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Youth4work
Innovative. Quick. Easy.
Marketing & Advertising Solutions
www.Youth4work.com
Youth4work.com is the one of the fastest
growing skills platform for Youth in India.
We are building Intelligent Assessed DATA on people
which helps
- Youth : to know where they stand for their talents and
get Upskilled + Opportunities.
-Employers : to find and recruit the best talent.
- Advertisers : to reach out to & engage with the
Perfect TG for their brands.
Who We Are
Youth4work
68.95
22.03
3.992.921.450.66
AGE DEMOGRAPHICS
18-24
25-34
35-44
45-54
55-64
50.81
49.19
48
49
50
51
Male Female
GENDER
Sales
33.41
66.6
0
20
40
60
80
Desktop Mobile
SITE USAGE
Sales
1.5 Million+
Visitors / Month
(Unique)
11 Million
Page views / Month
1.5 Million
Mobile app downloads
68 Million+
Tests Attempts
12,300+
Colleges
16,500+
Employers
62,000+
Jobs
3 Million
Profile
Youth4work
Website
15.9 Lakh
Monthly active users
Mobile
11.5 Lakh
Monthly active users
Website
110,000+
Daily active users
Mobile
39,000+
Daily active users
Youth4work
What makes Youth4work Unique
Youth4work
Never ever I could search people with specific skills so
faster. There are numerous talented profiles to look here.
Chandni Raj
Enigma Telecom Ltd., Noida
This is an amazing platform where I’ve been able to assess
myself on my IT talents. I’m yRank 1-3 in most IT talents in
Bengaluru.
Shrishail Shankar Bande
Java Developer, Bengaluru
I got contacted by many companies after I got good
ranks in Event Management and Marketing talents.
Swati Sharma
Creative Talent, Delhi
We wanted to reach-out to young creative people for
our new product launch offers. Interestingly, Youth4work
gave a good targeted audience to us!
Sudhish Sitaram
Adobe Systems (I) Ltd., Bengaluru
Youth4work
Marketing Opportunities
1. Influencer Marketing
2. Targeted Emails/Display ads
3. Market Research
Youth4work
Influencer Marketing
Youth4work
Influencers in Tier2/3 towns across India
We have 65% traffic from Tier-2/3 towns,
~17 Lac registered users fromTier-2/3/4 towns in India
Campus Influencers
We recently did Direct tie-up with MHRD where all students are mandated to build skill profiles on Youth4work, That’s
over 6000 institutes where we have at least 100+ students registered eg. IIT Guwahati
Young Female Influencers (18-30)
Youth4work has about 9 Lac females registered. Many more visitors
Youth4work
Targeted Display / Email / Lead Campaigns
Youth4work
Targeted Display / Email / Lead campaigns for Younger demographic, that can be targeted for specific age,
gender, profession, skills (computer programming, JAVA, C++, marketing, HR etc.) and education
Our Email campaigns regularly see open rates of 20%+ and click rates of over 5%. & feedbacks based on Skills,
Interest, location, gender, age, education etc.
Youth4work
Market Research
Youth4work
Our growth rate has surpassed that of Naukri.com - we are adding
15,000 new registered users every day
(Naukri adds about 12 K a day).
I'll be happy to get on a call with you, and share some of the insights
and experiences about the this market, and explore if it makes sense
to partner up for a project.
Do let me know if you'd be open to a quick, 10-minutes call,
sometime this week or next ?
We have the right Target audience where we can reach and get your
market research done very effectively.
Youth4work
User Statistics
Youth4work
Engagement on Website
• Bounce Rate: 32%
• Time Spent on Site: 08:03
Desktop
33%
Mobile +
Tablet
67%
Mobile/Desktop SPLIT
Desktop Mobile + Tablet
Youth4work
Affinity category
Social Media Enthusiasts
Business Professionals
Music Lovers/World Music Fans
Mobile Enthusiasts
Travel Buffs
Shutterbugs
TV Lovers
News Junkies/Entertainment & Celebrity News Junkies
Movie Lovers/South Asian Film Fans
Technophiles
Youth4work
In-Market Segment
Financial Services/Investment Services
Telecom/Mobile Phone Service Providers
Software/Business & Productivity Software
Financial Services/Banking Services
Consumer Electronics/Mobile Phones
Employment/Career Consulting Services
Employment/Government & Public Sector Jobs
Education/Test Preparation & Tutoring
Education/Post-Secondary Education
Employment
Youth4work
Other Category
Youth4work
Some Data Points on Users
Detailed Targeting through talent board
Youth4work
Filter candidates according to
• Talent
• Course
• Location
• Specializations
• Preparing for
• Experience
• Gender
• Colleges
• Email verified
• Mobile verified
• Resume
Youth4work
Get the perfect target audience you’ve been looking for, to
communicate your products, services and ideas.
Unleash the power of reach and diversity to get most relevant
feedback for your questions.
Marketing Communication Market research
Youth4work
Rachit Jain
Founder & CEO, Youth4work.com
rachit@youth4work.com , 91-9910004312
Let’s Discuss Possibilities
of Branding/Marketing to Youth

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Youth Branding

  • 1. Youth4work Innovative. Quick. Easy. Marketing & Advertising Solutions www.Youth4work.com
  • 2. Youth4work.com is the one of the fastest growing skills platform for Youth in India. We are building Intelligent Assessed DATA on people which helps - Youth : to know where they stand for their talents and get Upskilled + Opportunities. -Employers : to find and recruit the best talent. - Advertisers : to reach out to & engage with the Perfect TG for their brands. Who We Are Youth4work
  • 3. 68.95 22.03 3.992.921.450.66 AGE DEMOGRAPHICS 18-24 25-34 35-44 45-54 55-64 50.81 49.19 48 49 50 51 Male Female GENDER Sales 33.41 66.6 0 20 40 60 80 Desktop Mobile SITE USAGE Sales 1.5 Million+ Visitors / Month (Unique) 11 Million Page views / Month 1.5 Million Mobile app downloads 68 Million+ Tests Attempts 12,300+ Colleges 16,500+ Employers 62,000+ Jobs 3 Million Profile Youth4work
  • 4. Website 15.9 Lakh Monthly active users Mobile 11.5 Lakh Monthly active users Website 110,000+ Daily active users Mobile 39,000+ Daily active users Youth4work
  • 5. What makes Youth4work Unique Youth4work
  • 6. Never ever I could search people with specific skills so faster. There are numerous talented profiles to look here. Chandni Raj Enigma Telecom Ltd., Noida This is an amazing platform where I’ve been able to assess myself on my IT talents. I’m yRank 1-3 in most IT talents in Bengaluru. Shrishail Shankar Bande Java Developer, Bengaluru I got contacted by many companies after I got good ranks in Event Management and Marketing talents. Swati Sharma Creative Talent, Delhi We wanted to reach-out to young creative people for our new product launch offers. Interestingly, Youth4work gave a good targeted audience to us! Sudhish Sitaram Adobe Systems (I) Ltd., Bengaluru Youth4work
  • 7. Marketing Opportunities 1. Influencer Marketing 2. Targeted Emails/Display ads 3. Market Research Youth4work
  • 9. Influencers in Tier2/3 towns across India We have 65% traffic from Tier-2/3 towns, ~17 Lac registered users fromTier-2/3/4 towns in India Campus Influencers We recently did Direct tie-up with MHRD where all students are mandated to build skill profiles on Youth4work, That’s over 6000 institutes where we have at least 100+ students registered eg. IIT Guwahati Young Female Influencers (18-30) Youth4work has about 9 Lac females registered. Many more visitors Youth4work
  • 10. Targeted Display / Email / Lead Campaigns Youth4work
  • 11. Targeted Display / Email / Lead campaigns for Younger demographic, that can be targeted for specific age, gender, profession, skills (computer programming, JAVA, C++, marketing, HR etc.) and education Our Email campaigns regularly see open rates of 20%+ and click rates of over 5%. & feedbacks based on Skills, Interest, location, gender, age, education etc. Youth4work
  • 13. Our growth rate has surpassed that of Naukri.com - we are adding 15,000 new registered users every day (Naukri adds about 12 K a day). I'll be happy to get on a call with you, and share some of the insights and experiences about the this market, and explore if it makes sense to partner up for a project. Do let me know if you'd be open to a quick, 10-minutes call, sometime this week or next ? We have the right Target audience where we can reach and get your market research done very effectively. Youth4work
  • 15. Engagement on Website • Bounce Rate: 32% • Time Spent on Site: 08:03 Desktop 33% Mobile + Tablet 67% Mobile/Desktop SPLIT Desktop Mobile + Tablet Youth4work
  • 16. Affinity category Social Media Enthusiasts Business Professionals Music Lovers/World Music Fans Mobile Enthusiasts Travel Buffs Shutterbugs TV Lovers News Junkies/Entertainment & Celebrity News Junkies Movie Lovers/South Asian Film Fans Technophiles Youth4work
  • 17. In-Market Segment Financial Services/Investment Services Telecom/Mobile Phone Service Providers Software/Business & Productivity Software Financial Services/Banking Services Consumer Electronics/Mobile Phones Employment/Career Consulting Services Employment/Government & Public Sector Jobs Education/Test Preparation & Tutoring Education/Post-Secondary Education Employment Youth4work
  • 19. Some Data Points on Users Detailed Targeting through talent board Youth4work
  • 20. Filter candidates according to • Talent • Course • Location • Specializations • Preparing for • Experience • Gender • Colleges • Email verified • Mobile verified • Resume Youth4work
  • 21. Get the perfect target audience you’ve been looking for, to communicate your products, services and ideas. Unleash the power of reach and diversity to get most relevant feedback for your questions. Marketing Communication Market research Youth4work
  • 22. Rachit Jain Founder & CEO, Youth4work.com rachit@youth4work.com , 91-9910004312 Let’s Discuss Possibilities of Branding/Marketing to Youth