business. This slideshare discusses the Predictions functionality and the science behind it.
VertexPlus Group is a leading business conglomerate providing innovative technology solutions and digital marketing services across various industries. It has expertise in areas like software consulting, IT solutions, and digital marketing. The group operates various subsidiary companies focused on different technology domains and services. VertexPlus aims to provide cost-effective solutions using latest technologies to help businesses gain competitive advantages.
Convergytics is a fast-growing analytics company that provides solutions and consulting services. They have a team of over 100 experts certified in various analytics tools and methods. Their focus is on innovation through proprietary frameworks and data-driven solutions. They provide engagement options such as pilot projects, annual retainers, and strategic partnerships to help clients with marketing, digital, CRM, and data analytics needs across industries. Their goal is to establish analytics as a revenue driver for clients through measurable and ROI-focused programs.
Asia Research Partners provides a full range of market research solutions to global clients through custom-tailored and cost-efficient approaches. They have expertise in healthcare, IT, automotive, consumer, and other industries. Their services include quantitative and qualitative research such as surveys, interviews, focus groups, and more. They have capabilities across Asia and globally through partnerships worldwide.
Digital business transformation- IT StrategyTushar Sharma
A Study of Digital Business Transformation which is the need of the hour in the IT industry. It also showcases the need for B2B platform for a business transformation.
Voice pick Research - Product InformationVoicePick1
1) Voice Pick is a Vietnamese customer insight platform that allows companies to collect real data from real users in their target audiences and segment them.
2) The platform provides standardized and customized data analysis packages, starting from basic data needs to more in-depth exploratory analysis. It focuses on automation, scalability, and quality control.
3) Voice Pick's analysis and consulting team can provide strategic recommendations throughout a product's lifecycle from introduction to decline, based on collected consumer data and insights.
Customer feedback is when a customer tells you something about what they want or need. This information can be good or bad. It helps keep track of the quality and often forces the company to come up with new products to meet customer needs. Digital software has replaced the old ways of putting together feedback. Procedures for getting feedback help small businesses grow, manage their internal structures better, and use their resources at the right time.
In order to grow a business, you need to know how important customer feedback is. Since the current market is driven by what customers want, their thoughts and ideas are important if you want to stay in business. It helps businesses run more smoothly and make better products. Getting feedback from customers or collecting data in a passive way has been around for a very long time. With the development of the Internet, especially after the end of the Cold War, getting feedback is now easy and cheap.
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Explore the key differences between silicone sponge rubber and foam rubber in this comprehensive presentation. Learn about their unique properties, manufacturing processes, and applications across various industries. Discover how each material performs in terms of temperature resistance, chemical resistance, and cost-effectiveness. Gain insights from real-world case studies and make informed decisions for your projects.
Abasse Twalal Harouna: The Maestro of Digital Marketing - His Journey and Ach...Abasse Twalal Harouna
Abasse Twalal Harouna, a name synonymous with innovation and excellence in the digital marketing industry, has made significant strides in empowering small and medium-sized businesses (SMBs) to achieve remarkable growth. With a career marked by numerous accolades and a trail of success stories, Harouna's journey from a passionate student of marketing to a renowned digital marketing expert is both inspiring and instructive.
Abasse Twalal Harouna’s early life laid a strong foundation for his future success. Born and raised in a family that highly valued education and innovation, Harouna was encouraged to pursue his interests from a young age. This supportive environment fueled his passion for technology and business, leading him to pursue higher education in Business Administration with a focus on Marketing at a prestigious Canadian university. His academic background provided him with a comprehensive understanding of business principles and marketing strategies, setting the stage for his remarkable career.
Upon completing his degree, Abasse Twalal Harouna quickly recognized the transformative potential of digital marketing. He understood that the digital landscape was rapidly evolving and that businesses needed to adapt to remain competitive. With a clear vision, Harouna entered the digital marketing field, driven by a desire to help businesses grow through innovative online strategies. His early career was marked by hands-on experience with various digital marketing agencies, where he honed his skills in SEO, content marketing, social media marketing, and PPC advertising.
Abasse Twalal Harouna’s expertise spans multiple facets of digital marketing, making him a versatile and highly effective strategist. One of his key areas of specialization is Search Engine Optimization (SEO). Harouna understands that SEO is crucial for enhancing online visibility and driving organic traffic to websites. By employing advanced SEO techniques, such as thorough keyword research, on-page optimization, and building high-quality backlinks, Harouna ensures that his clients' websites rank high on search engine results pages (SERPs). This not only attracts more visitors but also improves the overall online presence of the businesses he works with.
Content marketing is another domain where Abasse Twalal Harouna excels. He firmly believes that content is king in the digital world and leverages it to create compelling, value-driven content that resonates with target audiences. From blog posts and articles to videos and infographics, Harouna’s content marketing strategies are designed to engage and educate potential customers. This approach not only drives brand awareness but also fosters customer loyalty, contributing to long-term business success.
In today’s connected world, social media marketing is vital for brand promotion, and Abasse Twalal Harouna has mastered this art. He crafts tailored social media campaigns that enhance brand visibility and foster engagement.
2. NUMENOVA
AI SOLUTIONS
A fusion of “numerus” (Latin for number) and
“innova,” signifying innovative numerical solutions
for problems around the globe.
www.numenova.ai
4. NUMENOVA
AI SOLUTIONS
Valuer
intelligent way of estimating value of a company
PolicyPulse
searching for possible policy measures for better wellbeing
EcoIntelliRate
estimating building EPC in environment with limited information
SustainaMetricAI
using AI to evaluate ESG performance of companies
InsureTechGuard
using AI to evaluate financial stability of insurance companies
www.numenova.ai
6. NUMENOVA
AI SOLUTIONS
Valuer
intelligent way of estimating value of a company
• Our comprehensive solution provides users with a quick and
efficient assessment of the value of a company (both public and
private) to make more informed decisions regarding investments,
sales, acquisition, etc.
• We developed new hierarchical AI model that uses deep learning
methods as well as unsupervised learning methods.
• It consists of 3 parts:
1. An AI model for classifying an enterprise into a corresponding industry.
2. An AI model for determining peer selection.
3. Na valuation AI model, which, on the basis of selected market
multipliers and on the basis of a multitude of additional information,
estimates the value of a given company.
www.numenova.ai
7. NUMENOVA
AI SOLUTIONS
• The innovation introduces modern concepts of artificial intelligence
into traditional business valuation methods and is intended for a
wider range of users.
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SOM networks.
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• In addition, our solution solves basic theoretical issues in the field of
valuation, as it provides answers to questions related to:
1. the selection of appropriate/suitable indicators for evaluation,
2. as well as determining the appropriate number of companies for
comparison with a given company.
Valuer
intelligent way of estimating value of a company
www.numenova.ai
8. NUMENOVA
AI SOLUTIONS
• Numenova Valuer significantly accelerates the business valuation
process while simultaneously enhancing the reliability of the
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as well as in the decision-making processes themselves in
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• Our product provides a solution for two problems – time and
affordability.
• International research of the valuation services market also shows
the need for such a solution, as projections of this market show
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Valuer
intelligent way of estimating value of a company
www.numenova.ai
9. NUMENOVA
AI SOLUTIONS
• Numenova Valuer is not limited to a specific market but works
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innovation makes the valuation available to small investors who are
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fundamental problems in financial markets.
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the impact of psychological factors on market volatility, leading to
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Valuer
intelligent way of estimating value of a company
www.numenova.ai
10. NUMENOVA
AI SOLUTIONS
• Digital inovation consists of several parts:
1. classification of the company into the corresponding industry,
2. search for peers, and
3. valuation of the company based on market multipliers and additional
information.
• Each of the individual parts has already been implemented, but
separately from the others.
• All three parts were or are still in the phase of international review
procedures, as we want to provide appropriate references for
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• All tests were conducted on real data and cover companies from all
over the world.
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models into a unified user interface.
Valuer
intelligent way of estimating value of a company
www.numenova.ai
11. NUMENOVA
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• Our solution is based on data that is publicly available (web), so we
did not violate any law related to the protection of personal data.
• All calculations are done locally, so there is no problem of data
leakage, nor dependence on large providers of AI solutions.
Valuer
intelligent way of estimating value of a company
www.numenova.ai
