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IMPORTANCE OF CONSUMER PROTECTION FROM THE
POINT OF VIEW OF CONSUMERS
CONSUMER IGNORANCE
UNORGANISED CONSUMER
WIDESPREAD EXPLOITATION OF CONSUMERS
IMPORTANCE OF CONSUMER PROTECTION FROM THE
POINT OF VIEW OF BUSINESS
LONG TERM INTEREST OF BUSINESS:
ENLIGHTENED BUSINESS REALISE THAT IT IS IN
THEIR LONG TERM INTEREST TO SATISFY THEIR
CUSTOMERS.
BUSINESS USES SOCIETY’S RESOURCES: BUSINESS
ORGANISATION USE RESOURCES WHICH BELONGS
TO SOCIETY.
SOCIAL RESPONSIBILITY:A BUSINESS HAS
SOCIAL RESPONSIBILITIES TOWARDS VARIOUS
INTEREST GROUPS.
MORAL JUSTIFICATION: IT IS THE
MORAL DUTY OF ANY BUSINESS TO TAKE
CARE OF CONSUMER’S INTEREST AND
AVOID ANY FORM OF THEIR
EXPLOITATION.
GOVERNMENT INTERVENTION: A
BUSINESS ENGAGING IN ANY FORM OF
EXPLOITATIVE TRADE PRACTICES WOULD
INVITE GOOD INTERVENTIONS OR
ACTIONS. THIS CAN IMPAIR AND TARNISH
THE IMAGE OF THE COMPANY.

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Lesson plan 3

  • 1. IMPORTANCE OF CONSUMER PROTECTION FROM THE POINT OF VIEW OF CONSUMERS CONSUMER IGNORANCE UNORGANISED CONSUMER WIDESPREAD EXPLOITATION OF CONSUMERS
  • 2. IMPORTANCE OF CONSUMER PROTECTION FROM THE POINT OF VIEW OF BUSINESS LONG TERM INTEREST OF BUSINESS: ENLIGHTENED BUSINESS REALISE THAT IT IS IN THEIR LONG TERM INTEREST TO SATISFY THEIR CUSTOMERS. BUSINESS USES SOCIETY’S RESOURCES: BUSINESS ORGANISATION USE RESOURCES WHICH BELONGS TO SOCIETY.
  • 3. SOCIAL RESPONSIBILITY:A BUSINESS HAS SOCIAL RESPONSIBILITIES TOWARDS VARIOUS INTEREST GROUPS.
  • 4. MORAL JUSTIFICATION: IT IS THE MORAL DUTY OF ANY BUSINESS TO TAKE CARE OF CONSUMER’S INTEREST AND AVOID ANY FORM OF THEIR EXPLOITATION.
  • 5. GOVERNMENT INTERVENTION: A BUSINESS ENGAGING IN ANY FORM OF EXPLOITATIVE TRADE PRACTICES WOULD INVITE GOOD INTERVENTIONS OR ACTIONS. THIS CAN IMPAIR AND TARNISH THE IMAGE OF THE COMPANY.