Radio Futures 2010 provides a strategic overview of the evolving audio landscape for broadcasters, webcasters and other industry stakeholders.
This report looks at the following issues:
<li>the extent to which the role that broadcast radio plays in listeners’ lives
<li>the impact of new audio alternatives on this role</li>
<li>the types of Internet-only audio services that are gaining traction</li>
<li>the relative use of Internet-only and broadcast radio applications on the
mobile platform, and</li>
<li>the impact of HD radio in the US</li>
By surveying online consumers in the US, Canada and the UK, the
study observes changes in the audio landscape through the lens of
different regulatory and competitive environments.