Simple, Complex, and Compound Sentences Exercises.pdf
Strategic management
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INTERNAL ASSIGNMENT APPLICABLE FOR JUNE 2017 EXAMINATION
Strategic management
Q1. Select any multinational corporation of your choice and explain various strategy levels
of the same. Explain any two decisions taken at each level in an organization.
Case Study for Q2 and Q3
Q2. Assume you are starting a new company “Indian Tourister” which will deal with
manufacturing and selling of Bags of all types i.e. Hand Bags, Purse, Slings, Luggage Bag,
Back packs, etc. The company will sell the bags of all sizes and will target male and female.
The bags will be available online as well as company owned retail outlets. Frame the Vision,
Mission, Goals, Objectives, Plans and Policies of the organisation “Indian Tourister”. (10
Marks)
Q3. From the case above answer the following question:
Explain the Mintzberg’s 5P strategy for “Indian Tourister” (5 Marks)
Prepare a SWOT analysis for “Indian Tourister” (5 Marks)
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