1. 19B Meenakshi Gardens, Maruthi Nagar 3rd Phase 3rd Street,
Thundalam, Iyyapanthangal, Chennai 600 077.
Mobile: 9585981847, 8015925109
Email: vinodhbabu.ch@gmail.com
Vinodh babu.ch
• Selfmotivated and result oriented Sales Management professional with a career spanning 16
years of high level performance
Summary Profile
• Sales: I see everyday as a new day and prepare myself to face the challenges; track record of
consistent performance demonstrated by achievement of all given targets till date
• Communication: Convincing skills combined with knack for facilitating clients to talk thus enabling
recognition of strengths/weakness and key motivating factor required to close deals
• Leadership: Perceive individuals as combination of certain skill set, identify/develop their strong
areas,provide support/guidance, motivate performance and ensure achievement of results
• Attitude: Extremely optimistic, self motivated and target oriented professional; quick learner, goal
setter,fighter; I never give up till I succeed; I work extra so that I can beat my opponent
Career Snapshot
INSURANCE INDUSTRY: 12 yearsof experience
Star union daichi life insurance AREA HEAD 2015 to till date
(Heading--Chennai,Pondicherry,cuddalore,villupuram,velore,
kanchipuram,thiruvannamalai,velore, Port blair )
Key responsibilities
Branch Profitability
• Meet the business target of the Sub-Region through Location heads.
• Periodic review of sales; analyze territory wise performance vis-à-vis target and achievement
• Set targets for Location heads based on past performance, Branch plan and potential
• Ensure successful implementation of sales promotion strategies and campaigns to maximize
thru-put from them; evaluate existing sales promotional strategies and provide feedback.
• Manage costs and show significant savings over the proposed budgets.
• Collate, review and make recommendations on Branch profitability in Regional meets.
• Relationship with bankers and regular interaction with zonal managers to launch campaigns and
drive the desired numbers.
2. Ensure Input Management through defined Sales Management Processes.
• Take ownership of driving the laid down sales development processes and coach the Business
Managers to ensure implementation of the same.
• Keep a track of BM goal-sheets and conduct weekly Performance Review & Development
Planning Sessions (PRDP) with individual Business Managers and update Sales Management
System.
• Ensure that the Business Managers work towards putting in the expected inputs for Agency
Development & business delivery.
• Create platforms for sharing information and ideas among Business Managers
• Coach the BM on ideal sales process & PRDP process by demonstrating role model customer
calls and Agent PRDP sessions.
• Supervise Business Managers and value add towards strengthening relationships with the Sales
Agents
People Management and Development
• Ensure that the business & product knowledge of the team is upgraded through regular checks
and interventions from training teams.
• Ensure adherence to performance metrics to quantify performance
• Encourage quality consciousness among the Branch team
• Identify specific training needs and facilitate skill development through various measures like
coaching, mentoring
• Motivate, retain and provide viable options for career growth
• Ensure career and development planning of all team members
Key Contributions & recognitions
• Created the complete team from the scratch and developed them for promotions
• Created a location head topper of the zone Mr.Karthikeyan ( Pondicherry location)
• 5 Relation ship manager have completed Goal sheet and got their promotion.
• Developed outer Chennai sub-region from mediocre to top league in the zone.
• Developed a systematic approach of HPE tracker to predict future business on a daily basis
• Created 10 new recruits to complete the confirmation norms within 4 months.
• Created 7 relationship managers to qualify for Bangkok trip for Q-3 Quarter and qualified for
Bangkok trip.
3. Aegon Religare Life insurance AREA HEAD 2014 to till date
(Heading 3 units chennai & pondicherry )
Key responsibilities
Branch Profitability
• Meet the Recruitment, Licensing and the revenue target of the Branches.
• Periodic review of sales; analyze territory wise performance vis-à-vis target and achievement
• Set targets for Business Managers based on past performance, Branch plan and potential
• Ensure successful implementation of sales promotion strategies and campaigns to maximize
thru-put from them; evaluate existing sales promotional strategies and provide feedback.
• Manage costs and show significant savings over the proposed budgets.
• Collate, review and make recommendations on Branch profitability in Regional meets.
Ensure Input Management through defined Sales Management Processes.
• Take ownership of driving the laid down sales development processes and coach the Business
Managers to ensure implementation of the same.
• Keep a track of BM goal-sheets and conduct weekly Performance Review & Development
Planning Sessions (PRDP) with individual Business Managers and update Sales Management
System.
• Ensure that the Business Managers work towards putting in the expected inputs for Agency
Development & business delivery.
• Create platforms for sharing information and ideas among Business Managers
• Coach the BM on ideal sales process & PRDP process by demonstrating role model customer
calls and Agent PRDP sessions.
• Supervise Business Managers and value add towards strengthening relationships with the Sales
Agents
People Management and Development
• Ensure that the business & product knowledge of the team is upgraded through regular checks
and interventions from training teams.
• Ensure adherence to performance metrics to quantify performance
• Encourage quality consciousness among the Branch team
• Identify specific training needs and facilitate skill development through various measures like
coaching, mentoring
• Motivate, retain and provide viable options for career growth
4. • Ensure career and development planning of all team members
Key Contributions & recognitions
• Created a MDRT for the financial year 2014 Mr.Ghajapathy & Betcy caroline in 2015
• Created a no 1 top performing ABH in the country Mr.Udhaya kumar
• 5 sales managers have completed Goal sheet and got their next level promotion
• Developed Chennai branch from below average to top 10 in the country & ABH location to no.1 in
the country.
• Developed a systematic approach of HPE tracker to predict future business on a daily basis
• Created 12 Elite club members
• Mentored BDM K.S.Balaji for the financial year 2014-15 TO become no 1 in the country.
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Exide life insurance Ltd ( formerly known as Ing life insurance) Branch
Head
Key responsibilities 2012 – 2014 july
>To lead the assigned branch by effective planning & management of resources and ensuring
achievement of agreed business targets through effective sales strategies to help the branch lead in
terms of market share and brand equity in a cost effective manner.
>Lead a result oriented team and responsible for managing the Branch Profitability, ensuring high quality
service and Customer Relationship Management
>Own all branch objectives and overall branch supervision
>Ensure achievement of overall Branch Targets by generating business and cross sales
>Key Customer Relationship Management & supervision of all High Net Worth customer programs
>Ensure all components of the branch sales model function as per design
>Complaints Handling
>Review Branch Operations reports
>Branch Merchandising & co-ordination with Marketing at product level
>Ensure compliance with Regulations & Procedures
>Periodic review of progress vs. objectives
>Ensure clarity of Business objectives among staff
> Distribution creation
> Overall responsible of 16 Managers and operations and profitability of the branch
> Adhering BMW process and implementation at the branch level
>Micromanaging business all levels
> Meet the Recruitment, Licensing and the revenue target of the Branch.
> Periodic review of sales; analyze territory wise performance vis-à-vis target and
achievement
> Set targets for Sales Managers based on past performance, Branch plan and potential
successful implementation of sales promotion strategies and campaigns to maximize thru-put
from them; evaluate existing sales promotional strategies and provide feedback.
> Manage costs and show significant savings over the proposed budgets.
5. >Collate, review and make recommendations on Branch profitability in Regional meets
Key Contributions
•
• Branch has achieved 110% of the target for the year 2012-13, 115% 2013-2014
• Overall 3 Managers got promoted to next level and created 1 branch manager.
• Created 1 MDRT 2013.
• Created 5 club members 2012-13
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Birla sunlife insurance co ltd Branch Head ( pondicherry)
Key responsibilities 2010 to 2012 may
>To lead the assigned branch by effective planning & management of resources and ensuring
achievement of agreed business targets through effective sales strategies to help the branch lead in
terms of market share and brand equity in a cost effective manner.
>Lead a result oriented team and responsible for managing the Branch Profitability, ensuring high quality
service and Customer Relationship Management
>Own all branch objectives and overall branch supervision
>Ensure achievement of overall Branch Targets by generating business and cross sales
>Key Customer Relationship Management & supervision of all High Net Worth customer programs
>Ensure all components of the branch sales model function as per design
>Complaints Handling
>Review Branch Operations reports
>Branch Merchandising & co-ordination with Marketing at product level
>Ensure compliance with Regulations & Procedures
>Periodic review of progress vs. objectives
>Ensure clarity of Business objectives among staff
> Distribution creation
> Overall responsible of 18 Managers and operations and profitability of the branch
> Adhering BSLI way process and implementation at the branch level
>Micromanaging business all levels
> Meet the Recruitment, Licensing and the revenue target of the Branch.
> Periodic review of sales; analyze territory wise performance vis-à-vis target and
achievement
> Set targets for Sales Managers based on past performance, Branch plan and potential
successful implementation of sales promotion strategies and campaigns to maximize thru-put
from them; evaluate existing sales promotional strategies and provide feedback.
> Manage costs and show significant savings over the proposed budgets.
>Collate, review and make recommendations on Branch profitability in Regional meets
Key Contributions
•
• Branch has achieved 125% 1st time from the date of inception of the branch YTD target
achievement in terms of all parameters in the year 2010-11
6. • Overall 5 Managers got promoted to next level and created 1 branch manager.
• Created 1 COT and 1 MDRT repeatedly 2010, 2011.
• Created Abfsg Ceo Club member for the year 2010-11, 2011-2012 Which is the highest recognition
at BSLI
• Rated as far-exceed expectation for the year 2010-2011 and got a increment of 1.5 lakhs.
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Aviva Life insurance ltd chennai 2007 dEC – 2009 -jul
Deputy branch manager
KEY RESPONSIBILITIES
• Head a team of 15 Sales managers ( Managing 300+ Advisors) to accomplish revenue targets.
• Responsible for enabling the development of performance of Sales Managers through advisors
productivity.
• Manage business developmental and lead generation activities like corporate tie-us, setting up of stalls in
corporate/apartment premises, participating in exhibitions etc
• Suggest and demonstrate recruitment of Advisors – detail selection of right profiles for Advisors and help
identify channels including consultants,references,campaigns etc.
• Conduct daily meetings with Sales Managers to understand their daily commitment, to track recruitment
process and to monitor achievement of sales and recruitment targets
• Organizing branch meetings, recognizing performance of individual Advisors,updating Advisors on
promotions and introducing initiatives for team development
Branch Profitability
· Meet the Recruitment, Licensing and the revenue target of the Branch.
· Periodic review of sales; analyze territory wise performance vis-à-vis target and achievement
· Set targets for Sales Managers based on past performance, Branch plan and potential
successful implementation of sales promotion strategies and campaigns to maximize thru-put from
them; evaluate existing sales promotional strategies and provide feedback.
· Manage costs and show significant savings over the proposed budgets.
· Collate, review and make recommendations on Branch profitability in Regional meets.
ING Vysya life Insurance ltd, Chennai 2004 – 2007 dec
Group Sales Manager
•
• Key Responsibilities
• Head a team of 4 Sales Managers (managing 100+ Advisors) to accomplish assigned recruitment and
revenue targets; report to Branch Manager
• Responsible for enabling the development of performance of Sales Managers through role plays,
product training and brainstorming sessions (for new recruitment ideas)
• Manage business developmental and lead generation activities like corporate tie-us, setting up of
stalls in corporate/apartment premises, participating in exhibitions etc
• Suggest and demonstrate recruitment of Advisors – detail selection of right profiles for Advisors and
help identify channels including consultants, references,campaigns etc.
7. • Conduct daily meetings with Sales Managers to understand their daily commitment, to track
recruitment process and to monitor achievement of sales and recruitment targets
• Assist Branch Manager in organizing branch meetings, recognizing performance of individual
Advisors, updating Advisors on promotions and introducing initiatives for team development
• Joined as Assistant manager -> Sales Manager -> Sr. Sales manager -> Group Sales
Manager
• Key Achievements
• Grand slammer – 25th
rank among 50 performers selected for overseas trip (Sydney)
• One of the top 10 Sales Mangers to win laptop in recognition of superior performance
• Accomplished 110% of targets YTD by downloading my effective sales approach to the team,
leveraging team skills and encouraging constant identification of new recruitment ideas
• One of the only two Sales Mangers to achieve 100 policies accounting to business of Rs.30 Lacs –
contributing to 50% of branch revenue.
• Consistently ranked among top performers of the country through the tenure
• Key Contributions
• Identified significance of Advisors’ role in team performance and catered a Branch Health report that
tracked the performance of individual Advisors; organized Counseling by Sales Managers
• Recommended/executed “Fix your Finance” – teams of Tax Consultant, Sales Manager and Advisor
conducted meetings at corporates,resulting in 30% contribution to monthly revenue
• Example of an innovative campaign: Targeted senior age group by identifying their life style – set up
pamphlet distribution at EB office in the second week (when they came in for payments)
• Key Recognitions
• Group Sales Manager – evaluated by Panel for presentation skills, product knowledge and
communication; one of 5 selected for assessment based on performance during Jul-Dec ’06
• Senior Sales Manager – in recognition of 10th
rank among 2500 Sales Managers, business
performance,Grand Slammer and maintaining #1 position in Chennai
• Sales Manager – one of only 4 sales managers to win promotion from Chennai in appreciation of
volume, recruitment, productivity and maintaining active accounts; 84/1500 pan India
• ………..
Silicon Valley Communications Pvt. Ltd., Chennai 2000 – 2004
Assistant Manager
• Grew from Executive -> Senior Executive -> Group Leader -> Assistant Manager at the
organization involved in sales of postpaid connections and rental of mobile phones
BPL Appliances, Chennai 1997 – 2000
8. Counters Sales Executive
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Academic Review
• Master of Marketing Management; Annamalai university
• Bachelor of Business Administration; Madras university
Personal Info
• Date of Birth 25th
Mar 1977
• Gender Male
• Nationality Indian
• Interests Cricket – the more I score the happier I am!
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