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Independent Field Research
'How-to' Guide
About the Guide
Who are the intended users?
Professionalsโ€”with no or minimal background in researchโ€”working for Societal Platform missions.
What is the guide for?
To understand user adoption of routine changes.
How does the guide help?
Gives you step-by-step and phase-level inputs on the activities.
Overview
Routine Changes
Small change
in routine (+1)
+1
+1
+1
+1
New routine/habit/behaviour
Overview
Parameters to assess adoption of routine changes
AFFORDANCE
ACCESS
ACCEPTABILITY
ROUTINE
Overview
PRE-VISIT
VISIT
POST-VISIT
Research Phases
Pre-visit
Pre-visit phase
1. Understand
the context of the
research
2. Understand
the initiative
3. Develop the
hypothesis
4. Develop the
research
objective
Pre-visit
Pre-visit phase
5. Develop a
research plan
6. Secondary
research
7. Present and
revise the
research plan
8. Develop
content for
primary research
Visit
Visit phase
1. Analyse the
information
2. Revise the
research plan
Post-visit
Post-visit phase
1. Analysis 2. Document the
findings
3. Communicate
the findings
Icons source: icons8, Creative Commons Attribution-NoDerivs 3.0 Unported (CC BY-ND 3.0)
This work is licensed by EkStep Foundation under a
Creative Commons Attribution โ€“ No Derivatives 4.0 International License

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Research Guide | Independent Field Research: How-to Guide