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Dear Sir/Madam,
Please find enclosed my Curriculum Vitae.
Based on the Information on the website, I understand that your Organization provides us
with excellent work culture, learning opportunities through diversity in the industry sectors
that your organization works with and domains of expertise and opportunit ies for
professional and individual development.
My CV reflects the ability to shoulder responsibility with trust, a foundation built on strong
work-ethics. Being the Bachelor of Science (Statistics), Madras Christian College &
Masters in Business Administration from SSN Institute of Management, I have
exhibited strong analytical and problem solving skills.
My stint as REGIONAL HEAD has given me an opportunity to pitch in and Handle activities
of a team. It has helped me enhance my ability to work in a team and the ability to think
off the feet in pressing circumstances.
I am open to working across international locations, since I am primarily interested in the
quality of assignments. I am keen to travel across geographies, giving me an exposure to
diverse businesses problems in marketing framework under FMCG or Retail Vertical.
The education I have received, the learning I have picked up from experience, my sense
of purpose, and the drive to succeed will enable me to contribute my best and beyond to
your organization. In turn, I think your Organization provides with the ideal mixture of
freedom and structure that would ensure that I not only make giant steps of progress
towards my goal, but I make them confidently.
Hoping to hear from you.
Regards
Kannan TV
E-mail: nannak1980@gmail.com Handphone: +91-9902315900
Kannan Thirumalai, MBA
E Mail: nannak1980@gmail.com Contact: +91-9902315900
Assignments in Product Sales Forecasting, Risk Forecasting, Sales Management, Sales Target
Execution, Market Analysis & Development, Market Consolidation and Supply Chain
Development & Management with an organisation of repute in FMCG and Retail Verticals.
EXECUTIVE SUMMARY
 A dynamic professional with over 13 years of rich experience in Marketing Experience in India.
 Worked with Nestle India Limited for past 11 years.
 Currently based in Bangalore, India handling South India as Regional Sales Manager for EMAMI
AGRO.
 Major Involvement in Channel Development, Development and Execution of Supply Chain,
Designing Mode of Coverage for Small Town Enlistment & Handling of A Team for Achieving
the Set Goal. Understanding the Commodity Market and Information, Setting up
Distribution Model like FMCG for Edible Oils in a competitive Scenario.
 Adept in end-to-end development of Supply Chain right from inception, market analysis, planning,
designing, implementation, configuration management and closure with cross marketing teams &
distributors.
 Well versed with presentation and analytical tools (Microsoft PowerPoint and Excel)
 A keen communicator with excellent analytical & interpersonal skills with the ability to grasp new
concepts & utilise them in a productive manner.
Business Handled
Infant Nutrition, Foods, Instant Coffee, Chocolate and Confectionery, Chilled Dairy (Partly)
Indian EXPERIENCE
Since Aug’ 15- Regional Sales Head (South) with EMAMI AGRO TECH
October’ 14 – Aug’ 15 Category Manager Chocolate (North)
July’ 12 – Sep’ 14 Area Sales Manager (Bangalore)
Feb’11 – June’12 Area Sales Manager (Mangalore)
July’08 – Jan’10 as Channel & Category Sales Development Manager (South)
Jan 07’ – June’08 Route to Market Officer, Tamilnadu, India
Dec’05 – Dec’06 Senior Sales officer, Tamilnadu, India
Oct’ 03 – Nov 05 Sales Officer, Tamilnadu, India
Tasks Handled
 Managing a sales team (GT + MT) in South India (Karnataka)
 Designing Sales Forecast, Sales Plan and executing the same.
 Market Trend Analysis, Implications, Possibilities and Solution(TIPS)
 Competitor Analysis and Bench Mark Setting
 Identifying and establishing new market coverage plan.
 Product to Market Approach Conceptualization
 Whole Sale to Distributor Communication Channel Set up.
 Consumer and Shopper Insight Analysis & Benchmarking.
 Preparing Rolling Forecast
Attainments:
 RSM Karnataka – Has led the Team with Distribution Oriented face, and Increased Distribution by 2
Folds in Record 6 Months.
 Raising the Bar by achieving 1000 MT Volume there by increasing the Market share by 2%
 Breaking the record by achieving 5 Mio Plates of Maggi Sampling in South Zone in 600 Towns
 Promoted to Senior Sales Officer and Route to Market Officer in record period.
 Promoted to Area Sales Manager in record period.
 Was assigned Flag Ship Projects of Whole Sale Channel Coverage Design and Implementation in Small
Towns and Villages, Distribution Set Up for Chocolate Products in Small Towns and Villages, Designing
Mode of Coverage of Small Enlistments.
 Managed the event of New product launches meet during 2009-2010 period
 As ASM of Upcountry Karnataka has handled the Team Well and enlisted 160 Villages under Coverage
(Part of Master Business Strategy)
 As ASM of Bangalore City has Handled Various Channels for Delivering Business Results
PREVIOUS ASSIGNMENTS
 Aug’02 – Sep’03 Sami Labs, Chennai covering competitive areas of T-Nagar, Saidapet &
Nungambakkam in Chennai Metropolitan. (Pharmacy Products)
ACADEMIA
 Master of Business Administration from University of Madras (SSN School of Management and
Computer Application), India in 2002.
 B.Sc. (Statistics) from Madras Christian College in 2000.
PERSONAL REPORT
Address : Flat No 4, Sivalaya Homes, Plot No 1, 1st
Main Road, Sai Nagar,
Okkaim Thoraipakkam, Chennai 97
Saidapet, Chennai – 600 015
Date of Birth : 30th
March, 1980
Marital Status : Married
Passport : L4330179
Nationality : Indian
E-Mail : nannak1980@gmail.com
Current Designation : Regional Sales Manager
Current CTC : 25.94 Lakhs + variables

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Kannan_Thirumalai_MBA_Marketing_FMCG 1

  • 1. Dear Sir/Madam, Please find enclosed my Curriculum Vitae. Based on the Information on the website, I understand that your Organization provides us with excellent work culture, learning opportunities through diversity in the industry sectors that your organization works with and domains of expertise and opportunit ies for professional and individual development. My CV reflects the ability to shoulder responsibility with trust, a foundation built on strong work-ethics. Being the Bachelor of Science (Statistics), Madras Christian College & Masters in Business Administration from SSN Institute of Management, I have exhibited strong analytical and problem solving skills. My stint as REGIONAL HEAD has given me an opportunity to pitch in and Handle activities of a team. It has helped me enhance my ability to work in a team and the ability to think off the feet in pressing circumstances. I am open to working across international locations, since I am primarily interested in the quality of assignments. I am keen to travel across geographies, giving me an exposure to diverse businesses problems in marketing framework under FMCG or Retail Vertical. The education I have received, the learning I have picked up from experience, my sense of purpose, and the drive to succeed will enable me to contribute my best and beyond to your organization. In turn, I think your Organization provides with the ideal mixture of freedom and structure that would ensure that I not only make giant steps of progress towards my goal, but I make them confidently. Hoping to hear from you. Regards Kannan TV E-mail: nannak1980@gmail.com Handphone: +91-9902315900
  • 2. Kannan Thirumalai, MBA E Mail: nannak1980@gmail.com Contact: +91-9902315900 Assignments in Product Sales Forecasting, Risk Forecasting, Sales Management, Sales Target Execution, Market Analysis & Development, Market Consolidation and Supply Chain Development & Management with an organisation of repute in FMCG and Retail Verticals. EXECUTIVE SUMMARY  A dynamic professional with over 13 years of rich experience in Marketing Experience in India.  Worked with Nestle India Limited for past 11 years.  Currently based in Bangalore, India handling South India as Regional Sales Manager for EMAMI AGRO.  Major Involvement in Channel Development, Development and Execution of Supply Chain, Designing Mode of Coverage for Small Town Enlistment & Handling of A Team for Achieving the Set Goal. Understanding the Commodity Market and Information, Setting up Distribution Model like FMCG for Edible Oils in a competitive Scenario.  Adept in end-to-end development of Supply Chain right from inception, market analysis, planning, designing, implementation, configuration management and closure with cross marketing teams & distributors.  Well versed with presentation and analytical tools (Microsoft PowerPoint and Excel)  A keen communicator with excellent analytical & interpersonal skills with the ability to grasp new concepts & utilise them in a productive manner. Business Handled Infant Nutrition, Foods, Instant Coffee, Chocolate and Confectionery, Chilled Dairy (Partly) Indian EXPERIENCE Since Aug’ 15- Regional Sales Head (South) with EMAMI AGRO TECH October’ 14 – Aug’ 15 Category Manager Chocolate (North) July’ 12 – Sep’ 14 Area Sales Manager (Bangalore) Feb’11 – June’12 Area Sales Manager (Mangalore) July’08 – Jan’10 as Channel & Category Sales Development Manager (South) Jan 07’ – June’08 Route to Market Officer, Tamilnadu, India Dec’05 – Dec’06 Senior Sales officer, Tamilnadu, India Oct’ 03 – Nov 05 Sales Officer, Tamilnadu, India Tasks Handled  Managing a sales team (GT + MT) in South India (Karnataka)  Designing Sales Forecast, Sales Plan and executing the same.  Market Trend Analysis, Implications, Possibilities and Solution(TIPS)  Competitor Analysis and Bench Mark Setting  Identifying and establishing new market coverage plan.  Product to Market Approach Conceptualization  Whole Sale to Distributor Communication Channel Set up.  Consumer and Shopper Insight Analysis & Benchmarking.  Preparing Rolling Forecast
  • 3. Attainments:  RSM Karnataka – Has led the Team with Distribution Oriented face, and Increased Distribution by 2 Folds in Record 6 Months.  Raising the Bar by achieving 1000 MT Volume there by increasing the Market share by 2%  Breaking the record by achieving 5 Mio Plates of Maggi Sampling in South Zone in 600 Towns  Promoted to Senior Sales Officer and Route to Market Officer in record period.  Promoted to Area Sales Manager in record period.  Was assigned Flag Ship Projects of Whole Sale Channel Coverage Design and Implementation in Small Towns and Villages, Distribution Set Up for Chocolate Products in Small Towns and Villages, Designing Mode of Coverage of Small Enlistments.  Managed the event of New product launches meet during 2009-2010 period  As ASM of Upcountry Karnataka has handled the Team Well and enlisted 160 Villages under Coverage (Part of Master Business Strategy)  As ASM of Bangalore City has Handled Various Channels for Delivering Business Results PREVIOUS ASSIGNMENTS  Aug’02 – Sep’03 Sami Labs, Chennai covering competitive areas of T-Nagar, Saidapet & Nungambakkam in Chennai Metropolitan. (Pharmacy Products) ACADEMIA  Master of Business Administration from University of Madras (SSN School of Management and Computer Application), India in 2002.  B.Sc. (Statistics) from Madras Christian College in 2000. PERSONAL REPORT Address : Flat No 4, Sivalaya Homes, Plot No 1, 1st Main Road, Sai Nagar, Okkaim Thoraipakkam, Chennai 97 Saidapet, Chennai – 600 015 Date of Birth : 30th March, 1980 Marital Status : Married Passport : L4330179 Nationality : Indian E-Mail : nannak1980@gmail.com Current Designation : Regional Sales Manager Current CTC : 25.94 Lakhs + variables