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ASSIGNMENT
DRIVE FALL 2015
PROGRAM MBADS – (SEM 4/SEM 6) / MBAN2 / MBAFLEX – (SEM 4) /
PGDISMN – (SEM 2)
SUBJECT CODE & NAME MI0039- E-COMMERCE
BK ID B1325
CREDITS 4
MARKS 60
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
1. Write short notes on
a. Web page
Answer: A web page or webpage is a document commonly written in HyperText Markup Language
(HTML) that is accessible through the Internet or other network using a browser. A web page is
accessed by entering a URL address and may contain text, graphics, and hyperlinks to other web
pages and files. The page you are reading now is an
b. Web browser
Answer: A software program that allows a person to explore the Internet in an easy to use way.
Navigating the Internet through a series of hyperlinks you can browse the Internet. Examples of
popular browsers
c. Web Server
Answer: A Web server is a program that, using the client/server model and the World Wide Web's
Hypertext Transfer Protocol ( HTTP ), serves the files that form Web pages to Web users (whose
computers contain HTTP clients that forward their requests). Every computer on the Internet that
contains a Web site must have a
d. Website
Answer:A Website isa relatedcollectionof WorldWide Web(WWW) filesthatincludesabeginning
file calledahome page.A company or an individual tells you how to get to their Web site by giving
youthe addressof theirhome page.Fromthe home page,youcan getto all the otherpageson their
site. For example, the Web site for IBMhas the home page address of http://www.ibm.com. (The
home page address actually includes
e. Internet
Answer: Internet can be defined as an electronic medium, which today is connecting the whole
worldwiththe helpof the computers.Internetconsistsof large amountof datathat can be accessed
by the varioususers – and because of thisitis alsoreferredto as the ‘Information Superhighway’ of
the world.Withthe helpof the internetone can easily be in touch with any one in the whole world
by
2. List and explain the advantages of B2C Model and B2B Model
Answer:While business-to-businessandbusiness-to-consumerInternetmarketingstrategiesare two
differentanimals,inthatone model targets businesses and the other consumers, the benefits that
B2B and B2C provide to marketers are about the same. In short, both models help businesses
increase salesinanincreasinglycompetitive marketplace. In 2012, in the United States the number
of potential Internet buyers in this
3. The Reserve Bank of India owns about 60 percent of the SBI. The bank offers an array of banking
products and services to corporate and retail customers. Explain the different kinds of services
provided by online SBI.
Answer: Definition:-
 The provisionof bankingservice throughelectronicchannelsandthe customer.It can access
the data without time and geographical limitation.
 Combination of the two term Electronic technology & Banking.
 Process by which a customer performs banking transactions electronically.
What is E-banking?
4 a. What are the limitations of Online Publishing?
Answer: While the information available online is staggering, even in our technological age, we
cannot forget to mention the fact that not everyone in this day is ready to sit down at a computer
screen and read for any great deal of time.
Reaching your Audience
Audience is a category that can be considered
b. Discuss the different approaches of Online Publishing.
Answer:The Webmay have blossomedbecause of peer-to-peerpublishing,butjudg-ingfromrecent
product offerings, there is an enormous groundswell of in-terest among both commercial and
corporate publishers in the Web.
Initially, growth in the online publishing
5 a. Elucidate the process of Electronic payment
Answer: When a customer orders a product from a payment gateway-enabled merchant, the
payment gateway performs a variety of tasks to process the transaction.
1) A customerplacesorderonwebsite by pressingthe 'Submit Order' or equivalent button, or
perhaps enters their card details using an automatic phone answering service.
2) If the orderisvia a website,the customer'swebbrowserencryptsthe informationtobe sent
betweenthe browser and the merchant's webserver. In between other methods, this may
be done via SSL (Secure Socket Layer) encryption. The payment gateway may allow
transactiondata to be sentdirectlyfrom the customer's browser to the gateway, bypassing
the merchant's systems. This reduces the merchant's Payment Card Industry Data Security
Standard (PCI DSS) compliance
b. Explain the different types of E-Payment Standards
Answer:
1) ACH payments are electronic credit and debit transfers, allowing customers to make
payments from their bank accounts for utilities, mortgage loans, and other types of bills.
ACH standsfor AutomatedClearingHouse andmostpaymentprocessorsofferACHpayment
options to their customers, especially for monthly- and subscription-based transactions.
Most payment solutions use ACH to send money (minus fees) to their customers.
2) A merchant account is a bank account that allows a customer to receive payments through
credit or debit cards
6 Explain E-Commerce Strategies with neat diagram
Answer:There are dozens of waysto marketyour start-up and you probably won’t run out of ideas.
The keyto marketingyourstart-upsuccessfully,however,reliesheavilyonyourability to tell stories
that your target audience will relate to. You could spend a ton on advertising or run a well
maintainedblog,butnobodywill care about what you say unless it evokes an emotional response,
alignswithhowthe consumerenvisionsandexpressestheirownstyle orisa product whose value is
amplified by peer participation.
Dear students get fully solved assignments by professionals
Send your semester & Specialization name to our mail id :
stuffstudy5@gmail.com
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Mi0039 e-commerce

  • 1. Dear students get fully solved assignments by professionals Send your semester & Specialization name to our mail id : stuffstudy5@gmail.com or call us at : 098153-33456 (Prefer mailing. Call in emergency ) ASSIGNMENT DRIVE FALL 2015 PROGRAM MBADS – (SEM 4/SEM 6) / MBAN2 / MBAFLEX – (SEM 4) / PGDISMN – (SEM 2) SUBJECT CODE & NAME MI0039- E-COMMERCE BK ID B1325 CREDITS 4 MARKS 60 Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme. 1. Write short notes on a. Web page Answer: A web page or webpage is a document commonly written in HyperText Markup Language (HTML) that is accessible through the Internet or other network using a browser. A web page is accessed by entering a URL address and may contain text, graphics, and hyperlinks to other web pages and files. The page you are reading now is an b. Web browser Answer: A software program that allows a person to explore the Internet in an easy to use way. Navigating the Internet through a series of hyperlinks you can browse the Internet. Examples of popular browsers c. Web Server Answer: A Web server is a program that, using the client/server model and the World Wide Web's Hypertext Transfer Protocol ( HTTP ), serves the files that form Web pages to Web users (whose computers contain HTTP clients that forward their requests). Every computer on the Internet that contains a Web site must have a
  • 2. d. Website Answer:A Website isa relatedcollectionof WorldWide Web(WWW) filesthatincludesabeginning file calledahome page.A company or an individual tells you how to get to their Web site by giving youthe addressof theirhome page.Fromthe home page,youcan getto all the otherpageson their site. For example, the Web site for IBMhas the home page address of http://www.ibm.com. (The home page address actually includes e. Internet Answer: Internet can be defined as an electronic medium, which today is connecting the whole worldwiththe helpof the computers.Internetconsistsof large amountof datathat can be accessed by the varioususers – and because of thisitis alsoreferredto as the ‘Information Superhighway’ of the world.Withthe helpof the internetone can easily be in touch with any one in the whole world by 2. List and explain the advantages of B2C Model and B2B Model Answer:While business-to-businessandbusiness-to-consumerInternetmarketingstrategiesare two differentanimals,inthatone model targets businesses and the other consumers, the benefits that B2B and B2C provide to marketers are about the same. In short, both models help businesses increase salesinanincreasinglycompetitive marketplace. In 2012, in the United States the number of potential Internet buyers in this 3. The Reserve Bank of India owns about 60 percent of the SBI. The bank offers an array of banking products and services to corporate and retail customers. Explain the different kinds of services provided by online SBI. Answer: Definition:-  The provisionof bankingservice throughelectronicchannelsandthe customer.It can access the data without time and geographical limitation.  Combination of the two term Electronic technology & Banking.  Process by which a customer performs banking transactions electronically. What is E-banking? 4 a. What are the limitations of Online Publishing? Answer: While the information available online is staggering, even in our technological age, we cannot forget to mention the fact that not everyone in this day is ready to sit down at a computer screen and read for any great deal of time. Reaching your Audience Audience is a category that can be considered
  • 3. b. Discuss the different approaches of Online Publishing. Answer:The Webmay have blossomedbecause of peer-to-peerpublishing,butjudg-ingfromrecent product offerings, there is an enormous groundswell of in-terest among both commercial and corporate publishers in the Web. Initially, growth in the online publishing 5 a. Elucidate the process of Electronic payment Answer: When a customer orders a product from a payment gateway-enabled merchant, the payment gateway performs a variety of tasks to process the transaction. 1) A customerplacesorderonwebsite by pressingthe 'Submit Order' or equivalent button, or perhaps enters their card details using an automatic phone answering service. 2) If the orderisvia a website,the customer'swebbrowserencryptsthe informationtobe sent betweenthe browser and the merchant's webserver. In between other methods, this may be done via SSL (Secure Socket Layer) encryption. The payment gateway may allow transactiondata to be sentdirectlyfrom the customer's browser to the gateway, bypassing the merchant's systems. This reduces the merchant's Payment Card Industry Data Security Standard (PCI DSS) compliance b. Explain the different types of E-Payment Standards Answer: 1) ACH payments are electronic credit and debit transfers, allowing customers to make payments from their bank accounts for utilities, mortgage loans, and other types of bills. ACH standsfor AutomatedClearingHouse andmostpaymentprocessorsofferACHpayment options to their customers, especially for monthly- and subscription-based transactions. Most payment solutions use ACH to send money (minus fees) to their customers. 2) A merchant account is a bank account that allows a customer to receive payments through credit or debit cards 6 Explain E-Commerce Strategies with neat diagram Answer:There are dozens of waysto marketyour start-up and you probably won’t run out of ideas. The keyto marketingyourstart-upsuccessfully,however,reliesheavilyonyourability to tell stories that your target audience will relate to. You could spend a ton on advertising or run a well maintainedblog,butnobodywill care about what you say unless it evokes an emotional response, alignswithhowthe consumerenvisionsandexpressestheirownstyle orisa product whose value is amplified by peer participation. Dear students get fully solved assignments by professionals Send your semester & Specialization name to our mail id : stuffstudy5@gmail.com or call us at : 098153-33456 (Prefer mailing. Call in emergency )