Weird, Useful, Significant: Internet marketing NOW
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If you want to succeed on the internet, talk to the slightly weird/obsessed audience who will hang on and pass on your every word. Don't demand significance. EARN IT.
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Weird, Useful, Significant: Internet marketing NOW
- 1. WEIRD, USEFUL, SIGNIFICANTINTERNET MARKETING NOW Related links at: portent.co/sigannt
- 6. I DO MY OWN STUNTS portent.co/sigannt
- 7. 0 Ā even gods fail on a 1. 1 Ā
- 8. aka: HAPPENS
- 9. PART 1: IN WHICH I INTRODUCE A STORY AS OLD AS CIVILIZATION
- 11. Has a marketing great idea Now it's a gimmick Company A Company C Company E THE GRAPH HAS A DECENT MARKETING IDEA GOOD STUFF HAPPENS
- 14. 300 in 2 days
- 16. If youāre going to flog the crap out of a word 0 Ā 2 Ā
- 17. LOOK IT UP FIRST. 0 Ā 2 Ā
- 18. Has a marketing great idea Now it's a gimmick Company A Company C Company E THE GRAPH HAS A DECENT MARKETING IDEA GOOD STUFF HAPPENS
- 19. Has a marketing great idea Now it's a gimmick Company A Company C Company E THE GRAPH OF SHAME HAS A DECENT MARKETING IDEA
- 20. TOTAL FAILURE
- 21. WRITE _____ IS DEAD BLOG POST
- 22. I MAY GET VIOLENT 0 Ā 3 Ā
- 23. MARKETING HAS NOT CHANGED 0 Ā 4 Ā
- 24. MARKETING IS ABOUT SIGNIFICANCE 0 Ā 5 Ā
- 25. SIGNIFICANCE THE QUALITY OF BEING WORTHY OF ATTENTION FROM THE DICTIONARY:
- 26. SIGNIFICANCE THE QUALITY OF BEING WORTHY OF ATTENTION TO PEOPLE WHO MAY NEVER BUY, BUT WILL ALWAYS SPREAD THE WORD. IANāS MARKETING VERSION:
- 27. YOU CANNOT BUY OR FORCE SIGNIFICANCE 0 Ā 6 Ā
- 28. YOU CANāT GET IT WITH āCONTENT MARKETINGā
- 31. YOU INVITE SIGNIFICANCE BY STANDING OUT TO THOSE WHO ARE COMPELLED TO RESPONDā¦ (aka THE WEIRD) --from Seth Godinās We Are All Weird
- 32. ā¦BY MAKING YOURSELF USEFULā¦
- 35. WEIRD
- 36. READ WE ARE ALL WEIRD (Seth Godin) 0 Ā 8 Ā
- 37. ITāS HARD TO STAND OUT FROM THE CROWD. SO DONāT HANG OUT WITH THE CROWD.
- 38. INSTEAD, CHOOSE THE WEIRD. REALLY LIKES WAFFLES IT'S TRUE. 0 Ā 9 Ā
- 39. WEIRD = A NICHE. ANY NICHE. ALLERGIC TO WOOL DUDE. THAT'S PERSONAL.
- 40. WEIRD DOESNāT MEAN CRAZY 1 Ā 0 Ā
- 41. SO HOW DO YOU FIND YOUR IDEAL WEIRD? i can't believe a grown man is playing this game. i know, right?
- 42. LOOK FOR OVERLAP 1 Ā 1 Ā
- 43. NEED APPLIANCES LIKE TO SEE STUFF GET SMASHED WILL IT BLEND
- 44. LIKE MUSIC CANāT DANCE GANGNAM STYLE
- 48. SELLING TO THE WEIRD USING OVERLAP IS GOOD FOR EVERY TACTIC & CHANNEL 1 Ā 2 Ā
- 49. LOTSA MENTIONS
- 50. LOTSA LINKS
- 51. LOTSA HAPPY SOCIAL STUFF
- 52. LIKES CARTOONS LIKES STAR WARS DRAW STAR WARS CARTOONS
- 55. FINDING OVERLAP
- 56. ONE WAY TO FIND OVERLAP: THINK 1 Ā 3 Ā
- 57. DOG OWNERS
- 58. OUT OF SHAPE DOG OWNERS WHO NEED EXERCISE DOG OWNERS
- 59. DOG OWNERS OUT OF SHAPE DOG OWNERS WHO NEED EXERCISE I DONāT NEED TO KNOW WHAT THIS IS 1 Ā 4 Ā
- 60. DOG OWNERS OUT OF SHAPE DOG OWNERS WHO NEED EXERCISE I JUST NEED TO KNOW ABOUT THIS
- 61. CHECK CHATTER: GOOGLE 1 Ā 5 Ā
- 62. Checking for questions & discussion: phrase + ? 1 Ā 6 Ā
- 63. Checking for questions & discussion: phrase + ? site:quora.com 1 Ā 7 Ā
- 64. CHECK CHATTER: TOPSY 1 Ā 8 Ā
- 65. AUDIENCE OF 3? THATāS FINE 1 Ā 9 Ā
- 66. Theyāre more likely to spread the word. well golly, that's swell! the warts are all gone! Didn't even leave a scar!
- 67. ANOTHER WAY TO FIND OVERLAP:
- 68. RANDOM AFFINITY 2 Ā 0 Ā ANOTHER WAY TO FIND OVERLAP:
- 69. RANDOM AFFINITY: TWO IDEAS LINKED ONLY BY THE FACT THAT A GROUP OF PEOPLE LIKE THEM BOTH.
- 70. āPEOPLE WHO LIKE SCRABBLE ARE 2X MORE LIKELY TO LIKE LIME JELLO.ā
- 72. STEP 1: PICK NETWORKS ANYWHERE PEOPLE PARTICIPATE
- 74. THINK: āPEOPLE WHO LIKED ALSO LIKEDā STEP 2: RESEARCH
- 75. SEEK THE RANDOM 2 Ā 2 Ā
- 76. YOUāRE A TRAVEL COMPANY. YOU WANT TO COMPETE WITH THE LONELY PLANET.
- 78. SORTA RANDOM
- 79. RANDOM AFFINITIES CAN DRIVE CONTENT
- 80. 10 GREAT TRAVEL SMOOTHIES BEST SMOOTHIES IN EUROPE SMOOTHIE CONSUMPTION PER CAPITA BY COUNTRY
- 81. 2 Ā 3 Ā RANDOM AFFINITIES CAN DRIVE AD TARGETING
- 82. TEST ADS TARGETING THEM 2 Ā 4 Ā
- 83. TEST ADS TARGETING THEM 2 Ā 5 Ā
- 84. FACEBOOK AD PLANNER 2 Ā 6 Ā
- 85. SOMETIMES FACEBOOK IS INSANE 2 Ā 7 Ā
- 86. LOOKING TO START A GAMING GROUP? 2 Ā 8 Ā
- 87. START A BRUCE CAMPBELL FAN CLUB
- 88. sorry, no data, no budget. This is still not truly data, right?
- 89. 2 Ā 9 Ā
- 91. 5335 4462 4352 4202 4179 4042 3894 3825 3764 3651 3642 3632 National Geographic Barack Obama The Beatles Starbucks Traveling Music Photography Coldplay Michael Jackson Lady Gaga Bob Marley Coca-Cola Observed overlap with 'The Lonely Planet'
- 92. LIKES THE BEATLES LIKES TO TRAVEL ADS ON SPOTIFY
- 93. WISDOM.COM 3 Ā 1 Ā GREAT DATAā¦
- 95. 3 Ā 2 Ā DONāT LOOK AT LIKES LOOK AT ACTIVITY
- 96. HOW MANY POST TO PAGE A? AND PAGE B? ON REDDIT? ON FACEBOOK? ON TWITTER?
- 97. HOW MANY LIKE POSTS ON PAGE A? AND PAGE B? ON REDDIT? ON FACEBOOK? ON TWITTER?
- 98. A GUY CAN DREAMā¦
- 101. BUT WEIRD ONLY GETS YOU SO FAR.
- 102. BE USEFUL SIGNIFICANT MUST HAVE REAL VALUE TO THE AUDIENCE 3 Ā 3 Ā
- 105. FIND QUESTIONS ANSWER QUESTIONS 3 Ā 4 Ā
- 106. 3 Ā 5 Ā GOOGLE SUGGEST, OF COURSE
- 107. 3 Ā 5 Ā
- 108. 3 Ā 5 Ā
- 109. 3 Ā 5 Ā
- 110. 3 Ā 5 Ā
- 111. QUORA.COM 3 Ā 6 Ā
- 112. QUORA.COM IS LIKE FOCUS GROUPS, BUT DIPPED IN CHOCOLATE.
- 113. FIND A TOPIC
- 114. VIEW QUESTIONS
- 116. FIRST, GET SCRAPER (CHROME REQUIRED) 3 Ā 7 Ā
- 117. FIND A TOPIC
- 118. VIEW QUESTIONS
- 119. SCROLL A BIT LOADS MORE QUESTIONS 3 Ā 8 Ā
- 120. HIGHLIGHT 1 QUESTION
- 124. TEXT TO COLUMNS 3 Ā 9 Ā
- 127. SORT 4 Ā 0 Ā
- 128. A LESS WEIRD EXAMPLE: 300+ QUESTIONS
- 129. GETTING FANCY: PULLING OUT ANSWER COUNT 4 Ā 1 Ā
- 131. ITāS EASY!!! hahaha i just kidding. check the link bundle.
- 132. NOW, I CAN FIND QUESTIONS WITH LOTS OF FOLLOWERS/FEW ANSWERS.
- 134. āWE CHOOSE TO GO TO THE MOONā¦ā
- 135. 4 Ā 3 Ā NO ONE IS BORING
- 138. FORMULA
- 139. USEFUL GETS HEARD 4 Ā 4 Ā
- 140. FOLLOWERWONK SEARCH BIOS 4 Ā 5 Ā
- 142. STALK REACH OUT TO OVERLAPPING FOLLOWERS
- 146. FREE EBOOKS ON KINDLE 4 Ā 7 Ā
- 148. I MADE YOU A LIST
- 154. ZERO CLICKS
- 155. 72 CLICKS IN 2 HOURS 4 Ā 9 Ā
- 157. ISNāT SIGNIFICANCE JUST ABOUT CONTENT?
- 158. ISNāT SIGNIFICANCE JUST ABOUT CONTENT?
- 160. BE CONSISTENT DONāT PROMISE ME CHOCOLATE CHIP AND GIVE ME OATMEAL RAISIN 5 Ā 0 Ā
- 161. USABILITY MATTERS 5 Ā 1 Ā
- 162. USABILITY MATTERS 5 Ā 1 Ā
- 163. omg what do i do?!!!
- 164. SPEEDāS KIND OF IMPORTANT CORRELATION TO CONVERSIONS 5 Ā 2 Ā
- 165. CONSISTENCY IN ALL THINGS CEMENTS SIGNIFICANCE
- 167. LOCATION 5 Ā 3 Ā
- 168. i want to cut fruit!!!
- 172. RESPONSE 5 Ā 4 Ā
- 177. 5 Ā 5 Ā
- 181. STICKY
- 182. WONāT TRIGGER THE SAME RESPONSE AS CONVERSATION-BUILDING 5 Ā 6 Ā
- 186. THE ROI IS DAMNED GOOD 5 Ā 8 Ā
- 187. HOW MUCH WOULD THESE COST?
- 188. DA 70+ 8 LINKS x $200/link $1600 PENGUIN DISCOUNT
- 189. DA 70+ 8 LINKS x $200/link $1600 PER MONTH $19,200 PER YEAR
- 190. DA 70+ 3 tries $2000/try $6000 PER YEAR
- 191. DA 70+ 3 tries $2000/try $6000 PER YEAR No pissed penguins? Priceless.
- 193. THIS STUFF IS REALLY HARD
- 198. 1 PRINT AD PUBLICATION: $50,000 REACH: 250,000 COST: $.20/PERSON ROI: $0.0000000000000000
- 199. MESSAGING, 10 CREATIVE, ADJUST EXISTING: $30,000 REACH: 250,000 COST: $.04/PERSON ROI: 10:1
- 200. SIGNIFICANCE FILTERS THE SHINY THINGS 5 Ā 9 Ā
- 201. WILL THIS BUILD SIGNIFICANCE?
- 202. HOW ABOUT THIS?
- 203. OR THIS?
- 204. DONāT QUIT THIS
- 205. NEVER, EVER SPLIT THE (ADVENTURING) PARTY 6 Ā 0 Ā you handle the dragon. i'm going to search for gold. this won't end well.
- 206. aka STAY FOCUSED 6 Ā 1 Ā
- 207. THE SIGNIFICANT SHALL INHERIT THE INTERNET YEAH BABY.